Guillaume GOBILLARD

Commercial Director Europe at EQUADIS SA
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Contact Information
us****@****om
(386) 825-5501
Location
Geneva, Geneva, Switzerland, CH
Languages
  • French Native or bilingual proficiency
  • English Native or bilingual proficiency
  • Spanish Elementary proficiency
  • Russian Elementary proficiency

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Mark Cooper

Guillaume worked for me in two capacities: leading Perfect Store for Prestige and Operational Excellence programmes in Poland and Russia. A very gifting commercial leader. Outstanding shopper and customer marketing accompanied by strong strategic insight, robust financial prowess and highly developed interpersonal skill. A great work ethic and super flexible whilst able to drive the right strategic decisions through the business. Doesn’t give up on anything important. A v strong people manager. High mental agility. Cannot endorse strongly enough. A high performer with high potential.

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Experience

    • Switzerland
    • Information Technology & Services
    • 1 - 100 Employee
    • Commercial Director Europe
      • 2023 - Present

    • Switzerland
    • Consumer Services
    • 700 & Above Employee
    • Head of South/West Europe Arlo
      • 2020 - 2022

      Lead multifunctional teams in France, Italy and Iberia across online and Retail channels. - P&L responsibility across countries - Full GTM management - Partnership with various national and international customers - Direct management of AMZ / marketplaces Lead multifunctional teams in France, Italy and Iberia across online and Retail channels. - P&L responsibility across countries - Full GTM management - Partnership with various national and international customers - Direct management of AMZ / marketplaces

    • Netherlands
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Sales Director - Consumer Beauty and Luxury Divisions
      • 2018 - Jul 2020

      Led Commercial Excellence programs from mass-market to selective channels across multiple categories (Cosmetics, Fragrance, Skincare, Haircare, Bodycare...)1. Brand building strategic program (OpEx) run in US, UK, Poland and Russia - Redefined Where-To-Play and How-To-Win for Portfolio / SRM / Innovation / Media - Renewed Operating model frameworks and rolled-out best practices - Partnered with various global customers2. Omnichannel Executional program (Perfect Store) implemented in 10+ countries (incl. US, China…) - Defined Growth Model based Shopper Marketing and Analytics (KPIs, Blueprint, deployment...) - Executed commercial plans - Reported to C-level Show less

    • Global Customer Marketing Director - Luxury Division
      • 2016 - 2018

      Structured "new-industry-leader" global commercial strategy, Go-To-Market, Category Consultancy, Shopper Marketing and Sales Fundamentals for a portfolio of 20+ brands

    • United States
    • Manufacturing
    • 700 & Above Employee
    • Global Instore Leader
      • 2014 - 2016

      Led multifunctional team to design global playbooks, execute and measure portfolio excellence worldwide. Implemented first-ever Business Intelligence reporting and Co-led Shopper-Based-Design Omnichannel innovation.

    • Global Trade Marketing Senior Manager
      • 2011 - 2014

      Responsible for new axis development for Dolce&Gabbana Beauty (fragrance, make-up and skin care), productivity growth and whitespace expansion (EU, US, MEA), defined Brand Commercial Strategy, Innovation 360 toolbox

    • Key Account Manager - South Africa / Poland / Israel / Greece
      • 2009 - 2011

      Led operations to develop Prestige Brands around Sales, Marketing, Financials, and Logistics.Managed financials, executed commercial strategy, improved Go-To-Market

    • Sales Representative - France
      • 2006 - 2009

    • Trade Marketing Intern - Household Care
      • 2006 - 2006

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Trade Marketing Intern
      • 2005 - 2005

Education

  • ESSEC Business School
    Master's degree, Sales and Marketing
    2005 - 2006
  • Toulouse INP
    Engineer's degree, Chemical and Industrial Engineering
    2002 - 2005
  • University of Florida
    Exchange program, Engineering
    2005 -

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