Gunther Scherz

Co Founder / Managing Director at Cutis Medical Laser Clinics
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG
Languages
  • German Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Limited working proficiency
  • Indonesian Elementary proficiency

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Rao Pratap Singh

I had the privilege of collaborating with Gunther on a substantial projects for Toyota in Indonesia. Gunther's capacity to navigate through this intricate project was remarkable, consistently surpassing expectations with the results achieved. His meticulous attention to detail and adept communication were pivotal in fulfilling his role. In addition to his impressive professional aptitude, Gunther shines as a genuine team player, cultivating an environment of collaboration and inspiration within the team. His openness to share knowledge and offer guidance proved to be of immense value to the accomplishments in the projects.

David Sheets

Having known Gunther for many years now I can attest to his attention to detail, work ethic and professionalism. Not only was it a pleasure to work with him, I feel fortunate to have met him and gotten to know him. I consider he and his wife to be friends, and would not hesitate to work with him again.

Darren Khu

Mr Gunther was very conscientious and dedicated to his work. He took the time to spearhead initiatives to improve in clinic processes, such as creating a fast paced yet efficient team of nurses and doctors to cater for their patients needs. in Cutis Medical Laser Clinics. He was able to communicate clearly to all aspects of people including suppliers and well-loved by his nurses and doctors. He had a positive attitude and a desire to produce quality work that served him well. He will make sure he reads and understand all clinical materials/studies that the clinic brings in to ensure patients safety and effectiveness.

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Credentials

  • Capital IQ Fundamentals
    Corporate Finance Institute® (CFI)
    Nov, 2023
    - Oct, 2024
  • Professional Ethics
    Corporate Finance Institute® (CFI)
    Oct, 2023
    - Oct, 2024
  • Banking Products and Services
    Corporate Finance Institute® (CFI)
    Sep, 2023
    - Oct, 2024
  • Financial Analysis Fundamentals
    Corporate Finance Institute® (CFI)
    Sep, 2023
    - Oct, 2024
  • Analyzing Growth Drivers & Business Risks
    Corporate Finance Institute® (CFI)
    Jul, 2023
    - Oct, 2024
  • The Role of the FP&A Professional
    Corporate Finance Institute® (CFI)
    Jul, 2023
    - Oct, 2024
  • Corporate Finance Fundamentals
    Corporate Finance Institute® (CFI)
    Oct, 2022
    - Oct, 2024
  • Excel Fundamentals – Formulas for Finance
    Corporate Finance Institute® (CFI)
    Oct, 2022
    - Oct, 2024
  • Math for Finance Professionals
    Corporate Finance Institute® (CFI)
    Oct, 2022
    - Oct, 2024
  • Reading Financial Statements
    Corporate Finance Institute® (CFI)
    Oct, 2022
    - Oct, 2024
  • Squared Online
    Squared Online
    Jun, 2016
    - Oct, 2024
  • Professional Certificate in Forensic Accounting
    Centre For Behavioral Science
    Mar, 2013
    - Oct, 2024
  • Common Law Workshop, Law of Mergers and Acquisitions
    Singapore Management University
    Jan, 2012
    - Oct, 2024
  • Project Management Professional (PMP)
    -
    Jan, 2012
    - Oct, 2024
  • Human Subjects Research – Social-Behavioral-Educational (SBE) Foundations
    CITI Program
    Sep, 2023
    - Oct, 2024

Experience

    • Singapore
    • Medical Practices
    • 1 - 100 Employee
    • Co Founder / Managing Director
      • Jan 2007 - Present

