Experience

XCASSIA

• United Kingdom
• Architecture and Planning
• 1 - 100 Employee

• Communications, PR, Executive PA

  • Oct 2016 - Present

  In addition to my primary responsibilities of coordinating with external and internal stakeholders, my role encompassed curating graphics and imagery from diverse subscriptions, compiling comprehensive "Design Brand Folios." These folios played a pivotal role in fostering engagement with brands and investors for pre-licensing agreements, conducting content reviews, and strategizing real estate positioning. I meticulously managed the company's extensive database, ensuring targeted communications reached the intended recipients. Furthermore, I oversaw the manipulation of source files and actively promoted our collateral in global communications and B2B interactions. I thoroughly enjoyed the opportunities for travel, frequently visiting cities like Amsterdam, Paris, London, and Dubai to attend meetings and facilitate seamless coordination. Projects -The Guetta Hotel & Electrodom, Republic of Guinea -Zanzibar Domino Destination -Lanvin Hotel & Residences, Mauritius -The Bateen Wharf & Electrodom, Abu Dhabi -Domino Mixed-Use, Ha Long Bay, Vietnam -Mugler Residences, Los Angeles Show less



Khatib & Alami

• Singapore
• Design Services
• 700 & Above Employee

• Marketing Specialist

  • Feb 2018 - Dec 2018

  Marketing Specialist, seconded to XCASSIA for project developments, including the LANVIN Resort in Mauritius. Marketing Specialist, seconded to XCASSIA for project developments, including the LANVIN Resort in Mauritius.