Greta Gradella

Chief Operating Officer at Guru Labs
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Contact Information
us****@****om
(386) 825-5501
Location
New York, New York, United States, US

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5.0

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Bárbara Zanella

Greta is one of the best professionals I've worked with. She is so passionate and creative that her energy is contagious to anyone around her. We both worked on a project that helped people to get a better life by giving them accessible and free health care, and she was so proud and enthusiastic about it. She did a really great job leading and engaging her team in this mission while we worked together.

Andrews Vieira Berni

Ótima profissional, excelente líder e extraordinária designer.

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Credentials

  • CSPO - Certified Scrum Product Owner
    Scrum Alliance
    Feb, 2021
    - Oct, 2024
  • Certificado Español de Negocios
    International House Riviera Maia
  • User Stories - Rafael Helm
    Wildtech
  • Workshop UX/UI - app design
    Pocket Creative Lab
  • Workshop de Acessibilidade - UXConfBR
    Wildtech

Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Chief Operating Officer
      • Oct 2022 - Present

      Responsible for optimizing operations, aligning business strategies with decentralized markets, and leading the team into success while managing revenue and runways costs. I'm also responsible for business development and overall team management, overseeing sales/marketing, product, design and business partnerships.

    • Senior Product Manager
      • Jan 2022 - Oct 2022

      My responsibilities encompass guiding the development and evolution of cutting-edge decentralized applications and blockchain-based solutions. This was achieved by having a clear product strategy and collaborating with cross-functional teams consistently to deliver user-centric solutions. I was also responsible for keeping up with emerging trends and standards within the web3 space, identifying market opportunities, and ensuring that the startup's products align with the ever-evolving needs of the decentralized ecosystem. Show less

    • Brazil
    • Software Development
    • 700 & Above Employee
    • Senior Product Designer
      • Apr 2021 - Dec 2021

      In this role, I created a new internal information flow that aims to deliver a unified and fluid experience to the end customer while managing the implementation with the development team in a way that helped reach the company's KPIs. In this role, I created a new internal information flow that aims to deliver a unified and fluid experience to the end customer while managing the implementation with the development team in a way that helped reach the company's KPIs.

    • Brazil
    • Wellness and Fitness Services
    • 700 & Above Employee
    • PM Service Designer
      • Oct 2020 - Apr 2021

      Responsible for creating and managing he implementation of patient user journeys that reached multiple products. I facilitated the implementation across various teams and centralized the efforts by overseeing the Product Owners of each Product. My role involved closely grasping the user pain points and resolving them within an intricate network of 13 products and their integrations, encompassing both digital and in-real-life user interactions. This role involved weekly on-site visitations to understand better the experience of patients in health clinics. Show less

    • Brazil
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Product Manager
      • Jul 2018 - Oct 2020

      During this period, I focused on managing teams and projects, orchestrating the creation and development of various products and journeys, in a way to deliver fluid and informative experiences for healthcare professionals in our unique Brazilian healthcare system, the SUS.The products and journeys in which I worked range from institutional websites, communication strategies, management products and internal organization, changes to internal processes, external partnerships between institutions. In these external partnerships, I coordinated remote teams, always using SCRUM, to implement new products, always related to the objective of optimizing the user experience in the healthcare area. Show less

    • UX\UI Designer
      • Jul 2017 - Jul 2018

      Here was my first UX related role, and I had the opportunity to create 6 mobile applications that were implemented in 9 months. The products were part of a broad strategy of the Ministry of Health, which aimed to optimize the workflows of health professionals in the Primary Care network. During the creation process, UI trends and UX deliverables were used, mainly with a focus on usability, in order to create intuitive products for users.

    • UI Designer
      • Oct 2015 - Jun 2017

      Here, my role consists of creating education user interfaces for health professionals inside the Brazilian public healthcare system. I was responsible for the concept design of the educational courses, the user interfaces, as well as the usability and UI design Kit to be handover to the team. Here, my role consists of creating education user interfaces for health professionals inside the Brazilian public healthcare system. I was responsible for the concept design of the educational courses, the user interfaces, as well as the usability and UI design Kit to be handover to the team.

    • Design Intern
      • Aug 2014 - Sep 2015
    • France
    • Civic and Social Organizations
    • Product Design Intern
      • Feb 2014 - Jul 2014

      Here I've learned the basics of product design while being introduced to the business strategies of the private decor market in Florence. It was an important international experience for me, as I understood better the business plan and methodologies from a multidisciplinary team of smart individuals. I've worked alongside the Principle Designer, creating digital and physical products for the whole duration of the internship, under the sponsorship of UNIFI, Università Degli Studi di Firenze. Here I've learned the basics of product design while being introduced to the business strategies of the private decor market in Florence. It was an important international experience for me, as I understood better the business plan and methodologies from a multidisciplinary team of smart individuals. I've worked alongside the Principle Designer, creating digital and physical products for the whole duration of the internship, under the sponsorship of UNIFI, Università Degli Studi di Firenze.

    • United Kingdom
    • Design Services
    • 1 - 100 Employee
    • Design Intern
      • Mar 2012 - Aug 2012

Education

  • Universidade Federal do Rio Grande do Sul
    Design de Produto
    2012 - 2019

Community

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