Experience

Back9 Creative
• New Zealand
• Graphic Design
• 1 - 100 Employee
• Digital Marketing Specialist

  • Feb 2023 - Present


Tudo Bem NZ

• Operational Assistant Manager

  • Jan 2021 - Jan 2023

  • Improving the operational processes and team policies in support of the organisation's mission. • Supporting better management reporting, information flow and management, business process, and organisational planning. • Playing a significant role in long-term planning, including initiatives geared towards operational services excellence. • Managing and increasing the effectiveness and efficiency of support services, through improvements to each function as well as coordination and communication between staff and business functions. • Driving initiatives in the management team and organisationally that contribute to long-term operational service excellence. Show less



Compre Clicks / Yooper Digital Marketing

• Social Media Strategist | Client Retention Services

  • Sep 2016 - Feb 2017

  • Responsible for social media strategies and client service allocation. • Understanding clients’ KPIs and ensuring the campaign is aligned with them, thus improving engagement, web traffic, and sales growth. • Developing content creation, social media planner, follow-up reports, and post-sales presentation. • Working across Facebook, Twitter, Youtube, Linkedin, Adwords, Institutional website, newsletter, and blog. • Attending pre and post meetings with the clients to build solid relationships and successful campaigns. Show less



Populis RedMas

• Community Development Manager | Digital Campaigns

  • Feb 2015 - Aug 2016

  • Responsible for publishing network development and improving the quality while bringing new partners to the network. • Developing content creation, social media planner, follow-up reports, and post-sales strategies (digital media, content, and special projects). • Developing campaign implementation and strategic measurement. • Working across the blog, Facebook, Twitter, Instagram, Youtube, web traffic, PPC, leads, and sales. • Developing strong relationships with media partners and digital influencers. Show less



FCB Brasil

• Advertising Services
• 200 - 300 Employee

• Online Media Coordinator

  • Jul 2014 - Jan 2015

  • Maintaining relationships with media partners, ad servers, and direct reports to some of the country’s major companies and brands such as HP, Campari Group, CNA language school, and Smiles GOL Airlines. • Responsible for online and social media planning, campaign’s KPIs definition, execution, and optimization. • Working across Facebook, Youtube, display, special projects, web traffic, PPC, Adwords, leads, and sales. • Maintaining relationships with media partners, ad servers, and direct reports to some of the country’s major companies and brands such as HP, Campari Group, CNA language school, and Smiles GOL Airlines. • Responsible for online and social media planning, campaign’s KPIs definition, execution, and optimization. • Working across Facebook, Youtube, display, special projects, web traffic, PPC, Adwords, leads, and sales.



boo-box

• Brazil
• Software Development

• Marketing Specialist | Campaign and Sales Support

  • Feb 2012 - Jul 2014

  • Developing and maintaining strong relationships, support, and follow-up with agencies, Ad server, media partners, and clients. • Responsible for liaising amongst clients, sales team, traffic, and IT. • Ensuring all the deadlines are being followed such as campaign quality control, optimization, and post-sales report. • Developing the Implementation of special/non-traditional display marketing campaigns. • Developing and maintaining strong relationships, support, and follow-up with agencies, Ad server, media partners, and clients. • Responsible for liaising amongst clients, sales team, traffic, and IT. • Ensuring all the deadlines are being followed such as campaign quality control, optimization, and post-sales report. • Developing the Implementation of special/non-traditional display marketing campaigns.



B.I. International

• Higher Education

• Marketing Specialist | Business Development

  • Dec 2009 - Mar 2012

  • Developing key account management, planning, traffic and production of all merchandising marketing materials (online and offline) used by all branches across the country. • Working across planning and management of social media activities and channels. • Development and improvement of AdWords campaigns. • Supporting sales products focused on executive education, intended for senior management positions and international business courses. • Working across sales growth, prospecting, and post-sales follow-up. Show less



Unicoba

• Brazil
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Business Development Assistant

  • Dec 2008 - Dec 2009

  • Implementing a marketing survey and quality improvement, also acting as the digital community user base manager. • Developing and working across B2B and B2C client services. • Responsible for invoicing control, sales administration, and Logistics management. • Implementing a marketing survey and quality improvement, also acting as the digital community user base manager. • Developing and working across B2B and B2C client services. • Responsible for invoicing control, sales administration, and Logistics management.