Gus Schowengerdt
Associate Manager of Creative Projects at Michigan Education Association- Claim this Profile
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Bio
Kathy Byrnes
Here’s a shout out to a colleague and friend, Gus Schowengerdt (yes, I spelled that without looking it up). Gus is the consummate branding expert and art director – always accounting for details and packaging up information so projects can move forward as smoothly as possible. I had the privilege of working with Gus on the largest collateral creation/revision project ever undertaken by the American Cancer Society, with approximately 200 pieces to produce over a few months’ time. While keeping a sharp eye out for consistency and excellence, Gus also was willing to take some calculated risks, so our pieces came out fresh and sharp instead of stale, as might have otherwise been the case. As a copywriter, I appreciate how Gus understands the subtleties of language and how copy and images work together to influence audiences. He is respectful and considerate, and he’s also loads of fun. Please give Gus your utmost consideration when looking for an art guy who can help make big things happen.
Kathy Byrnes
Here’s a shout out to a colleague and friend, Gus Schowengerdt (yes, I spelled that without looking it up). Gus is the consummate branding expert and art director – always accounting for details and packaging up information so projects can move forward as smoothly as possible. I had the privilege of working with Gus on the largest collateral creation/revision project ever undertaken by the American Cancer Society, with approximately 200 pieces to produce over a few months’ time. While keeping a sharp eye out for consistency and excellence, Gus also was willing to take some calculated risks, so our pieces came out fresh and sharp instead of stale, as might have otherwise been the case. As a copywriter, I appreciate how Gus understands the subtleties of language and how copy and images work together to influence audiences. He is respectful and considerate, and he’s also loads of fun. Please give Gus your utmost consideration when looking for an art guy who can help make big things happen.
Kathy Byrnes
Here’s a shout out to a colleague and friend, Gus Schowengerdt (yes, I spelled that without looking it up). Gus is the consummate branding expert and art director – always accounting for details and packaging up information so projects can move forward as smoothly as possible. I had the privilege of working with Gus on the largest collateral creation/revision project ever undertaken by the American Cancer Society, with approximately 200 pieces to produce over a few months’ time. While keeping a sharp eye out for consistency and excellence, Gus also was willing to take some calculated risks, so our pieces came out fresh and sharp instead of stale, as might have otherwise been the case. As a copywriter, I appreciate how Gus understands the subtleties of language and how copy and images work together to influence audiences. He is respectful and considerate, and he’s also loads of fun. Please give Gus your utmost consideration when looking for an art guy who can help make big things happen.
Kathy Byrnes
Here’s a shout out to a colleague and friend, Gus Schowengerdt (yes, I spelled that without looking it up). Gus is the consummate branding expert and art director – always accounting for details and packaging up information so projects can move forward as smoothly as possible. I had the privilege of working with Gus on the largest collateral creation/revision project ever undertaken by the American Cancer Society, with approximately 200 pieces to produce over a few months’ time. While keeping a sharp eye out for consistency and excellence, Gus also was willing to take some calculated risks, so our pieces came out fresh and sharp instead of stale, as might have otherwise been the case. As a copywriter, I appreciate how Gus understands the subtleties of language and how copy and images work together to influence audiences. He is respectful and considerate, and he’s also loads of fun. Please give Gus your utmost consideration when looking for an art guy who can help make big things happen.
Experience
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Michigan Education Association
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Education Administration Programs
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200 - 300 Employee
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Associate Manager of Creative Projects
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Oct 2015 - Present
Service as a primary point of contact for all MEA Organization Family staff and leaders requesting work to be done by the Creative Projects Team, including assessing needs, advising on best practices to meet those needs, developing a plan for completion of work and communicating with requestors before, during and after the work process. Provide consultation and recommendations related to project management, marketing messages, graphic design, print media and multi-media; coordinate and prioritize print jobs; coordinate mailroom operations; negotiate print and delivery service agreements; monitor a budget; maintain print equipment, and prepare operational and financial reports; supervise seven support staff. Show less
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Gong Gong Communications
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United States
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Advertising Services
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Creative Projects Director
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Sep 2015 - Oct 2015
Manage day-to-day operations and client projects with a team including Graphic Designers, Copywriters, Producers, and Web Developers. Manage day-to-day operations and client projects with a team including Graphic Designers, Copywriters, Producers, and Web Developers.
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American Cancer Society
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United States
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Non-profit Organizations
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700 & Above Employee
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Art Director
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Aug 2013 - May 2015
Directed a nationwide team of 10 Graphic Designers in the creation of advertising, online graphics, animations, collateral, multi-media, promotional items, signage, and apparel supporting the Society's fundraising and mission delivery portfolios.
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Manager of Creative Services
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Nov 2005 - Aug 2013
Managed design team in the creation of all Division collateral, advertising, online graphics, animations, multi-media, promotional items, signage, and apparel according to brand guidelines.
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Colortech Graphics & Printing
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United States
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Printing Services
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1 - 100 Employee
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Assistant Art Director
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Jun 1999 - Oct 2005
Designed websites and all types of printed materials and promotional specialties. Created company identity packages, working from offering several options to a final selection including guidelines for use. Supervised and mentored team of in-house production and pre-press designers. Designed websites and all types of printed materials and promotional specialties. Created company identity packages, working from offering several options to a final selection including guidelines for use. Supervised and mentored team of in-house production and pre-press designers.
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Business Manager, Webmaster
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Aug 1992 - Jul 2003
Designed weekly print advertisements, posters for upcoming shows, internal signage, forms, and promotional products. Created and maintained all graphics, copy, and code for website. Promoted all upcoming events and calendar with the media. Managed advertising budget and wrote copy for radio advertisements and underwriting sponsorships. Responsible for maintaining stock of product, bookkeeping, and event calendar, and supervising bar staff and nightly live entertainment. Designed weekly print advertisements, posters for upcoming shows, internal signage, forms, and promotional products. Created and maintained all graphics, copy, and code for website. Promoted all upcoming events and calendar with the media. Managed advertising budget and wrote copy for radio advertisements and underwriting sponsorships. Responsible for maintaining stock of product, bookkeeping, and event calendar, and supervising bar staff and nightly live entertainment.
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Education
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2004 - 2005
The Ohio State University
Spanish Language and Literature -
1987 - 1989
The Ohio State University
Bachelor of Arts (B.A.), Sociology -
1985 - 1987
University of Cincinnati
Business Marketing
Community
