Experience

EyeFitU

• Switzerland
• Software Development
• 1 - 100 Employee

• Advisory Board Member EyeFitU AG

  • May 2023 - Present

  EyeFitU is a software company. It provides a size-as-a-service suite of solutions that enable fashion retailers to increase their online conversions, reduce returns and optimize production with the power of AI and data. Benefits of EyeFitU: . Enhanced Customer Experience by accurately determining customers' sizes . Reduced Return Rate by limiting the need for multiple shipments and exchanges . Increased Customer Loyalty by providing a hassle-free sizing experience . Environmental Responsibility by reducing returns and waste . Improved Supply Chain Efficiency by minimizing returns, allowing better inventory management and reducing transportation emissions Show less



MyJiminy

• France
• Internet Marketplace Platforms
• 1 - 100 Employee

• MyJiminy - Investor and Board Advisor

  • May 2023 - Present

  While still working at Oracle, I am delighted to be investor and Board Advisor at MyJiminy. MyJiminy is a platform of creative talents of diverse expertise to create content of great quality: . Images and texts to bring your stories to life . Audio and music to create and customize your audio production . Creation and innovation to rethink experience . Videos and films to magnify your image and add a pinch of entertainment to your projects . Digital makers to reveal your potential and support your digital transformation . Special talents to reinvent your events Together, let’s create the content you need Show less



Oracle

• United States
• Warehousing
• 1 - 100 Employee

• Retail Transformation Strategy Senior Director EMEA

  • Nov 2019 - Present

• Senior Advisor - Retail Strategy and Innovation

  • Mar 2018 - Nov 2019

  BUSINESS DEVELOPMENT - EMEA. Educate Sales team about retail trends and challenges. Define account strategy - Key Accounts and High Potential Accounts. Develop sales plan & strategic partnership : BCG, Bain and McKinsey. Start-up ambassadorBRAND AWARENESS - ORACLE. Create and implement marketing and communication assets. Focus teams on Innovation and Value Proposition. Organize customer day : Carrefour, Danone, L'Oréal, Sonepar, .... Write Point of Views : Data hub | Retail Science | Augmented CFO | CHRO of tomorrow | Brand ComplianceRETAIL DIGITAL TRANSFORMATION. Open retail platform : connecting and orchestrating retail ecosystem, developing new services, new apps & innovation. Smart & resilient Supply Chain. New Loyalty and new customer experience. Unified connected marketingO’STORE - Retail store of the future In Oracle France HQDemonstrate Oracle solutions for retailers with embedded technologies such as IoT, blockchain, AR, AI & ML, contactless payment, image recognition, RFIDCOMMUNICATION. External webinars: CEE, Russia, France, . Internal webinars for Oracle EMEA teams. Diner for retail CFOsKey customers:Asda, Auchan, Carrefour, Casino, FnacDarty, Intermarché, Ahold (NL), Ikea (Sweden), Migros, (CH), Richemont (CH), Seddiqi, Unilever Show less



Growth, Brand Purpose, Disruption & digital transformation

• Business developper and marketing strategist

  • 2014 - Mar 2018

  BRAND REPOSITIONING & DEVELOPMENT Adecco Group (Europe) . Improve customer experience → Digital Transformation to simplify interactions and facilitate recruitment of new talents . Define new positioning and role in the future of work by design thinking and co-design approach with start-ups and millenials → Develop new offers and digital services dedicated to future targets: Senior, Retiree, Millennials, Freelancers → Community platform of services to meet temporary workers’ needs, expectations and constraints Activia (worldwide) . Ensure embedding of the new positioning by international teams and build local activation marketing and communication plans → New brand positioning understood and shared with local teams → Inspiration and brainstorming workshops → Local activation plan for France defined Club Med - All Inclusive offer redesign and customer perception Bottega Veneta: Brand assessment DS Automobiles: brand relaunch activation plan But - Strategic Marketing . Confidential project Show less



Interbrand

• Advertising Services

• Executive Director Retail - Brand Purpose, Brand Value & Customer Experience

  • 2011 - 2014

  Development of activities in retail and luxury industries Launch and sale of service offering : . Understanding and anticipation of market evolutions – Trends and vision, store of the future, digital transformation, business impacts: Carrefour, Europacity, Intermarché, SFR . Brand vision & positioning: C&A Europe, Dim and Lovable, Intersport, Klépierre . Brand development, brand valuation, value creation and business plan: Brioni, E.Leclerc, La Poste, Oscaro.com, Randstad, Ritz Paris . Customer experience and store concept improvement & digital (new consulting and creative approach) : Carrefour, Dim et Lovable, Essilor, Havas Voyages, Intersport, RATP, Renault, Simply Market, Volcom Results → Commercial architecture - 7 new clients, 3 awards (Janus du commerce) → Practice leader – Communication and in charge of Interbrand rankings - Best Global Brands and Best Retail Brands → Management of a multidisciplinary team (10 p) : consultant, creatives, architects, client directors and project managers → Sales increase by 15 % Industries: Luxury, food retailers, apparel, specialized, other B2Cs Show less



