Hafsa Jumani

Graduate Assistant at Marshall University Lewis College of Business
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Contact Information
us****@****om
(386) 825-5501
Location
Huntington, West Virginia, United States, US
Languages
  • English Full professional proficiency
  • Urdu Native or bilingual proficiency
  • Spanish Limited working proficiency

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Bio

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Credentials

  • Inbound Marketing
    HubSpot
    Mar, 2022
    - Oct, 2024
  • Global collaboration certificate
    X-Culture
    Dec, 2017
    - Oct, 2024

Experience

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Graduate Assistant
      • Jan 2022 - Present

      1. Provide research support for the division’s professors and Chair. 2. Assist with editing, researching articles, and creating new research. 3. Assist faculty with data collection/analysis, conducting literature reviews, and other activities that aide faculty in publishing scholarly work. 4. Assist with Lewis College Of Business or divisional led community activities 5. Work with Division’s Chair to manage records archives, as requested. 6. Responsible for assisting Division Chair and faculty with day-to-day projects as they come up. Show less

    • United States
    • Research Services
    • 1 - 100 Employee
    • Digital Marketing Intern
      • May 2022 - Jul 2022

      1. Orchestrated the creation and development of the company's website, ensuring a user-friendly interface and seamless navigation. 2. Contributed to the administration and operational staff on tasks such as research, filing, data entry, record keeping, and the preparation of financial reports. 3. Developed and managed a content calendar, guiding the creation of social media content for the entire month, resulting in a consistent and engaging online presence for more than 5 social media platforms. 4. Played a pivotal role in organizing and executing successful trade shows, including the design of compelling posters, flyers, and promotional content. 5. Coordinated the production and distribution of marketing materials for the in-field team, enhancing their promotional efforts. 6. Revamped and optimized various social media channels, resulting in an expanded online presence and increased audience engagement. Show less

    • United States
    • Hospitality
    • 700 & Above Employee
    • In House Marketing Supervisor
      • Nov 2019 - Jan 2020

      1. Identify opportunities that are on the horizon and put together plans to capitalize on them. 2. Must maintain above budget penetration rate of assigned guests and ensure that the overall penetration of the site is above budgeted percentage. 3. Assist in improving company's sales and marketing programs and strategies. 1. Identify opportunities that are on the horizon and put together plans to capitalize on them. 2. Must maintain above budget penetration rate of assigned guests and ensure that the overall penetration of the site is above budgeted percentage. 3. Assist in improving company's sales and marketing programs and strategies.

    • Pakistan
    • Real Estate
    • 1 - 100 Employee
    • Assistant Brand Manager Marketing
      • Aug 2018 - May 2019

      1. Develop superior brand equity and positioning within target market, through breakthrough project communication design 2. Boost lead generation by executing tool kits, effectively and efficiently 3. Create online & offline touch-points to multiply lead generation 4. Lead all marketing planning and execution for project launch / maintenance across ATL & BTL 5. Design & implement regular project updates (emails, newsletters etc.) to build trust and transparency amongst consumers. Support Operations / Sales with communication collateral related to existing projects on need basis 6. Lead monthly Social Media calendar design. Deploy to community manager for execution. 7. Lead design of Corporate Selling Presentations and other collaterals needed by sales teams 8. Develop quality measurement process to track performance across CRM levers Show less

    • Austria
    • Food and Beverage Services
    • 700 & Above Employee
    • Marketing Trainee
      • Nov 2016 - Jul 2018

      1. Visit key accounts every month to check if the product and supporting material is placed properly. 2. Look after the availability of the product along with the visibility.. 3. Handle various projects such as Neymar Jr. , Office all- rounder, RBCC and Red Bull Can You Make It. 4. Go for market visits every week. 5. Handle the opening of new accounts for the placement of the product. 6. To gather insights from various shop keepers ever month regarding the placement and the sales of the product. Show less

    • HR Manager
      • Dec 2017 - Mar 2018

      • Handled Gul Ahmed’s E-commerce marketing project and all the coordination between the various departments. • Handled the entire HR operations of the company including conduction screening at all level. • Negotiate final offers at all levels • Revamping the HR department from scratch. • Conducting various training sessions. • Handled Gul Ahmed’s E-commerce marketing project and all the coordination between the various departments. • Handled the entire HR operations of the company including conduction screening at all level. • Negotiate final offers at all levels • Revamping the HR department from scratch. • Conducting various training sessions.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Digital Marketing Intern
      • Aug 2017 - Dec 2017

      1. Handles the social media accounts of the company 2. Looked after the designing and content approval. 3. Come up with ideas for the content that needs to be used. 1. Handles the social media accounts of the company 2. Looked after the designing and content approval. 3. Come up with ideas for the content that needs to be used.

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Brand Marketing Intern
      • Jul 2017 - Aug 2017

      • To generate new ideas for: A. Social Media B. Instore campaigns C. Website • Monitor the social Media posts and help in content creation alongside various agencies. • To overlook the content integration of Brite on various morning shows • To generate new ideas for: A. Social Media B. Instore campaigns C. Website • Monitor the social Media posts and help in content creation alongside various agencies. • To overlook the content integration of Brite on various morning shows

    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Jun 2017 - Jun 2017

      • Prepare a content calendar for National Foods • To look after the process of getting the content designed and completed on time. I also had to make sure that all the guidelines given by the client were implemented. • Handled the Ramadan social media campaign of National food • Prepare a content calendar for National Foods • To look after the process of getting the content designed and completed on time. I also had to make sure that all the guidelines given by the client were implemented. • Handled the Ramadan social media campaign of National food

    • Pakistan
    • Education Administration Programs
    • 700 & Above Employee
    • Executive Director Of Communications
      • Dec 2016 - Mar 2017

      1. Create and send out press releases for events happening in IBA for the promotion of the organisation. 2. Manage projects to ensure content is publication-ready and in by the deadline. 3. Develop communications strategies. 4. Handle both internal and external business communications. 1. Create and send out press releases for events happening in IBA for the promotion of the organisation. 2. Manage projects to ensure content is publication-ready and in by the deadline. 3. Develop communications strategies. 4. Handle both internal and external business communications.

Education

  • Marshall University
    Master of Business Administration - MBA, Marketing
    2021 - 2022
  • Institute of Business Administration
    Bachelor's degree, Marketing
    2014 - 2018
  • The Lyceum
    Associate's degree, Business/Commerce, General
    2012 - 2014

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