      Throughout my career, I have pioneered innovative business concepts from inception to execution and execution to monetisation, driving unprecedented gains, explosive growth and profitability. Cutis Medical Laser Clinics is an award-winning medical aesthetic clinic in Singapore. We are dedicated to enhancing confidence and well-being through high-quality aesthetic services. We specialise in nonsurgical anti-ageing and rejuvenation treatments, aiming to help patients look and… Show more Throughout my career, I have pioneered innovative business concepts from inception to execution and execution to monetisation, driving unprecedented gains, explosive growth and profitability. Cutis Medical Laser Clinics is an award-winning medical aesthetic clinic in Singapore. We are dedicated to enhancing confidence and well-being through high-quality aesthetic services. We specialise in nonsurgical anti-ageing and rejuvenation treatments, aiming to help patients look and feel their best. As the Managing Director and Co-founder, I strategically established this innovative medical aesthetic clinic with a $4.1 million turnover. Some other responsibilities and achievements include the following: ♦ Capitalised on business growth opportunities in the medical skincare industry and strategically launched the $2.5 million turnover Cutis Medical Laser Clinics through advanced digital acquisition strategies and patient referral programs with full P&L accountability to secure an average net margin of 22% since 2013. ♦ Conceptualised and launched Optimagenics™ - A practice of Age Management Medicine, helping patients get and stay healthy through a personalised nutrition program, exercise, hormonal optimisation and nutritional supplementation. ♦ Strategically planned and launched a private label skincare product line for Cutis Medical Clinics, available in clinic and through eCommerce on drsylviaskincare.com. ♦ Deployed Electronic Medical Record (EMR) coupled with a bespoke Practice Management System (PMS) system in 2016 that maximised workflow & productivity. ♦ Deliver premium patient-centred services and form strategic business partnerships while leading efforts to establish a clinical brand and operational excellence. ♦ Introduced medical-grade skin care products & new treatments while overseeing branding efforts. ♦ Remained a concept-to-execution leader for the Age Management Program, offering medical aesthetic and medical lifestyle programs. Show less Throughout my career, I have pioneered innovative business concepts from inception to execution and execution to monetisation, driving unprecedented gains, explosive growth and profitability. Cutis Medical Laser Clinics is an award-winning medical aesthetic clinic in Singapore. We are dedicated to enhancing confidence and well-being through high-quality aesthetic services. We specialise in nonsurgical anti-ageing and rejuvenation treatments, aiming to help patients look and… Show more Throughout my career, I have pioneered innovative business concepts from inception to execution and execution to monetisation, driving unprecedented gains, explosive growth and profitability. Cutis Medical Laser Clinics is an award-winning medical aesthetic clinic in Singapore. We are dedicated to enhancing confidence and well-being through high-quality aesthetic services. We specialise in nonsurgical anti-ageing and rejuvenation treatments, aiming to help patients look and feel their best. As the Managing Director and Co-founder, I strategically established this innovative medical aesthetic clinic with a $4.1 million turnover. Some other responsibilities and achievements include the following: ♦ Capitalised on business growth opportunities in the medical skincare industry and strategically launched the $2.5 million turnover Cutis Medical Laser Clinics through advanced digital acquisition strategies and patient referral programs with full P&L accountability to secure an average net margin of 22% since 2013. ♦ Conceptualised and launched Optimagenics™ - A practice of Age Management Medicine, helping patients get and stay healthy through a personalised nutrition program, exercise, hormonal optimisation and nutritional supplementation. ♦ Strategically planned and launched a private label skincare product line for Cutis Medical Clinics, available in clinic and through eCommerce on drsylviaskincare.com. ♦ Deployed Electronic Medical Record (EMR) coupled with a bespoke Practice Management System (PMS) system in 2016 that maximised workflow & productivity. ♦ Deliver premium patient-centred services and form strategic business partnerships while leading efforts to establish a clinical brand and operational excellence. ♦ Introduced medical-grade skin care products & new treatments while overseeing branding efforts. ♦ Remained a concept-to-execution leader for the Age Management Program, offering medical aesthetic and medical lifestyle programs. Show less

    • Co Founder / Managing Director
      • Jun 2007 - Present

      ♦ Metamorphosis Holdings Pte Ltd is a holding company ♦ Metamorphosis Holdings Pte Ltd is a holding company

