Experience

VetMedux

• United States
• Veterinary Services
• 1 - 100 Employee

• Content Growth Specialist

  • Feb 2023 - Present

  - Manage SEO optimization before publishing, including the development of SEO briefs for premium editors that manage the content development process. - Lead ongoing SEO optimization efforts, using external data to strategize growth opportunities and identify content gaps. - Monitor competitors' SEO efforts and adjust our strategy, as needed. - Produce and schedule Clinician’s Brief newsletters. - Work with data team to identify opportunities for maximizing opportunities to deepen engagement with existing newsletter subscribers. Show less



USA TODAY

• United States
• Newspaper Publishing
• 700 & Above Employee

• Digital Producer I

  • Jun 2021 - Dec 2022

  Digital producer for the western hub of USA TODAY, which includes papers throughout California and the northeastern United States. Proofread content for spelling, grammar, formatting and AP Style before going to print and published online. Created SEO-friendly headlines, titles, URLs and tags for stories for optimal engagement with audiences. Managed homepages for several publications and promoted content through social media platforms, including Instagram, Twitter and Facebook. Digital producer for the western hub of USA TODAY, which includes papers throughout California and the northeastern United States. Proofread content for spelling, grammar, formatting and AP Style before going to print and published online. Created SEO-friendly headlines, titles, URLs and tags for stories for optimal engagement with audiences. Managed homepages for several publications and promoted content through social media platforms, including Instagram, Twitter and Facebook.



The Arizona Republic | azcentral.com | La Voz

• United States
• Newspaper Publishing
• 300 - 400 Employee

• Digital Producer

  • Aug 2020 - Jun 2021

  Proofread content for spelling, grammar, formatting and AP Style before going to print and published online. Created SEO-friendly headlines, titles, URLs and tags for stories for optimal engagement with audiences. Proofread content for spelling, grammar, formatting and AP Style before going to print and published online. Created SEO-friendly headlines, titles, URLs and tags for stories for optimal engagement with audiences.



Arizona PBS

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Digital Producer

  • Jan 2021 - May 2021

  In this role, I produce digital content for the Arizona PBS-affiliate Cronkite News website, including assisting with headlines, SEO, and images. I also assist with the outlet's social media and copy-editing material. In this role, I produce digital content for the Arizona PBS-affiliate Cronkite News website, including assisting with headlines, SEO, and images. I also assist with the outlet's social media and copy-editing material.



The Downtown Devil

• Newspaper Publishing
• 1 - 100 Employee

• Education Editor

  • May 2020 - May 2021

  Assigned various topics and story concepts to writers. Determined readiness of written pieces, made changes and approved final versions for publication. Devised attention-grabbing headlines for each article.

• Staff Reporter

  • Oct 2019 - Jul 2020

  Wrote a plethora of articles about various topics regarding downtown Phoenix, including City Council meetings, women's suffrage and high-profile court cases. Proof-read pieces for spelling, grammar and AP Style.



MASK (Mothers Awareness on School Age Kids)

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Intern

  • Sep 2017 - Oct 2019

  Wrote a plethora of articles about various topics, including family bonding, illegal drugs in Arizona, and smartphone applications. Communicated effectively with management and instructors and openly accepted critiques and suggestions for areas of improvement. Wrote a plethora of articles about various topics, including family bonding, illegal drugs in Arizona, and smartphone applications. Communicated effectively with management and instructors and openly accepted critiques and suggestions for areas of improvement.