Head of AddressableTV Product

• Apr 2022 - Present

Lecturer at the University of Warsaw

• Mar 2023 - Present

Chief Marketing Officer | Co-Founder

• Oct 2021 - Present

Head of Digital Product and R&D Teams, Distribution Bureau

• Sep 2020 - Mar 2022

Manager of 8 and 8 Responsible for: • Development and implementation of: - road maps of new products and services - new front-end and back-end functions and functionalities - products, services, and solutions which support the data driven company strategy - transformations of online processes into a digital format • Managing R&D road mapping and PoC projects • Designing strategic enhancement of CX/UX/UI • Delivering digital and online services to internal and externals customers • Developing and maintaining business partnerships Product portfolio: VOD and online TV channels Services, web services, mobile applications, Smart TV applications, HbbTV applications, data and AdTech platforms, back-office/back-end services and platforms Show less

Consultant at Strategy and Strategic Projects Bureau

• Jan 2019 - Aug 2020

Designing and implementing a digital transformation and distribution strategy. Researching new development avenues for digital products and services.

Marketing Team Manager - Head of Value Added and Entertainment Services

• Feb 2016 - Jul 2018

– managed a team of 7 persons, – product portfolio: Value Added Services (e.g.: payment services - SMS Premium, carrier direct billing, Google direct billing; anti-virus security and parental control service, navigation, zero rating, SMS services) and entertainment services (e.g.: VoD – Netflix, Showmax, player.pl; audiobooks & e-books – Audioteka, Legimi, Storytel; music – Tidal, ring back tones, MP3 music store; gaming – Hatch, Mondia Media). – scope of responsibilities: development strategy of value added and entertainment services, managing a portfolio of own and partner services, customer awareness raising through marketing communication, including digital marketing communication development, implementation of new approaches to collaborating with payment integrators to reduce number of frauds, execution of new approaches to using marketing communication to increase income and user volume, continuous expansion of product portfolio (over 10 new services), preparing and introducing a strategy regarding OTT services, gaming, security, and IoT, development of a new e-commerce approach (billing and subscription platform), acquisition of new partners for direct billing, current analysis of market trends and customer satisfaction. Show less

Marketing Team Manager - Head of Product – Pay TV, Internet, Voice and VAS

• Nov 2012 - Jan 2016

– managing a team of 7 persons, designing, developing, and managing current and new services (TV Osobista, Giga Nagrywarka, MVNO) within the entrusted area, responsibility for product strategy and marketing strategy, cooperation with external and internal suppliers, following and analysing market trends pertaining to entrusted products, responsiblefor achieving financial, volume, and NPS targets, preparation and responsibility for the approval of business casesfor new products;

Product Manager

• Sep 2011 - Oct 2012

– complete responsibility for managing the HBO GO product, created and developed new solutions including Transaction API, Implementation of CDN–based TV technology, analysed TV and video market, developed and implemented marketing strategy for video-related products on the Internet, designed new multimedia services, followed and analysed market trends pertaining to video and TV products, coordinated cooperation with internal and external suppliers.

Product Manager

• Jan 2011 - Aug 2011

– responsible for the development of SimpleTV, created a roadmap, managed the project team, developed and implemented a marketing strategy for video-related products on the Internet, responsible for achieving sales targets, managed projects such as PTC, Polkomtel, TVP, PWSFTViT – responsible for the development of SimpleTV, created a roadmap, managed the project team, developed and implemented a marketing strategy for video-related products on the Internet, responsible for achieving sales targets, managed projects such as PTC, Polkomtel, TVP, PWSFTViT

Television Technology Department Manager

• Jul 2008 - Oct 2010

– leader of a team developing new products – ixiVS – Virtual Studio, including cooperation with the Warsaw University of Technology, and ixiWebTV – CMS and MAM for multimedia content: internet television. – leader of a team developing new products – ixiVS – Virtual Studio, including cooperation with the Warsaw University of Technology, and ixiWebTV – CMS and MAM for multimedia content: internet television.

audio-video Engineer

• 2005 - 2008

– managed own team, analysed, designed and implemented Audio/Video systems, created and tested encoding profiles, member of the Tender Committee (preparation of tender specifications, supervision of tender process), member of design team responsible for Studio Wirtualne project. – managed own team, analysed, designed and implemented Audio/Video systems, created and tested encoding profiles, member of the Tender Committee (preparation of tender specifications, supervision of tender process), member of design team responsible for Studio Wirtualne project.