    • ★ Co-Founder / Partner
      • Nov 2012 - Present

      ♦ Optimise the performance of organisations through the design, development, implementation, management and measurement of integrated business solutions for the automotive and healthcare industries. ♦ Consulting projects include: Genba Kaizen Dealer Audit, conducted for J.D. Power and Associates with a leading Japanese car manufacturer in Indonesia & the Philippines. ♦ Medical industry projects included the development of a monitoring and tracking tool to quantify gaps in… Show more ♦ Optimise the performance of organisations through the design, development, implementation, management and measurement of integrated business solutions for the automotive and healthcare industries. ♦ Consulting projects include: Genba Kaizen Dealer Audit, conducted for J.D. Power and Associates with a leading Japanese car manufacturer in Indonesia & the Philippines. ♦ Medical industry projects included the development of a monitoring and tracking tool to quantify gaps in processes of care and to measure improvements over time, as well as identify and monitor nursing-sensitive outcomes for dialysis centres in four Asia Pacific countries. Show less ♦ Optimise the performance of organisations through the design, development, implementation, management and measurement of integrated business solutions for the automotive and healthcare industries. ♦ Consulting projects include: Genba Kaizen Dealer Audit, conducted for J.D. Power and Associates with a leading Japanese car manufacturer in Indonesia & the Philippines. ♦ Medical industry projects included the development of a monitoring and tracking tool to quantify gaps in… Show more ♦ Optimise the performance of organisations through the design, development, implementation, management and measurement of integrated business solutions for the automotive and healthcare industries. ♦ Consulting projects include: Genba Kaizen Dealer Audit, conducted for J.D. Power and Associates with a leading Japanese car manufacturer in Indonesia & the Philippines. ♦ Medical industry projects included the development of a monitoring and tracking tool to quantify gaps in processes of care and to measure improvements over time, as well as identify and monitor nursing-sensitive outcomes for dialysis centres in four Asia Pacific countries. Show less

    • Director
      • Feb 2018 - Mar 2022

      Dab Events (www.dabevents.asia) is your strategic ally in driving additional revenue at prominent events across Asia. ♦ Our primary expertise lies in procuring corporate sponsorship services and efficiently overseeing fulfilment for our valued rights-holder partners. ♦ We take pride in our exclusive appointment to manage the commercial aspects of Ringstar Boxing's flagship events, notably "The Roar of Singapore," a bi-annual premier boxing championship sanctioned by the… Show more Dab Events (www.dabevents.asia) is your strategic ally in driving additional revenue at prominent events across Asia. ♦ Our primary expertise lies in procuring corporate sponsorship services and efficiently overseeing fulfilment for our valued rights-holder partners. ♦ We take pride in our exclusive appointment to manage the commercial aspects of Ringstar Boxing's flagship events, notably "The Roar of Singapore," a bi-annual premier boxing championship sanctioned by the International Boxing Organization. ♦ Additionally, we hold the rights to oversee commercial activities surrounding MastersFootball™ – The Home of Legends in Singapore. Show less Dab Events (www.dabevents.asia) is your strategic ally in driving additional revenue at prominent events across Asia. ♦ Our primary expertise lies in procuring corporate sponsorship services and efficiently overseeing fulfilment for our valued rights-holder partners. ♦ We take pride in our exclusive appointment to manage the commercial aspects of Ringstar Boxing's flagship events, notably "The Roar of Singapore," a bi-annual premier boxing championship sanctioned by the… Show more Dab Events (www.dabevents.asia) is your strategic ally in driving additional revenue at prominent events across Asia. ♦ Our primary expertise lies in procuring corporate sponsorship services and efficiently overseeing fulfilment for our valued rights-holder partners. ♦ We take pride in our exclusive appointment to manage the commercial aspects of Ringstar Boxing's flagship events, notably "The Roar of Singapore," a bi-annual premier boxing championship sanctioned by the International Boxing Organization. ♦ Additionally, we hold the rights to oversee commercial activities surrounding MastersFootball™ – The Home of Legends in Singapore. Show less

