Experience

Zeo

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Seo Executive

  • Sep 2022 - Present

• Senior Seo Analyst

  • Sep 2021 - Sep 2022

• Seo Analyst

  • Sep 2020 - Sep 2021



iProspect

• Advertising Services
• 700 & Above Employee

• Seo Analyst

  • Apr 2019 - Sep 2020

  • Analyzing SEO results on a weekly, monthly & quarterly level as well as organize monthly and quarterly business reviews • Presenting audit and SEO performance reports to clients and account managers • Performing site, local and on-page audits, analyses and optimizations for SEO best practice compliance • Contributing to the SEO technical, content, backlink & inbound marketing roadmaps & strategy • Conducting in-depth keyword research • Monitoring of search engine algorithm changes • Researching competitor SEO metrics (ranks, inbound links, content distribution, social media exposure, on-page optimization, etc.) and making recommendations • Working with internal and external content teams to develop SEO-focused content strategies for clients • Keeping on top of all SEO changes and trends, and sharing them with the team • Experience with relevant tools (e.g. Search Metrics, Ahrefs, SEMRush, GTmetrix, Deepcrawl, Screaming Frog etc.) and web analytics tools (e.g. Google Analytics, Adobe Analytics Search Console, etc.) • Optimise on-page elements taking into consideration relevance, seasonality and search trends • Managing communication with internal stakeholders: UX & Product Owners, Analytics, Trade, IT & external stakeholders • Consulting with the development teams to troubleshoot technical SEO issues and develop solutions • Contributing and executing to the creation of the channel strategy & underlying roadmap together with the SEM Manager and relevant stakeholders • Providing UX and site design recommendations Projects I've worked: • https://www.yalispor.com.tr • https://www.sneakscloud.com • https://www.tatilbudur.com • https://www.anadolusigorta.com.tr • https://honda.com.tr • https://h2.com.tr • https://www.lenovo.com/tr/tr/ • https://www.isyatirim.com.tr • https://www.isvarant.com • https://www.trademaster.com.tr Show less



Digipera

• Türkiye
• Advertising Services
• 1 - 100 Employee

• Performance Specialist

  • May 2018 - Apr 2019

  • Managing online marketing budgets and optimizing campaigns across channels including Google Ads, Social Media Ads, and Display advertising, Criteo • Creating, launching, integrating ad campaigns • Managing day-to-day performance marketing activities including optimizing keywords and bid management strategies, etc. • Monitoring reports, budgets, campaign performance, roas and other channel metrics. • Tracking and evaluating KPIs and determine necessary adjustments to optimize ad campaigns in line with the allocated budgets. • Drive insights on strategy and performance • Monitoring web analytics dashboards and key reporting tools • Consolidating and building internal and external reports for the clients • Providing weekly updates, progress reports, timelines, and results. Show less



Ucakbileti.com

• Türkiye
• Technology, Information and Internet

• SEO Specialist

  • Dec 2017 - Apr 2019

  • Performing search engine optimization studies in order to have high quality in terms of number and quality of user traffic to the website • Monitoring of search engine algorithm changes • Updating related to changes • Improving search engine rankings for destination pages • Following and managing blogs • Ensuring created content is inline with SEO requirements • Ensure organic traffic and conversion through SEO compatible content • Leading categorization efforts and long tail keyword research • Identifying and managing technical issues such as crawl errors, sitemaps and speed issues that can affect ranking Show less