Senior Product Designer @ Leroy Merlin

• Jun 2023 - Present

Senior Product Designer @ Marisa

• Oct 2022 - May 2023

Senior Product Designer @ Dasa

• Feb 2022 - Sep 2022

• Understanding online and mobile usability best practices and user behaviors;• Close work with product owners to help defining product strategies with focus on users behaviors;• Following and applying design systems over a 50 design members team;• Analysis of data for improvement of systems (Google Analytics and Hotjar);

UX/UI Designer

• Apr 2021 - Aug 2023

• Understanding online and mobile usability best practices and user behaviors; • Close work with product owners to help defining product strategies with focus on users behaviors; • Creating design systems; • Leading a team of designers to create sinergy and agile work processes; • Analysis of data for improvement of systems (Google Analytics and Hotjar); • Remote work with team around the world. • Understanding online and mobile usability best practices and user behaviors; • Close work with product owners to help defining product strategies with focus on users behaviors; • Creating design systems; • Leading a team of designers to create sinergy and agile work processes; • Analysis of data for improvement of systems (Google Analytics and Hotjar); • Remote work with team around the world.

Product Designer Pleno

• Oct 2021 - Jan 2022

Product Designer Junior

• Apr 2021 - Oct 2021

• Leading user researches; • Follow up on usability tests;• Prototyping: styleguides, design systems, componetizing, atomic design and UI;• Active participation on Product Discovery: defining personas; documenting; researches and strategy;• Analysis of data for improvement of systems (Google Analytics and Hotjar);

Creative Coordinator

• Jan 2020 - Apr 2021

• Overseeing every material produced in the creative department.• Making sure everything is up to the agency high standards. • Directing the team in ways they can produce materials accordingly and independently.• Coordinating creative process. • Personal development of each team member.• Implementation of UX design concepts over all projects. • Platform migration coordination regarding UI projects to prototype softwares (XD and Figma).

Art Director

• Oct 2018 - Jan 2020

• Producing specialized materials for health care market, both print and digital• Creating campaign concepts for medical promotion and force field incentive. • Producing high quality design systems, branding, campaigns and more.

National Media Director

• Jul 2018 - Jan 2019

Creative Media Production

• Jan 2017 - Jul 2018

• Branding production for all the programs of community assistance;• Creating visual concepts for all social media and web development; • Print material production; • Overseeing all 13 countries to make sure all communication is well branded around the world; • Video editing; • Photo shooting and editing;

LACan Publicity Analyst

• Jun 2014 - Dec 2015

• Development of digital services/products, such as iPad based selling aids, mobile applications and training content; • Engagement in the Global CLM Initiatives for LACan, sharing the knowledgement and experiencies across the team; • Production activities and follow ups of LACan digital promotional materials (Argentina, Brasil, CAC - Caribean and Central American Countries - , Canadá, Chile, Colômbia, Ecuador, México, Peru, Venezuela, Uruguai); • Strategic planning and interface with ad agencies (vendors) e other marketing suppliers; • Development and follow ups of actions for web, iPad, mobile and CLM plataform. Show less

Art Director

• Mar 2014 - Apr 2014

• Promotional events layout production; • Printed material and digital production; • Business presentarions for big clients; • 3D sketchs; • Concepting and creating websites; • Promotional events layout production; • Printed material and digital production; • Business presentarions for big clients; • 3D sketchs; • Concepting and creating websites;

Art Director Assistant

• Jun 2012 - Feb 2014

• Digital interfaces production for mobile applications; • Concpting and creating websites; • UX/UI development; • Digital marketing support; • Information architecture for mobile apps and websites development; • Digital interfaces production for mobile applications; • Concpting and creating websites; • UX/UI development; • Digital marketing support; • Information architecture for mobile apps and websites development;

Social Media Analyst

• Aug 2011 - Mar 2012

• Social media marketing strategy; • Enforciment of SEO concepts into social media; • Report presentations; • Writing social media posts and ads; • Google Adwords campaings activation; • Social media marketing strategy; • Enforciment of SEO concepts into social media; • Report presentations; • Writing social media posts and ads; • Google Adwords campaings activation;

Digital Marketing Intern

• Jul 2010 - Jul 2011

• Programming flash animations; • Website layout and text updates; • Printend and digital material production; • Programming flash animations; • Website layout and text updates; • Printend and digital material production;