    • Singapore
    • IT Services and IT Consulting
    • ★ Co-Founder / Managing Director
      • 2013 - 2016

      As Co-founder and Managing Director, I achieved notable milestones, including successfully launching a call-tracking solution in Singapore, leveraging an Australian licence. Here are some key highlights: ♦ I orchestrated a profitable first year for the business. I formulated an exit strategy, culminating in the negotiation and sale of the company to a Malaysian Conglomerate in 2016, resulting in a valuation of 7 times EBITDA. ♦ My tenure included providing comprehensive business… Show more As Co-founder and Managing Director, I achieved notable milestones, including successfully launching a call-tracking solution in Singapore, leveraging an Australian licence. Here are some key highlights: ♦ I orchestrated a profitable first year for the business. I formulated an exit strategy, culminating in the negotiation and sale of the company to a Malaysian Conglomerate in 2016, resulting in a valuation of 7 times EBITDA. ♦ My tenure included providing comprehensive business intelligence services to enhance operational performance. This encompassed real-time call tracking and analysis, multi-channel call attribution, keyword and visitor analytics, and advanced data integration with various CRM, bid management, automation and marketing analytics tools. ♦ I strategically planned, implemented and nurtured two key channels within the business: 1) digital agencies, for which we also developed a white-label solution and 2) end customers. Show less As Co-founder and Managing Director, I achieved notable milestones, including successfully launching a call-tracking solution in Singapore, leveraging an Australian licence. Here are some key highlights: ♦ I orchestrated a profitable first year for the business. I formulated an exit strategy, culminating in the negotiation and sale of the company to a Malaysian Conglomerate in 2016, resulting in a valuation of 7 times EBITDA. ♦ My tenure included providing comprehensive business… Show more As Co-founder and Managing Director, I achieved notable milestones, including successfully launching a call-tracking solution in Singapore, leveraging an Australian licence. Here are some key highlights: ♦ I orchestrated a profitable first year for the business. I formulated an exit strategy, culminating in the negotiation and sale of the company to a Malaysian Conglomerate in 2016, resulting in a valuation of 7 times EBITDA. ♦ My tenure included providing comprehensive business intelligence services to enhance operational performance. This encompassed real-time call tracking and analysis, multi-channel call attribution, keyword and visitor analytics, and advanced data integration with various CRM, bid management, automation and marketing analytics tools. ♦ I strategically planned, implemented and nurtured two key channels within the business: 1) digital agencies, for which we also developed a white-label solution and 2) end customers. Show less

    • Senior Consultant
      • Sep 2014 - Oct 2014

      I led an Automotive Dealer Sales and Service Audit project involving 14 Isuzu dealerships in the Philippines. The project entailed a comprehensive two-day site visit for each dealer, with the delivery of completed commitment sheets as a key milestone.

    • Consultant
      • Jun 2014 - Sep 2014

      Similarly, I managed an Automotive Dealer Sales and Service Audit project encompassing 11 Toyota dealerships in Jakarta, Indonesia. This project was executed in two waves: Wave 1: Included a thorough 3-day assessment for each dealer. Wave 2: Involved a 2-day evaluation for each dealer. For each dealership assessed, the deliverables included the completion of the Gemba Handbook and Commitment Sheets, contributing to enhancing their operations.

