Experience

Opet Fuchs

• Türkiye
• Oil and Gas
• 100 - 200 Employee

• Trade Marketing Manager - Foreign Markets

  • Feb 2021 - Present

  Istanbul, Turkey

• Trade Marketing Coordinator - Foreign Markets

  • Jul 2020 - Feb 2021

  Istanbul, Turkey

• OEM Sales Coordinator

  • Oct 2017 - Jul 2020

  İstanbul • Performed customer negotiations and built productive customer relationships • Interacted with Key Accounts to understand product requirements clearly • Proposed new ideas to improve sales and profitability • Analyzed and coordinated product related activities to meet or exceed customer needs • Assisted in new product developments and enhancements • Coordinated commercial, legal, logistics and other relevant teams during quotation preparation and contract… Show more • Performed customer negotiations and built productive customer relationships • Interacted with Key Accounts to understand product requirements clearly • Proposed new ideas to improve sales and profitability • Analyzed and coordinated product related activities to meet or exceed customer needs • Assisted in new product developments and enhancements • Coordinated commercial, legal, logistics and other relevant teams during quotation preparation and contract negotiation • Liaised with other departments to ensure that a quality product is delivered to the customer according to or exceeding expectations • Accurate forecasting and maintaining an up to date pipeline at all times • Followed up the internal processes from order to dispatch by coordinating related teams to ensure delivery, commissioning and after sales support success • Prioritized and executed products requested from customers within deadlines • Scheduled team meetings to discuss about product issues and ideas • Assisted in risk assessment, management and mitigation activities • Provided a feedback to the process improvement of other departments • Conducted a competitor analysis, built and maintain process for competitor evaluation

• Product Coordinator

  • Feb 2016 - Sep 2017

  Istanbul, Turkey • Supervised strategic marketing team • Set up pricing strategy based on market conditions and company's profitability objective • Initiated and coordinated New Product Launch Process based on the market needs • Followed and monitored product costs closely and run cost reduction meetings across cross-functional teams • Coordinated marketing campaigns and applications with the marketing department • Drove execution of product strategies and tactics in the field through field visit… Show more • Supervised strategic marketing team • Set up pricing strategy based on market conditions and company's profitability objective • Initiated and coordinated New Product Launch Process based on the market needs • Followed and monitored product costs closely and run cost reduction meetings across cross-functional teams • Coordinated marketing campaigns and applications with the marketing department • Drove execution of product strategies and tactics in the field through field visit and training of sales teams during national and local meetings • Coordinated the establishment of distributors’ online sales track program

• Product Specialist

  • Feb 2012 - Feb 2016

  Istanbul, Turkey Product Management of Opet, Fuchs and Private Brand Lubricants • Responsible for price, promotions and PLCM of the product portfolio • Preparing short and long term product strategies & plans and communicating them with the sales department and distributors • Identification and implementation of trade marketing strategies & plans and conducting campaigns to increase sales • Tracking product range, price level and ongoing promotions of competitors and taking counter actions… Show more Product Management of Opet, Fuchs and Private Brand Lubricants • Responsible for price, promotions and PLCM of the product portfolio • Preparing short and long term product strategies & plans and communicating them with the sales department and distributors • Identification and implementation of trade marketing strategies & plans and conducting campaigns to increase sales • Tracking product range, price level and ongoing promotions of competitors and taking counter actions based on SWOT analysis & market needs • Following up of sales amount, contribution and gross margin • Executing the launch of new products which will increase the company efficiency and penetration in market • Processing new product development plans in coordination with other departments and finalizing them on time • Rigorously analyzing sales & market share data to ensure brand issues are understood and fully implemented • Designing Premium System for Retail Segment • Preparing POP / POS materials in coordination with Marketing Services department • Took an active role in two Six Sigma Projects called “Reduction of the Slow Mover Stocks” and “ Optimization of Product Label Design and Supply Process” • Training district managers and distributor sales representatives on product strategy

• Marketing Specialist

  • Sep 2011 - Jan 2012

  Istanbul, Turkey Lubricants Business Unit *Conducted Customer Satisfaction Survey * Prepared promotion materials (POP & POS ) * Implemented marketing activities to contribute brand image * Built perceptual map of Opet Brand * Hold periodic meetings with Retail Sales Managers to communicate marketing activities



Evantage, Inc.

• Advertising Services
• 1 - 100 Employee

• Sales Leader

  • Jan 2010 - Dec 2010

  Dallas/Fort Worth Area AT&T U-Verse, AT&T Communication • Territory management, achieving target sales and profit margins • Training new sales representatives • Conducting interviews for candidates • Client management of leads for the AT&T U-Verse



Turkish Armed Forces

• Türkiye
• Hospitals and Health Care
• 200 - 300 Employee

• Sergeant

  • Dec 2007 - May 2008

  Izmir, Turkey