Experience

Great Ormond Street Hospital Children's Charity

• United Kingdom
• Fundraising
• 200 - 300 Employee

• Senior Executive - Donor Appeals

  • Mar 2022 - Present



RNIB

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Individual Giving Campaign Manager

  • Aug 2020 - Mar 2022

  • Currently plan and deliver integrated fundraising and marketing campaigns across a variety of channels and products, including stewardship, telemarketing, raffles and lotteries, DRTV and social media campaigns• Manage multiple marketing and fundraising campaigns and projects from conception to completion, which includes forecasting of KPI’s, targeting, testing and strategy, creative, copywriting, compliance, and results monitoring• Currently serving on the ‘Fundraising News Editorial Board’, a collaboration of internal stakeholders to improve our supporter experience, reinvigorate our brand, and track customer sentiment and opportunities for improvement• Develop strategy and testing models to achieve high returns on campaigns • Establish responsive creative strategies and integrated campaigns to expand our portfolio and secure long-term income• Manage several agencies and oversee all creative processes to ensure every campaign is delivered on brief and within budget• Campaign performance analysis and insights Show less

• Individual Giving Co-ordinator

  • Apr 2020 - Aug 2020

  • Supported the Individual Giving team on multiple aspects of retention and acquisition campaigns, including invoicing, creative, briefing and performance analysis• Worked with key stakeholders to deliver regular mailing campaigns to tight deadlines and always within the scope of the campaign brief, budgets and RNIB’s policies• Managed relationships with our agencies and suppliers to coordinate the smooth running of the team and our fundraising activities• Delivered training sessions to our agency fundraisers, ensuring compliance with our policies and maximising the potential income generated from our campaigns• Worked with the social media team to monitor social media activity, engagement and performance Show less



Diabetes UK

• United Kingdom
• Non-profit Organizations
• 300 - 400 Employee

• Supporter Care Adviser

  • Aug 2018 - Apr 2020

  • Acted as the first point of contact for all inbound queries, triaging calls and collating information for teams across the organisation • Engaged with supporters to maintain the charity’s relationship with donors, volunteers and communities across the UK, securing future income • Handled income from a variety of sources including events fundraising, community fundraising, corporate fundraising and in-memory donations up to the value of £2000 • Managed Gift Aid declarations, literature and product requests using multiple CRM systems • Collated weekly feedback reports for the charity, identifying key trends, themes and statistics and compiled monthly market comparison reports for the information team • Managed all social media channels, establishing strategies to combat negative PR towards the charity promptly • Delivered training for other team members, covering CRM databases, social media, advocacy service, social media and product review systems • Managed the Diabetes UK Support Forum to maintain the charity’s presence and act as the main point of contact for the charity and the forum users • Managed and triaged queries and complaints to internal teams, regional offices and external companies • Provided advocacy support for customers and conducted an internal review of the operation and resources of the service • Developed new training material for operations • Monitored GDPR standards and identified potential breaches Show less



Barnes Children's Literature Festival

• London, United Kingdom

• Festival Intern

  • Mar 2018 - May 2018

  • Resourced event materials and organised audio-visual equipment for performances • Managed performance venues and teams of volunteers • Organised a new literature event in partnership with the University of Roehampton • Coordinated with local venues and suppliers • Liaised with authors, performers, and PR representatives • Recruited volunteers • Acted as the festival rep to the University of Roehampton • Resourced event materials and organised audio-visual equipment for performances • Managed performance venues and teams of volunteers • Organised a new literature event in partnership with the University of Roehampton • Coordinated with local venues and suppliers • Liaised with authors, performers, and PR representatives • Recruited volunteers • Acted as the festival rep to the University of Roehampton