Gregor Young
Chief Executive Officer at Guild- Claim this Profile
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Bio
Chris Wood
Gregor is strategic digital expert, with a passion for delivering innovative and best in class digital strategies. In my time working with him across BT, he's shown expert thought leadership, and delivered a range of excellent process improvements across BT's digital estates - on top of all this, he's also a great bloke.
Zaid Al-Qassab
Gregor took an open brief - "improve the digital brand architecture and marketing", something which had never been actively managed - and thrived on the huge challenge and ambiguity of the situation. Over 4 years he fixed or improved diverse areas such as DMP, CMS, websites, brand guidelines, social media, reporting, and many others, each time basing his decision on what would add most value to the business. He was the digital brand leader behind BT's 2019 brand relaunch, which is a visible improvement in how BT uses digital to connect with customers.
Chris Wood
Gregor is strategic digital expert, with a passion for delivering innovative and best in class digital strategies. In my time working with him across BT, he's shown expert thought leadership, and delivered a range of excellent process improvements across BT's digital estates - on top of all this, he's also a great bloke.
Zaid Al-Qassab
Gregor took an open brief - "improve the digital brand architecture and marketing", something which had never been actively managed - and thrived on the huge challenge and ambiguity of the situation. Over 4 years he fixed or improved diverse areas such as DMP, CMS, websites, brand guidelines, social media, reporting, and many others, each time basing his decision on what would add most value to the business. He was the digital brand leader behind BT's 2019 brand relaunch, which is a visible improvement in how BT uses digital to connect with customers.
Chris Wood
Gregor is strategic digital expert, with a passion for delivering innovative and best in class digital strategies. In my time working with him across BT, he's shown expert thought leadership, and delivered a range of excellent process improvements across BT's digital estates - on top of all this, he's also a great bloke.
Zaid Al-Qassab
Gregor took an open brief - "improve the digital brand architecture and marketing", something which had never been actively managed - and thrived on the huge challenge and ambiguity of the situation. Over 4 years he fixed or improved diverse areas such as DMP, CMS, websites, brand guidelines, social media, reporting, and many others, each time basing his decision on what would add most value to the business. He was the digital brand leader behind BT's 2019 brand relaunch, which is a visible improvement in how BT uses digital to connect with customers.
Chris Wood
Gregor is strategic digital expert, with a passion for delivering innovative and best in class digital strategies. In my time working with him across BT, he's shown expert thought leadership, and delivered a range of excellent process improvements across BT's digital estates - on top of all this, he's also a great bloke.
Zaid Al-Qassab
Gregor took an open brief - "improve the digital brand architecture and marketing", something which had never been actively managed - and thrived on the huge challenge and ambiguity of the situation. Over 4 years he fixed or improved diverse areas such as DMP, CMS, websites, brand guidelines, social media, reporting, and many others, each time basing his decision on what would add most value to the business. He was the digital brand leader behind BT's 2019 brand relaunch, which is a visible improvement in how BT uses digital to connect with customers.
Experience
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Guild
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United Kingdom
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Technology, Information and Media
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1 - 100 Employee
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Chief Executive Officer
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Sep 2022 - Present
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COO
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Jan 2022 - Sep 2022
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Financial Times
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United Kingdom
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Newspaper Publishing
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700 & Above Employee
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Marketing Technology Director
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May 2021 - Jan 2022
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Group Product Manager
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Jun 2020 - May 2021
Defining and delivering the marketing technology strategy. Ensuring Financial Times has the tools, data and mindset in place to innovate at pace.
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Channel 4
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United Kingdom
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Broadcast Media Production and Distribution
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700 & Above Employee
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Head of Digital Acceleration
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Jan 2020 - Jun 2020
Leading Channel 4's digital acceleration of All4 product growth. Transforming marketing to be more data-led and customer focussed. Leading Channel 4's digital acceleration of All4 product growth. Transforming marketing to be more data-led and customer focussed.
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BT Group
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United Kingdom
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Telecommunications
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700 & Above Employee
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Head of Group Digital Product and Marketing
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Nov 2015 - Jan 2020
Directing digital product and marketing strategy across BT Groups brands: BT, EE, Plusnet and Openreach.
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Head of Product, Search and Advertising
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Apr 2013 - Nov 2015
Responsible for commercial performance of BT’s digital content for advertising products.
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Senior Digital Product Manager, Fast Track Leadership Programme
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Feb 2011 - Mar 2013
Designed, delivered and optimised BT commercial web-search in partnership with Google - £14m P&L responsibility
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Cartesian
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United Kingdom
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Business Consulting and Services
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100 - 200 Employee
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Digital Product Manager
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May 2007 - Feb 2011
Product lead for inter-operator provisioning and revenue assurance systems for telcos. Product lead for inter-operator provisioning and revenue assurance systems for telcos.
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Education
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2000 - 2005
University of Glasgow
Master of Engineering - MEng, Aerospace, Aeronautical and Astronautical/Space Engineering -
1994 - 2000
Inverurie Academy
Community