    • ★ President Director / Dealer Principal
      • Jan 2011 - Jan 2013

      TURNAROUND BUSINESS OPERATIONS | PROGRAM MANAGEMENT P&L MANAGEMENT | COST SAVING MEASURES | CRM ♦ Reorganized business operations and refined strategies and processes of the $38 million subsidiary comprising of 3,200 units wholesale, a network of 38 sales & service outlets with 65 employees ♦ Additionally led three Proton owned retail outlets - through PT Proton Motor Indonesia - with retail sales of 750 units, 16,000 service throughputs and total revenue of US $24M with 185… Show more TURNAROUND BUSINESS OPERATIONS | PROGRAM MANAGEMENT P&L MANAGEMENT | COST SAVING MEASURES | CRM ♦ Reorganized business operations and refined strategies and processes of the $38 million subsidiary comprising of 3,200 units wholesale, a network of 38 sales & service outlets with 65 employees ♦ Additionally led three Proton owned retail outlets - through PT Proton Motor Indonesia - with retail sales of 750 units, 16,000 service throughputs and total revenue of US $24M with 185 employees ♦ Remained profit-driven and commercially astute during negotiating US $1.2M outstanding debt settlements in 1st year - Launched 3S PMI Dealership in Tanjung Duren, West Jakarta ♦ Conceptualized, designed, developed and launched the 166 process Dealer Enhancement Program to drive dealer performance, thus improving baseline performances in dealer margins ♦ Utilized basic principles from the Deloitte Dealer Benchmark System to implement a Dealer Health Check System and to improve dealer profitability ♦ Strategically planned and launched several ambassador programs; evaluated return on investment of marketing spend, thus reducing annual marketing budget by 15% ♦ Implemented the IDS ERP system to achieve an OPEX reduction of 11% - Reduced duty payments and stock holding complexities by 7% through a local product and accessories sourcing program ♦ Improved key performance and satisfaction attributes by 9.7%, and improved margin of financing by 10%; reduced residual value on average by 18 via Proton Used Car Center and market oriented residual value system ♦ Implemented staff development and capability improvement measures – Indonesia team won the annual Proton Technical Competition in 2012 Show less TURNAROUND BUSINESS OPERATIONS | PROGRAM MANAGEMENT P&L MANAGEMENT | COST SAVING MEASURES | CRM ♦ Reorganized business operations and refined strategies and processes of the $38 million subsidiary comprising of 3,200 units wholesale, a network of 38 sales & service outlets with 65 employees ♦ Additionally led three Proton owned retail outlets - through PT Proton Motor Indonesia - with retail sales of 750 units, 16,000 service throughputs and total revenue of US $24M with 185… Show more TURNAROUND BUSINESS OPERATIONS | PROGRAM MANAGEMENT P&L MANAGEMENT | COST SAVING MEASURES | CRM ♦ Reorganized business operations and refined strategies and processes of the $38 million subsidiary comprising of 3,200 units wholesale, a network of 38 sales & service outlets with 65 employees ♦ Additionally led three Proton owned retail outlets - through PT Proton Motor Indonesia - with retail sales of 750 units, 16,000 service throughputs and total revenue of US $24M with 185 employees ♦ Remained profit-driven and commercially astute during negotiating US $1.2M outstanding debt settlements in 1st year - Launched 3S PMI Dealership in Tanjung Duren, West Jakarta ♦ Conceptualized, designed, developed and launched the 166 process Dealer Enhancement Program to drive dealer performance, thus improving baseline performances in dealer margins ♦ Utilized basic principles from the Deloitte Dealer Benchmark System to implement a Dealer Health Check System and to improve dealer profitability ♦ Strategically planned and launched several ambassador programs; evaluated return on investment of marketing spend, thus reducing annual marketing budget by 15% ♦ Implemented the IDS ERP system to achieve an OPEX reduction of 11% - Reduced duty payments and stock holding complexities by 7% through a local product and accessories sourcing program ♦ Improved key performance and satisfaction attributes by 9.7%, and improved margin of financing by 10%; reduced residual value on average by 18 via Proton Used Car Center and market oriented residual value system ♦ Implemented staff development and capability improvement measures – Indonesia team won the annual Proton Technical Competition in 2012 Show less

