Guillermo de Prada Bergaz

Finance and Corporate Director at CA Sports
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Contact Information
Location
Madrid, Community of Madrid, Spain, ES
Languages
  • English Full professional proficiency
  • Spanish Native or bilingual proficiency
  • Catalan Native or bilingual proficiency

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Xavier Reig

It was a pleasure to work together with Guillermo in the Zurich's Group Center of Excellence whilst big changes were challenging the whole organization. He proved himself to be an excellent professional, this allowed him to be appointed for higher responsibilities within the Group in Global Corporate. Soft skills, hard work and integrity perfectly define Guillermo's attitude.

Francisco Lavandera

During the time we spent togther at Garrigues, Guillermo proved himself to be an excellent professional. He knew how to work under great pressure and revealed as a well-focussed advisor in the analysis and resolution of the files assigned to him. He was extremely committed in the performance of this tasks and had a great attitude towards his work, helping to create a good working enviroment amongst his colleagues.

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Credentials

  • Excel 2013: Macros in Depth
    Lynda.com
    Sep, 2016
    - Sep, 2024

Experience

    • Pakistan
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • Finance and Corporate Director
      • Dec 2022 - Present
    • Spain
    • Professional Training and Coaching
    • 100 - 200 Employee
    • Finance Director
      • Feb 2020 - Dec 2022
    • United Kingdom
    • Non-profit Organizations
    • 700 & Above Employee
    • Finance Planning and Analysis Lead
      • Sep 2016 - Feb 2020

      I worked as Financial Planning and Analysis Lead for Spain, the biggest operation of the British Council in Europe. The British Council is the UK’s international organisation for cultural relations and educational opportunities, operating in more than 100 countries, with a global turnover of GBP 1.1 billion in FY 2017. In Spain, the British Council mainly focuses on the teaching of English language and the delivery of English examinations. • Reporting to: Head of FP&A, European Union. Indirectly reporting to Heads of SBUs, Finance Director and Country Director. – Business Planning, controlling and Reporting: • Supporting Spain’s Leadership Team in translating the overarching business strategy into financial projections. • Developing and consolidating the annual Business Plan and quarterly forecasts. • Presenting the annual Plan to the EU management. • Preparing monthly, quarterly, and year-end reporting packs, analysing variances against Plan/forecasts and previous year. – Performance Analysis: • Defining KPIs and develop dashboards and business intelligence reports to analyse business performance. • Performing long-term business trend and product profitability analyses. – Business partnering and strategy support: • Active member of the BUs management team. • Support the Spain Leadership Team in the analysis and planning of strategic projects. • Actively coordinate with EU and corporate FP&A in efficiency and transformation projects, mainly around reporting and data management. Show less

    • Business Analyst, Spain & Portugal
      • Sep 2012 - Sep 2016

      Cinesa is Spain’s leading cinema exhibitor with 45 cinemas in Spain and 500+ screens. Cinesa belongs to the Odeon & UCI Cinemas Group, the leading exhibitor in Europe (GBP 650m turnover in 2014). Reporting to Spain & Portugal’s Managing Director, my main responsibilities were: • Financial planning, controlling and reporting: – Coordinating the budgeting, monthly forecasting and 5-year business plan processes. – Control of financial and commercial performance of the business units and analysis of deviations versus budget/forecast. – Preparing of weekly, monthly, quarterly and annual Group (UK) reporting packs. – Estimating sales, market share, price mix and other business KPI as part of the planning process. – Presenting quarterly commercial and financial results to Group CEO, CFO and CCO. • Commercial analysis: – Market share analysis. Variation and competition analysis, at national, province and micro-market level. – Definition of pricing strategy and quarterly presentation of results to Group Head of Pricing. – Profitability analysis of promotions and scenario/risk analysis of new product launches. • Business support to Managing Director: – Preparing management presentations for the Board of Directors. – Ad-hoc analysis of any business issue required by the Managing Director. – Providing analytical support to Marketing and Operations. Show less

    • Financial Analyst
      • Feb 2012 - Sep 2012

      I worked as a financial analyst for the Corporate Insurance division of Zurich Insurance Plc’s Spanish branch. Reporting to the Head of Planning and Performance Management, I was involved in the following responsibilities:∼ Preparation of the monthly/quarterly close, reporting to Head Office (Switzerland) and to local management.∼ Daily analysis of KPI, policy renewals, new business and loss levels.∼ Providing support to the underwriting areas by delivering the most relevant financial information for the generation of new business. Show less

    • Financial Controller
      • Mar 2011 - Mar 2012

      I worked as a financial controller at Zurich’s Centre of Excellence, an IT services centre (development and maintenance of insurance-related software) shared by the Zurich Group’s European and Latin-American companies. My main responsibilities were:∼ Financial reporting to Home Office (Switzerland) through Zurich’s internal reporting systems and SAP’s Business Warehouse.∼ Management reporting to the Board of Directors.∼ Supervising the Company’s accounting processes and the monthly, quarterly and yearly close.∼ Analyzing, controlling and managing income and expenditure, at both actual and planning (budget and forecast) levels.∼ Analysing and defining the cost allocation rules to projects and cost centres, as well as calculating the annual prices per service.∼ Managing and analyzing the Company’s cash flows, along with forecasting its future needs of cash.∼ Providing financial support to the COO, the Programme Managers and the Project Management Office. ∼ Analysing and tracking inter-company transactions and charges.∼ Providing support to the Tax Department regarding Corporation Tax, VAT and Transfer Pricing issues.∼ Other ad-hoc financial projects. Show less

    • Tax Accountant
      • Feb 2007 - Jun 2008

      I worked as a tax accountant at Sony’s International Tax Compliance team, looking after any tax matters in respect of the Sony Pictures film production companies and Sony Global Treasury Services, the group’s internal bank. My main responsibilities were: ∼ Preparing the tax calculations for the UK companies’ statutory accounts, as well as the relevant accounting entries. ∼ Reviewing the UK companies’ accounting books and statutory accounts. ∼ Providing tax support to the accounting and controlling areas of the assigned divisions. ∼ Financial reporting to Home Office of the assigned divisions (Japan and the US) regarding tax issues. ∼ Undertaking other finance, accounting and tax compliance projects such as transfer pricing. Show less

    • Spain
    • Legal Services
    • 700 & Above Employee
    • Tax Advisor
      • Jan 2005 - Oct 2006

      I worked at the international tax department of Spain’s leading law firm. My main responsibilities were: ∼ Analysing and resolving any tax and accounting issues proposed by clients concerning any of the Spanish or international regulations. ∼ Calculating of the Corporate Income Tax annually/quarterly. ∼ Defining the tax entries in the accounting books. ∼ Providing support to clients during the financial year-end process. ∼ Tax Due Diligences. ∼ Providing support to the client’s auditors in tax-related issues. Show less

Education

  • EADA - Escuela de Alta Dirección y Administración
    Master of Business Administration (M.B.A.), Business
    2009 - 2010
  • Universitat de Barcelona
    Bachelor’s Degree, Economics
    2001 - 2005
  • Col.legi Sant Ignasi Sarrià
    High School
    1988 - 2000

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