Experience

G Hospitality by Mar Yapı

• Türkiye
• Hotels and Motels
• 1 - 100 Employee

• Cluster Director of E-Commerce & Digital Marketing G Hospitality by Mar Yapı

  • Jul 2022 - Present

  Cluster Director of E-Commerce & Digital Marketing G Hospitality by Mar Yapı - Centro WestSide Hotel & WestSide Residence by Rotana Istanbul, Wanda Vista İstanbul Hotel & Wanda Vista Residence İstanbul, G Hotels İstanbul & G Tower Residence, G Residence Ulus, G-Beyond Yalıkavak Villas & Residences, Cluster Director of E-Commerce & Digital Marketing G Hospitality by Mar Yapı - Centro WestSide Hotel & WestSide Residence by Rotana Istanbul, Wanda Vista İstanbul Hotel & Wanda Vista Residence İstanbul, G Hotels İstanbul & G Tower Residence, G Residence Ulus, G-Beyond Yalıkavak Villas & Residences,



Dedeman International Hotels & Resorts

• Türkiye
• Hospitality
• 300 - 400 Employee

• Cluster Hotels Support & Revenue Services Manager ( All Group Brand Hotels)

  • Aug 2018 - Jun 2022

  Providing E-commerce and Digital Marketing Services for 18 Dedeman International Branded Hotels & Resorts. Planning Detailed Training for E-commerce, Digital Marketing, Budgeting, Sales, Front Desk, and Guest Services Departments. (B2C, B2B, Channel Management, Guest Satisfaction Scores & Surveys) Training and motivating Hotel Management Teams on Guest Satisfaction Management for getting higher scores on OTAs. - Group Expertise in E-commerce & Digital Marketing Strategy -Group Expertise in distribution and expansion of B2C and B2B channels for member hotels. -Group Expertise in Training Sales Team on Hotel E-commerce (Corporate Trainer) -Group Expertise in opening new hotels and reputation management -Group Expertise in setting Daily and long term Revenue Strategies for higher ADR and RevPar -Group Expertise in setting instant and situational online sales strategies to leverage daily revenue for member hotels. -Group Expertise in Online Reputation - Guest Relations Management (ReviewPro) -Expertise in STR Corporate set-ups, STR Reports, STR Performance Analysis -Group Expertise in Hotel App Management (We Bee) -Group Expertise in Digital Advertising -Group Expertise in Google Hotel Price Ads Show less



Steigenberger Airport Hotel Istanbul

• E-commerce Manager

  • Jun 2018 - Aug 2018

  Responsible for managing all online B2C, B2B channels and Hotel own website for the property in terms of revenue, marketing, guest satisfaction, and daily operations. Managing the RFP, consortia, direct business, CRM, SEM, pay per click and Brand activities and communication process. Setting up the game in pricing strategies for both online and offline market segments. Responsible for managing all online B2C, B2B channels and Hotel own website for the property in terms of revenue, marketing, guest satisfaction, and daily operations. Managing the RFP, consortia, direct business, CRM, SEM, pay per click and Brand activities and communication process. Setting up the game in pricing strategies for both online and offline market segments.



Avantgarde Collection

• Türkiye
• Consumer Services
• 1 - 100 Employee

• Group E-commerce & Digital Marketing Manager

  • Jan 2016 - May 2018

  Responsible for managing all digital and online channels and websites for all 4 brand hotels in terms of revenue and daily operations. Managing online business cluster department for all 4 branded hotels. Managing Guest Services and Survey Feedback through Trust You Systems. Managing digital advertising and campaigns for the brand including SEM and SEO campaigns and activities. Board Member of Avantgarde Collection Rewards Club Creative Team. Responsible for managing all digital and online channels and websites for all 4 brand hotels in terms of revenue and daily operations. Managing online business cluster department for all 4 branded hotels. Managing Guest Services and Survey Feedback through Trust You Systems. Managing digital advertising and campaigns for the brand including SEM and SEO campaigns and activities. Board Member of Avantgarde Collection Rewards Club Creative Team.



Radisson Blu Kayseri

• Türkiye
• Hospitality
• 1 - 100 Employee

• Sales Team Member

  • Jul 2015 - Dec 2015

  Provided Direct Sales Efforts from İstanbul to the Sister Property Provided Direct Sales Efforts from İstanbul to the Sister Property



BEST WESTERN PLUS The President Hotel & BEST WESTERN Citadel Hotel

• Multi Property E-commerce & Digital Marketing Manager

  • Jul 2015 - Dec 2015

  Managing the Reservations and Revenue Departments for both sister properties including all online channels. Managing the Reservations and Revenue Departments for both sister properties including all online channels.