Lennox Consulting

• France
• Business Consulting and Services
• 1 - 100 Employee

• Managing Director - Brand & business growth and performance

  • 2006 - 2011

  Consulting in strategic marketing for retail and luxury industries . Insights and trends, consumers’ frustrations, international innovation watch ad business impacts: Auchan, Casino . Growth strategy – Business model analysis, internet strategy, 3-year activation plan: Galeries Lafayette, Intermarché, La Poste, Orange, Sagem, Club Med Gym . Brand positioning, store concept and customer experience redesign: La Poste, Lacoste, Bouygues Telecom . Customer Marketing - Big data: Monoprix . Comprehensive creation of a store – Location, product categories, sourcing and pricing, merchandising, …: La poste Results → Recruitment and management of consultants (6) from Roland Berger, BCG, Bearing Point and from Kering strategy department → Sales of 800 K€ in year 2 → Press relationship, conference and survey Industries: Apparel, Food retailers, Telecom, Specialised retailers Show less



CGI (ex-Logica & Unilog Management)

• VP Retail and Luxury - Improve business & marketing performance

  • 2004 - 2006

  . Improve customer marketing performance - Big data, Loyalty Programs and IS: Carrefour, ETAM, 1.2.3, Fnac . Improve business financial performance: Aliaxis, E.Leclerc, Primagaz, Sonepar, Unilever . Reorganize business – Organization and processes: Carrefour, Concerto, La Redoute, Tape à l’Oeil . Develop consulting business in the retail industry to add value at IS and IT projects and support software selection Results → Direct sales of 700 k€ → Recruitment and management of team, collaboration with other teams → Practice leader Retail and CRM – Speaker for the group, conferences and surveys, press and PR, communication award Industries: Apparel, food retailers, B2B Show less



Headlink Partners

• France
• Business Consulting and Services
• 1 - 100 Employee

• Manager - Business transformation

  • 2002 - 2004

  Rexel - Reveal the brand potential and financial gains to contribute to its sale by Kering . Business audit and short term financial gains plan → 1 year of net result . Brand repositioning by customer segment . Retail network strategy and naming . Rebuild the product and service offering Airbus - Build the 1st worldwide social network to create and develop an Airbus culture and improve ways of working . Board contact person . Community management, content management Show less



PwC

• Professional Services
• 700 & Above Employee

• Manager - Restructuring brands for growth

  • 2000 - 2002

  Façonnable - Post-Merger Integration . Counterpart of Nordstrom VP (US shareholder) . Set-up of the board committee . Define growth strategy . Global reorganization and design of new ways of working . Change management ChateauOnLine – CEO and COO • Business processes design • IT selection Façonnable - Post-Merger Integration . Counterpart of Nordstrom VP (US shareholder) . Set-up of the board committee . Define growth strategy . Global reorganization and design of new ways of working . Change management ChateauOnLine – CEO and COO • Business processes design • IT selection



EY

• Entertainment Providers
• 1 - 100 Employee

• Manager - Restructuring business for financial performance

  • 1998 - 2000

  PARFUMS CHRISTIAN DIOR – Design a better finance department . Reorganization of the Finance Department : accounting, controlling, cash management . Redesign of financial processes and procedures : planning, forecasting and budgeting . Redesign of the finance and Performance monitoring . Counterpart of the CFO, CAO and CCO . Manage SAP team (Fi-Co) to ensure overall consistency SNCF - Creation of the stations department for SNCF . Developing stations revenue . Design revenue models & business plan SCHLUMBERGER – Align business and IT • Alignment Workshop (ASE) of worldwide extended Board (Top 70) on business and IT strategy THOMSON - Improve Business intelligence, big data and data warehouse WELL – Assess and Improve Business intelligence EY BU development . Service offering design . E&Y brochure & presentations Show less



Carrefour

• France
• Retail
• 700 & Above Employee

• Controlling manager - Improve hypermarket operations performance

  • 1995 - 1997

  Creation of the controlling department for France 117 hypermarkets . Finance planning, forecasting and budgeting . Financial and Performance Dashboard - financial, business and contextual indicators . IT implementation and roll-out . On-boarding of the 5000 users . Counterpart of the Carrefour Group finance department Creation of the controlling department for France 117 hypermarkets . Finance planning, forecasting and budgeting . Financial and Performance Dashboard - financial, business and contextual indicators . IT implementation and roll-out . On-boarding of the 5000 users . Counterpart of the Carrefour Group finance department



OCP Répartition

• France
• Pharmaceutical Manufacturing
• 700 & Above Employee

• Group Controlling Manager - Improving financial performance of European subsidiaries & holding

  • 1993 - 1995

  Set-up of the controlling department for the Holding and Europe Branch . Defining needs, KPIs, dashboard . Implementation and roll-out of IS . Business partner of the General Managers of European countries . Counterpart of Gehe (Shareholder) . Market and competition watch, counterpart of professional associations Set-up of the controlling department for the Holding and Europe Branch . Defining needs, KPIs, dashboard . Implementation and roll-out of IS . Business partner of the General Managers of European countries . Counterpart of Gehe (Shareholder) . Market and competition watch, counterpart of professional associations



Total

• Argentina
• Food and Beverage Services
• 1 - 100 Employee

• Deputy Financial Director - Integrating local businesses & monitoring financial performance

  • Feb 1991 - Jul 1993

  Creation of the financial and controlling department of the Dutch subsidiary . Processes and procedures . Industrial investments: budgeting, allocation and monitoring . Tax & cash management and improvement Creation of the financial and controlling department of the Dutch subsidiary . Processes and procedures . Industrial investments: budgeting, allocation and monitoring . Tax & cash management and improvement