    • ★ General Manager – Export
      • Jan 2009 - Dec 2010

      ♦ Turned around underperforming operations through revamping sales teams, processes and product offerings for 22 diverse markets across UAE, Egypt, Syria, UK and Australia and South East Asia ♦ Successfully reduced order-to-delivery lead time by 20% and aging stock by 70% via improving supply chain processes; increased sales by 15% ♦ Energized sales teams, refined processes and increased number of Export markets from 17 to 22 countries ♦ Improved net margins of selected… Show more ♦ Turned around underperforming operations through revamping sales teams, processes and product offerings for 22 diverse markets across UAE, Egypt, Syria, UK and Australia and South East Asia ♦ Successfully reduced order-to-delivery lead time by 20% and aging stock by 70% via improving supply chain processes; increased sales by 15% ♦ Energized sales teams, refined processes and increased number of Export markets from 17 to 22 countries ♦ Improved net margins of selected dealerships by 2%, through implementing the Deloitte Motoring Dealer Performance Benchmark System Show less ♦ Turned around underperforming operations through revamping sales teams, processes and product offerings for 22 diverse markets across UAE, Egypt, Syria, UK and Australia and South East Asia ♦ Successfully reduced order-to-delivery lead time by 20% and aging stock by 70% via improving supply chain processes; increased sales by 15% ♦ Energized sales teams, refined processes and increased number of Export markets from 17 to 22 countries ♦ Improved net margins of selected… Show more ♦ Turned around underperforming operations through revamping sales teams, processes and product offerings for 22 diverse markets across UAE, Egypt, Syria, UK and Australia and South East Asia ♦ Successfully reduced order-to-delivery lead time by 20% and aging stock by 70% via improving supply chain processes; increased sales by 15% ♦ Energized sales teams, refined processes and increased number of Export markets from 17 to 22 countries ♦ Improved net margins of selected dealerships by 2%, through implementing the Deloitte Motoring Dealer Performance Benchmark System Show less

    • ★ General Manager – Sales, ASEAN
      • Jan 2005 - Jun 2007

      ♦ Oversaw and managed a team of 4 Country Managers to achieve record sales growth of 28% in Asia Pacific in 2005; accelerated success through growth focused strategies and impactful marketing and branding efforts ♦ Reduced budget planning time by 20% through refining annual target and budget process; met product demands through accurate forecasting and insightful analytics ♦ Ascertained distributor needs and customized sales strategies with actionable steps, addressing key… Show more ♦ Oversaw and managed a team of 4 Country Managers to achieve record sales growth of 28% in Asia Pacific in 2005; accelerated success through growth focused strategies and impactful marketing and branding efforts ♦ Reduced budget planning time by 20% through refining annual target and budget process; met product demands through accurate forecasting and insightful analytics ♦ Ascertained distributor needs and customized sales strategies with actionable steps, addressing key influencers such as pricing, fluctuating market and support programs ♦ Core Team member in establishing a Volkswagen Group assembly entity in 2010, through negotiating and building consensus over regional strategies, with local assembly partners, Audi AG and financial institutions

    • ★ Country Manager (Malaysia, Indonesia & Thailand)
      • Jan 2003 - Dec 2004

      ♦ Administered sales leadership across (3) countries, and leveraged in-depth understanding of exceptional economic and social public policies in Malaysia to secure a 150% sales increase ♦ Structured and implemented Audi Dealer Performance Guidelines to drive dealer performance and profitability based on Deloitte Motoring Dealer Benchmark System ♦ Accelerated success of sales and marketing strategy through building the first “Audi Hangar” in ASEAN in Kuala Lumpur, Malaysia with EON… Show more ♦ Administered sales leadership across (3) countries, and leveraged in-depth understanding of exceptional economic and social public policies in Malaysia to secure a 150% sales increase ♦ Structured and implemented Audi Dealer Performance Guidelines to drive dealer performance and profitability based on Deloitte Motoring Dealer Benchmark System ♦ Accelerated success of sales and marketing strategy through building the first “Audi Hangar” in ASEAN in Kuala Lumpur, Malaysia with EON and Jakarta, Indonesia with Indomobil