Istanbul International Toast Master's Club

• Secretary

  • Jun 2014 - Jul 2015

  Secretary of the Club (Board Member) Secretary of the Club (Board Member)



Best Western International

• Hospitality
• 1 - 100 Employee

• Revenue Services & Member Support, Turkey, Middle East, Central Asia

  • Nov 2010 - Jun 2015

  Enhances member value by providing operational, consulting, coaching, quality assessments, marketing and related property support. Provides training to owners, management, and staff. Develops relationships and builds trust. Revenue management is an increasingly vital function and involves a coordinated effort across the organization. It is a challenging role working with a company that has a world recognized brand name and requires not being afraid to use own initiative and take responsibility. • Operates and Manages a Revenue Management Service for 17 BWI hotels in the region. • Be responsible for the maintenance of any PMS program that contributes to the management of room revenue. • Applies advanced revenue management techniques and strategies for member hotels. • Creates smart, strategic decisions about boosting revenue. • Implements systems in place to manage occupancy, pricing and marketing. • Plays an increasingly vital role and involves a coordinated effort to accelerate revenue for members. • Focuses on high-impact drivers for maximizing revenue for the brand. • Analyzes property rates and inventory to enhance member profitability. • Incorporates the revenue management philosophy in all aspects of sales, marketing and operations in room division. • Consistently evaluates inventory and selling process throughout the regional hotels. • Provides direction and guidance to Sales Marketing department of the member properties. • Review room rate positioning and pricing of the member properties on online channels on a regular basis and make necessary adjustments to ensure that they reflect the market conditions and competitive environment. • Takes necessary actions to prevent Rate Violations on online market in order to keep the “Low Rate Guarantee Program” of the brand, property image and the product unity. • Creates alternative sales and marketing strategies by product diversification (packages, promotions to targeted potentials, etc) Show less



Istanbul University

• Türkiye
• Higher Education
• 700 & Above Employee

• Visiting Faculty Member -

  • Sep 2013 - Feb 2014

  Course Name: Front Desk check-in/check-out operations Course Name: Front Desk check-in/check-out operations


Johnson & Wales University
• United States
• Higher Education
• 700 & Above Employee
• Graduate Student in CAGS Program in Human Resources

  • Sep 2009 - Nov 2010


Westin Waltham Hotel

• Front Desk Overnight Manager- MOD

  • Apr 2008 - May 2009

  Manager on Duty •Effectively managing the night team in the hotel including Housekkeping and F&B departments on daily shifts. •Perfom the daily MOD (Manager on Duty) tasks and responsibilities on daily shifts. •Training recently hired agents on-the-job for the overnight shift according to the brand standards and the company culture •Performing proper front desk closing procedures, as well as food and beverage closing audits •Providing effective sales efforts at Front Desk to maximize rooms revenue •Performing cashiering of $ 500 each shift and advanced deposit procedures •Organizing billing with Accounting Department •Creating new methods for training the associates by using property management system tools to increase guest loyalty. •Providing and implemeting new ideas to increase guest satisfaction •Performing service recovery efforts for in-house guests and developing new applications to reach to the guests after departure •Monitoring and organizing check-in/check-out, billing, customer requests, communications with security department and local police department, newspaper delivery and local area shuttle procedures. Show less



RADISSON HOTELS

• Hospitality
• 1 - 100 Employee

• Night Audit Shift Leader (MOD) - Fellow Teaching Assistant

  • Nov 2005 - Feb 2008

  Handling front desk opeartions and audit process in the third shift. Providing on the job training to intern students and new employees. Grading and evaluating intern students according to their performances and attitutes. •Effectively managed a team of 5 including coordinated schedules. •Trained and evaluated average of 4 student interns in 2 different groups weekly, with on-the-job night audit shift training according to company and university practicum standards •Performed proper front desk closing procedures, as well as food and beverage closing audits •Provided effective sales efforts at Front Desk to maximize rooms revenue •Performed cashiering of $1800 each shift and advanced deposit procedures •Organized billing with Accounting Department •Monitored and performed check-in/check-out, billing, customer requests, communications with security department and local police department, continental breakfast, newspaper delivery and airport shuttle procedures. •Promoted to Fellowship rank within 1 year due to excellent service Show less



Olcartour Travel Agency

• Operation Department Manager

  • Feb 2004 - Aug 2005

  •Effectively managed the operation department of 6 in Istanbul branch and reported directly to general manager •Created packages for daily tours, domestic and international tour packages, cruise tours, and flights •Designed online hotel and car reservations system modules •Developed new packages on the company website such as car fleet rental programs, private plane and helicopter rental packages, and individual trip itineraries for corporate and individual parties. •Increased sales through international and domestic meetings, events and fairs for the company Show less



Holiday Inn Hotel in BWI International Airport

• Management Trainee

  • Sep 2001 - Aug 2003

  Performing F&B operations in restaurant, room service and banquet departments through a management trainee program. Getting the responsibilities of operations and employees within these departments during various shift periods. •Hired and trained as a management candidate in food and beverage department •Effectively worked in restaurant, bar, room service, cashier and banquet areas of the food & beverage department of the hotel •Performed the duties of restaurant employee, room service, and banquet server, cashier, bartender, food runner, bar boy, dish washer •Prepared a variety of buffets and salad bars for breakfast and dinner •Completed opening and closing day procedures as a restaurant cashier •Provided ideas for sales and menu preparation efforts for the restaurant •Trained an average of 20 new employees on company policies and procedures Show less