Halle Malcomb

Digital Marketing Manager at iTutor.com Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Columbus, Ohio Metropolitan Area, US

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Reginald Hillery

Last year, my organization hired Halle to design flyers and tickets for our Annual Holiday Party with NSBE. The design concept Halle created received rave reviews. Halle is a professional and outstanding person. Her work quality and creativity is off the charts. We look forward to working with Halle for many years.

Phil Wilson

I've known Halle personally for over 5 years and have worked with her professionally on a number of occasions. I have always been struck by Halle's professionalism, enthusiasm and exceptional communication skills. She is truly exceptional in many ways. One of Halle's many strengths is knowing what she is and is not an expert in. It's refreshing to have someone tell you straight out when she's comfortable doing something directly or if there's a better fit for the task and, if that's the case, she'll bring that solution right to you. Halle is a very well-connected individual which gives here an arsenal of talent to draw upon if, in some rare case, she doesn't have the expertise to do something herself. This has actually served to give me, the partner, more options. I absolutely and completely endorse Halle in any endeavor she pursues. I can personally vouch for her work ethic and the quality of the finished products she delivers. She is in a small circle of personal and professional connections that I would put my own name behind.

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Experience

    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Jan 2022 - Present

    • Recruitment Engagement Specialist
      • Aug 2021 - Jan 2022

      Having fun helping iTutor engage and recruit future iTutor Educators through paid social/advertisement, social media, webinars sessions, email and text marketing.

    • CEO
      • Sep 2015 - Present

      An affiliate of WeDesign Graphix LLC, HalleBird.com designs and produces messages for apparel that seek to empower individuals and build a sense of community as well as speak to the social justice movement. A percentage of the proceeds will go to a grassroots social justice organization. Visit hallebird.com to purchase your apparel today! An affiliate of WeDesign Graphix LLC, HalleBird.com designs and produces messages for apparel that seek to empower individuals and build a sense of community as well as speak to the social justice movement. A percentage of the proceeds will go to a grassroots social justice organization. Visit hallebird.com to purchase your apparel today!

    • Visual Consultant
      • Jul 2003 - Present

      Championed graphic and print designs for branding and marketing projects including campaigns and collateral, publications, and websites. Supervised performance activity of outsourced employees including graphic designers, web developers, and print vendors. Secured partnerships with key clients including Columbus Zoo and Aquarium, Fine Citizens, and the J.M. Smucker Company.https://www.wedesigngraphix.com Championed graphic and print designs for branding and marketing projects including campaigns and collateral, publications, and websites. Supervised performance activity of outsourced employees including graphic designers, web developers, and print vendors. Secured partnerships with key clients including Columbus Zoo and Aquarium, Fine Citizens, and the J.M. Smucker Company.https://www.wedesigngraphix.com

    • United States
    • Legal Services
    • 1 - 100 Employee
    • Senior Manager of Digital Marketing
      • Oct 2017 - Aug 2021

      Oversees marketing operations for meetings/events and member engagement/outreach teams with a focus on the millennial and Gen Z audience. Implements engaging marketing campaigns that have increased email open rates by an average of 3% year-over-year. Conducts market research through customer surveys and analyzes data to create a seamless end-to-end customer experience across multiple channels. Manages print, email marketing, direct mail, paid advertising, and social media across multiple platforms. Increased social media presence by 10% within a year by implementing an influencer/ambassador program.

    • Relationship Manager
      • Feb 2016 - Oct 2017

      Organized 120+ meetings/programs a year, managed 40+ online member communities, and collaborated with the marketing department to develop and implement strategic marketing plans to increase member engagement. Supervised the engagement coordinator’s workflow, including event logistics, content development, and online community technical support. Managed special projects such as diversity/inclusion outreach and OSBA’s Leadership Academy. Prepared and distributed operational and financial reports. Built and maintained professional relationships with members and enhanced the reporting process to more accurately captured data, which collectively showed a 25% increase in engagement.

    • United States
    • Higher Education
    • 100 - 200 Employee
    • Marketing Specialist
      • Jul 2014 - Feb 2016

      Executed strategic marketing plans, campaigns, and website content management to raise awareness of programs and services. Served as direct contact and liaison to executive directors and project managers. Managed several part-time associates and interns. Assisted six cross-functional Student Life departments with copy, social media, design, and overall communications including photography and videography shoots. Drove marketing projects from ideation to completion and ensured timeliness and alignment between Student Life and OSU brands.

    • Communications Coordinator
      • Jul 2012 - Jul 2014

      Managed the communications budget and held concurrent responsibilities for marketing, social media presence, PR, video/photography, graphic design, and brand management for the center, which hosts hundreds of small and large-scale events each year. Created and designed apparel, promotional items, articles, media releases, e-newsletters, redesigned the website, and updated content.

    • United States
    • Non-profit Organization Management
    • 200 - 300 Employee
    • Marketing Chair - Executive Board Member
      • Aug 2013 - Jun 2015

      Executive board member of the Columbus (OH) Alumnae Chapter. Marketing and design. Executive board member of the Columbus (OH) Alumnae Chapter. Marketing and design.

    • United States
    • Media Production
    • 1 - 100 Employee
    • Creative Director
      • Jun 2009 - Oct 2014

      Directed the design and production of several directories and publications featuring and focused on C-Suite businesswoman. Created the advertorial layout for featured sponsors including Nationwide Insurance, Fifth Third Bank, and OSU Wexner Medical Center. Directed the design and production of several directories and publications featuring and focused on C-Suite businesswoman. Created the advertorial layout for featured sponsors including Nationwide Insurance, Fifth Third Bank, and OSU Wexner Medical Center.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Graphic Designer
      • Jun 2006 - Jun 2012

      Responsible for brand management, visibility, and member engagement across six-office locations spanning 30 Ohio counties. Recruited and supervised interns and freelancers. Spearheaded the design and production of digital/print publications and marketing materials including direct mail, posters, corporate presentations, brochures, flyers, and signage. Increased customer engagement by developing outreach tools and training field staff. Managed the company brand under a national re-branding campaign, including creating corporate slide decks and new guideline training for staff. Designed the branding for six large-scale events and ensured the visual assets align with style standards as well as onsite production coordination and A/V.

    • Student Associate/Graphic Designer
      • Sep 2005 - Jun 2006

      Receptionist, computer lab monitor, set up A/V equipment, edited/created flyers and graphics for the center. Receptionist, computer lab monitor, set up A/V equipment, edited/created flyers and graphics for the center.

Education

  • The Ohio State University
    B.S in Design, Visual Communication
    2001 - 2006

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