    • ★ Country Manager (Australia & New Zealand)
      • Apr 2001 - Dec 2002

      ♦ Contributed 55% of the total sales volume, while recommending ROI focused growth strategies to Board of Directors achieving 5% net profit target; increased brand awareness by 28% through strategic partnerships ♦ Exceeded global industry demands with strategic buy-outs with Joint Venture Partner resulting in the first fully owned subsidiary in Asia Pacific for Audi AG - Increased gross margin for Audi by 2.5% across the model range ♦ Contributed 55% of the total sales volume, while recommending ROI focused growth strategies to Board of Directors achieving 5% net profit target; increased brand awareness by 28% through strategic partnerships ♦ Exceeded global industry demands with strategic buy-outs with Joint Venture Partner resulting in the first fully owned subsidiary in Asia Pacific for Audi AG - Increased gross margin for Audi by 2.5% across the model range

    • ★ Associate Director
      • Sep 1998 - Sep 2001

      ♦ Administered high-value finance and automotive portfolio, and guided a research team to complete a diverse array of ad-hoc research and tracking projects ♦ Proficiently used MIRIAD™, an analytical and reporting tool for tracking studies; and Conversion Model™, a psychological model of consumer behavior to measure the strength of the relationship between consumers and brands ♦ Drove quality-focused customer satisfaction studies, market segmentation, brand positioning, product and… Show more ♦ Administered high-value finance and automotive portfolio, and guided a research team to complete a diverse array of ad-hoc research and tracking projects ♦ Proficiently used MIRIAD™, an analytical and reporting tool for tracking studies; and Conversion Model™, a psychological model of consumer behavior to measure the strength of the relationship between consumers and brands ♦ Drove quality-focused customer satisfaction studies, market segmentation, brand positioning, product and advertising tests, pricing and mix modeling, purchase decision studies, channel satisfaction, pre / post-advertising testing, concept tests, car clinics, dealer attractiveness studies and sales promotion tracking Show less ♦ Administered high-value finance and automotive portfolio, and guided a research team to complete a diverse array of ad-hoc research and tracking projects ♦ Proficiently used MIRIAD™, an analytical and reporting tool for tracking studies; and Conversion Model™, a psychological model of consumer behavior to measure the strength of the relationship between consumers and brands ♦ Drove quality-focused customer satisfaction studies, market segmentation, brand positioning, product and… Show more ♦ Administered high-value finance and automotive portfolio, and guided a research team to complete a diverse array of ad-hoc research and tracking projects ♦ Proficiently used MIRIAD™, an analytical and reporting tool for tracking studies; and Conversion Model™, a psychological model of consumer behavior to measure the strength of the relationship between consumers and brands ♦ Drove quality-focused customer satisfaction studies, market segmentation, brand positioning, product and advertising tests, pricing and mix modeling, purchase decision studies, channel satisfaction, pre / post-advertising testing, concept tests, car clinics, dealer attractiveness studies and sales promotion tracking Show less

    • United States
    • Business Consulting and Services
    • ★ Consulting Marketing Specialist
      • Jun 1996 - Sep 1998

      ♦ Managed client relationship processes and conducted market research study design and fieldwork, along with subsequent presentation of recommendations to valued clientele ♦ Successfully pitched and won research contracts with several multi-national companies which increased department revenues by 15% from 1997 to 1999 despite the 1997 economic crisis ♦ Managed client relationship processes and conducted market research study design and fieldwork, along with subsequent presentation of recommendations to valued clientele ♦ Successfully pitched and won research contracts with several multi-national companies which increased department revenues by 15% from 1997 to 1999 despite the 1997 economic crisis

Education

  • Harvard University
    FinTech
    2021 - 2021
  • The University of Chicago Booth School of Business
    Executive MBA, Business Administration and Management, General
    2002 - 2004
  • Université Paris Dauphine
    Selection of DEA Courses, International Marketing
    1994 - 1995
  • Leopold-Franzens Universität Innsbruck
    Bachelor of Business Administration (BBA), Marketing, Financial Controlling
    1990 - 1995
  • Tourism College Innsbruck
    Degree in Tourism and Hotel Management, Tourism and Hotel Management
    1988 - 1990

Community

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