Marketing

• Apr 2017 - Present

-Develops and implements Country Brand Plan in full congruence with International Brand Plan for existing products and new launches. -Designs and executes promotional activities (detail aids, message scripts, advertising, congresses, etc.) in line with international branding and key messages. -Translates/implements international brand campaign locally. -Budget Management and expense follow up as per the action plan. -Screening of external agencies, advertising partners, suppliers as well as correspondence and coordination of deadlines. -Identifies business opportunities and develops business cases. -Design and implementation of pre-marketing actions for new products. -Ensures sales force implementation of marketing plans. -Partners with Marketing Managers and Affiliate sales teams. -Organizes local and international congress participation in coordination with sales force.

Maghreb Cluster Patient Solution Coordinator & Digital Project Lead-Casablanca

• Jan 2015 - 2017

-Development of Social Media strategy for local market according to regional guidelines as well as local marketing strategies; -Development of the online local strategy planning and implementation;-Communication & supplying agencies management (Communication& digital Agencies);-Optimization of content on search engines, sharing and distribution across social networks (Google Adwords, digital Apps, specialized blog );- Maghreb & FSA Marketing campaigns management: Development, design and creation of promotional material;-Marketing Campaigns Assessment & Feedback;-Ensure the compliance with industry legislation and the marketing internal branding;-Budget preparation &follow-up of all marketing activities by brand per country Maghreb & FSA;

Maghreb Area & FSA Patient Solution Coordinator

• Nov 2013 - Jan 2015

- Maghreb & FSA Marketing campaigns management: Development, design, creation of promotional material and partner agencies management.-Marketing Campaigns Assessment & Feedback.-Ensure the implementation of data for the change, development, adaptation of all the necessary procedures, aiming at the alignmentand optimization of the operational processes and other-Povide support to local affiliates-HCP events management at a cross-border level.-Budget Follow up : Promotionnal & cross border events

After Sales Services -Technical Dpartement-Casablanca

• May 2011 - Oct 2013

-CRM tool implementation and management (Tam Master ) -Ensure the weekly and monthly reporting. -CRM tool implementation and management (Tam Master ) -Ensure the weekly and monthly reporting.

Sales Administration Responsible

• Jan 2011 - Apr 2011

-Processing & managing the various product orders. -Checking prices and contracts are up to date. -Processing invoices for all sales transactions. -Reporting monthly sales results to the sales team and management. -Processing staff timesheets to develop the production process. -Processing & managing the various product orders. -Checking prices and contracts are up to date. -Processing invoices for all sales transactions. -Reporting monthly sales results to the sales team and management. -Processing staff timesheets to develop the production process.

Communication responsible - Research & development Department (Foreign suppliers)

• Jan 2010 - Dec 2010

-Search & selection of new suppliers -Participation in the external researche & development projects. -Ensure the external communication with the foreign Supplies. -Ensure necessary negotiations by projects according to the specifications & t allocated budget. -Suivi & files maintenance Suppliers -Search & selection of new suppliers -Participation in the external researche & development projects. -Ensure the external communication with the foreign Supplies. -Ensure necessary negotiations by projects according to the specifications & t allocated budget. -Suivi & files maintenance Suppliers

Trainee Marketing & Communication

• Aug 2009 - Oct 2009

Trainee

• Jul 2009 - Jul 2009