Gülen Seyhan

Head of Sales and Marketing (Turkey & Turkish Republics) at Kreon
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Contact Information
Location
Istanbul, Turkey, TR

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Experience

    • Head of Sales and Marketing (Turkey & Turkish Republics)
      • Jul 2022 - Present
    • Türkiye
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Sales Manager (Head of Sales)
      • Feb 2018 - Jul 2022

      Milliken Carpet Tiles, Designflooring Lux Vinil Tile, O2 Flooring raised floor, Milliket Mat, Responsive Vinil (pvc) Flooring. Milliken Carpet Tiles, Designflooring Lux Vinil Tile, O2 Flooring raised floor, Milliket Mat, Responsive Vinil (pvc) Flooring.

    • United Kingdom
    • Business Consulting and Services
    • 1 - 100 Employee
    • Country Manager
      • Nov 2015 - Jan 2018

      SIMON Turkey (Spanish / Multi-national Company) (Switch&Sockets / Connectivity Products/ Lighting Automation System / Indoor Lighting / Outdoor Lighting-SIMON, high segment indoor lighting_FLUVIA ) www.simon.es www.fluvia.com Country Manager (Turkey / Iran / Azerbaijan) Reporting: Simon Holding SL / Business Unit Director The requirements of this position are; Responsibilities ; General Management ,Budget management & implementation ,P&L Management, Project Management, PR & Marketing & Digital Marketing Management , Product Management, After Sales Management, Export & Logistic Management, Sales Management, Pipeline Management, Distribution Sales Management. *Responsibilities in detail; To prepare annual Budget and be agree with HQ To prepare detailed annual business operating plan to deliver quarterly To produce business performance reports to deliver monthly To recruit and manage staff, including performance monitoring and organize training To deliver targets for revenue, profits and cash on quarterly base To direct and coordinate activities to achieve profit, to develop P&L, cashflow and KPI for company To develop sales & marketing management strategies and plans to ensure business growth and achieving sales budget To prepare marketing strategies & activities to implement effective marketing plans To have meetings with key customers (architects, electrical project companies, lighting consultants..) to communicate effectively to create sales opportunities and new business for company To develop additional project partners & distributors in Turkey, Azerbaijan & Iran In addition to all these, it was a start-up project. Show less

    • South Korea
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Lighting Sales Manager
      • Jan 2010 - Nov 2015

      LGE Turkey (Korean /Multi-national Company) (LED Lamps / Led Indoor & Outdoor Luminaries) http://www.lg.com/tr Sales Manager /Head of Sales (Turkey / Azerbaijan) Reporting: Business Unit Director (Product Manager) in Turkey The requirements of this position were; It was a start-up project. *To establish the Lighting Division in LGE Turkey subsidiary, *To establish the sales organization in Istanbul office, *To make a market search about the market size, competitors, product segments, target products. *To have regular visit to the key accounts / investors / project decision makers, lighting consultans , govermental offices to spec-in our brand. *To define and establish the channels for B2B projects & B2B channels and B2G projects, *To manage and develop distributors and sub dealers. *To prepare annual budget (target) , prepare and follow up weekly/ monthly/quarterly sales, *To define correct product/channel and price to catch the targeted sales, *To lead R&D and Product Planning Team to develop new products for the market based on the market requirements, *To determine the price policy by defining the positioning of the brand in the market. *To determine the target customers / investors for the target product groups. *To follow up ongoing projects together with the sales team. * To manage S&OP meeting, *To manage all marketing activities (Magazines, POP Materials, Local ads., Seminars, Dealer Conventions..) *To establish after service processes for Lighting products. Show less

    • Sales Manager
      • Jan 2002 - Jan 2010

      KREON / VEKTRON Turkey (Belgium/ Multi-national Company) (Metal Suspended Ceilings -VEKTRON, Lighting Luminaires -KREON) http://www.kreon.com/tr/international/turkey Sales Manager (Istanbul Region) The requirements of this position were; *To manage all sales activities, *To manage sales , project and installation team, * To develop new customers, * To acquire and develop market share of products * To determine customer needs, produce solutions through customer demand and implement the sales strategies. * To follow up ongoing projects and identify new ones. * To handle negotiation in customer visits for the realisation of effective commercial deals. * To follow up written corresponders , orders and price offer * To prepare annual budget, and follow up weekly and montly sales, offers, invoices, and open orders. Show less

    • Project Sales Specialist
      • Feb 1997 - Feb 2002

      (PVC Floor Covering Materials-FORBO, Carpets-ESCO DESSO…) Sales & Project Specialist / Architect The requirements of this position were ; · to research and find new projects, · to submit proposals, · to participate in the bindings, · to follow up the constructions, · prepearing contracts, · prepearing decoration projects and determining the customer demand, · controlling the installations on the site, · to follow the receipt of the payment by the end of the installation. Show less

Education

  • Mimar Sinan Güzel Sanatlar Üniversitesi
    Master's degree, Urban Design
    1995 - 1997
  • Eastern Mediterranean University
    Architecture, A
    1990 - 1995

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