Experience

Magine Pro

• Sweden
• Internet Publishing
• 1 - 100 Employee

• Co-Founder and Board member

  • Oct 2011 - Present

  Stockholm Magine is a global streaming platform that started in Sweden in 2012. Magine has overtime expanded into a group of companies operating both consumer services and business-to-business offerings for content providers and operators. In 2013, Magine launched its first consumer service and successfully operated the consumer services Magine TV Deutschland in Germany and Scandinavian film service, Plejmo until 2019 when the services were merged into other consumer services in the markets. In… Show more Magine is a global streaming platform that started in Sweden in 2012. Magine has overtime expanded into a group of companies operating both consumer services and business-to-business offerings for content providers and operators. In 2013, Magine launched its first consumer service and successfully operated the consumer services Magine TV Deutschland in Germany and Scandinavian film service, Plejmo until 2019 when the services were merged into other consumer services in the markets. In 2016 Magine launched its B2B offering Magine Pro, a managed service which enables global content owners, broadcasters and telcos to build thriving OTT businesses with live TV and Video-On-Demand platforms. Magine Pro's customers are located in Europe, United States and Latam, as well as in emerging markets such as Asia, the Middle East and Africa. In 2019 Magine fully pivoted into this B2B2C offering. As a co-founder I have been operational in different roles in the management, mainly business development, marketing, PR and communications, in addition to my board position. Show less



Litter Hunt

• Co-Founder

  • 2018 - Present



Doppler Go

• Co-Founder, Board member

  • 2017 - Present



Lokaltidningen Mitt i

• Sweden
• Newspaper Publishing
• 1 - 100 Employee

• Board Member

  • Aug 2019 - Jul 2020

  Stockholm, Sweden The Mitti group is a market leader in Swedish urban local news, reaching +900k weekly readers in print and 400K weekly online visitors, in the Greater Stockholm area.



Digital TV Partner

• Senior Partner, Business development

  • 2009 - Mar 2012



Air Plus TV

• Co-founder

  • 2007 - 2009



Digi TV Plus Oy

• Co-Founder

  • 2006 - 2009

  A Finnish terrestrial Pay TV service (Plus TV) developed by a team with experience from the launch of Swedish pay TV services (including Boxer founders) and financed by Baker Capital and Provider Venture. Exit to Boxer/Teracom in 2009. PlusTV was bought by Finnish telecommunications company DNA in 2013.



Nordic Media Partner AB

• Co founder, Partner and Board member

  • 2003 - 2007

  Business development and Business consultancy focusing on media ventures, developed and invested in media startups including - Finnveden NU invested 2005 sold 2007 - Kanal Lokal invested 2005 closed 2008 - Plus TV OY invested 2005 sold 2009



SMI Media Invest

• Co-founder, Board member and Partner

  • 1999 - 2002

  SMI Media Invest was an investment arm of Swedish Financial service group Skandia, managing a fund only focusing on digital TV and media technology in Europe. One of the key investments was Swedish DTT pay TV service Boxer.



Boxer

• Sweden
• Telecommunications
• 1 - 100 Employee

• Co-founder

  • 1998 - 2002

  Stockholm, Sweden Co-founder of Boxer, Europes most successful terrestrial Pay TV operator. Acted as Marketing manager and also Deputy board member in the first year. In 2016 Boxer was acquired from Teracom by Comhem, the leading Swedish Ceble network.



Conceptio

• Partner

  • 1996 - 1998



Skandinavisk Mediekonsult AB

• Senior consultant, account executive

  • 1990 - 1995

  A media broker firm focusing on media planning in a new media world in the nineties. Specialists in commercial TV planning, and research related planning when new media entered the Swedish market (TV, radio, internet etc). I was heading the Planning and research department and also did a lot of Business development projects together with companies within the media industry.



Sydow Nyberg Belvert

• Account executive

  • 1989 - 1990



Arbman & Lenskog

• Account executive

  • 1984 - 1987