Experience

The Nackard Companies

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Director of Capabilities

  • Nov 2015 - Present

  Direct the planning and implementation of business processes to maximize efficiency and profitability. Manage company philanthropy and community involvement and the event sponsorship process. Collaborate with non-profits and businesses throughout N. Arizona to sponsor over 200 community events – partners include Flagstaff Chamber of Commerce, Big Brothers Big Sisters, N. Arizona Healthcare Foundation, Pepsi Amphitheater, Findlay Event Center, World’s Oldest Rodeo, AZ… Show more Direct the planning and implementation of business processes to maximize efficiency and profitability. Manage company philanthropy and community involvement and the event sponsorship process. Collaborate with non-profits and businesses throughout N. Arizona to sponsor over 200 community events – partners include Flagstaff Chamber of Commerce, Big Brothers Big Sisters, N. Arizona Healthcare Foundation, Pepsi Amphitheater, Findlay Event Center, World’s Oldest Rodeo, AZ Snowbowl. Implement local execution of corporate Pepsico marketing strategies and programs including the development of marketing communications and point-of-sale materials. Direct creation and maintenance of company website and social media channels including content generation. Plan and execute quarterly sales team meetings including meeting content creation and cross-department involvement. Plan and execute brand activation programs in conjunction with NAU Lumberjack Athletics. Planned and executed major winter festival (Dew Downtown) with City of Flagstaff and Downtown Business Alliance. Show less



US Foods

• United States
• Food and Beverage Services
• 700 & Above Employee

• Replenishment Manager

  • Mar 2013 - Sep 2015

  Manage 10-member buying group purchasing $575 million annually to maintain an average $28 million daily product inventory of over 13,000 items Drive service level and order fill rate daily for 3500 customer accounts Lead on-going replenishment metric process and system initiatives within division buying team Collaborate with division departments to schedule freight receiving, manage aging inventory and insure product quality control

• Marketing Specialist

  • Sep 2012 - Mar 2013

  Dallas/Fort Worth Area Implements local execution of all marketing strategy developed at the corporate and regional levels Develops all local marketing communications and point-of-sale materials to support category strategies at the division level Plans and executes monthly sales team meetings including content creation and vendor/broker participation Supports all pricing strategies via communication to the sales team to drive profitable sales growth Develops, communicates and manages all sales incentive… Show more Implements local execution of all marketing strategy developed at the corporate and regional levels Develops all local marketing communications and point-of-sale materials to support category strategies at the division level Plans and executes monthly sales team meetings including content creation and vendor/broker participation Supports all pricing strategies via communication to the sales team to drive profitable sales growth Develops, communicates and manages all sales incentive programs for 100-member sales team Facilitates division's social media initiatives including content generation and site administration



ProPac Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Account Executive

  • Sep 2010 - Mar 2012

  Managed local, regional and national cold beverage sampling programs for retail, sporting and lifestyle events, including brand ambassador recruitment and scheduling, product and asset management, and program recaps Directed the agency design team, print vendors and internal fulfillment team on the creation, production and distribution of brand/program-specific point-of-sale materials, coupons and merchandising display materials Developed consumer sweepstakes programs and product… Show more Managed local, regional and national cold beverage sampling programs for retail, sporting and lifestyle events, including brand ambassador recruitment and scheduling, product and asset management, and program recaps Directed the agency design team, print vendors and internal fulfillment team on the creation, production and distribution of brand/program-specific point-of-sale materials, coupons and merchandising display materials Developed consumer sweepstakes programs and product promotion events for general market retail accounts and military segment retail accounts for clients including DPSG, Mars, Pepsico and Frito Lay Coordinated sweepstakes program execution including program rules and affidavit development, text/mail-in/web entry processes, winner notification and verification and prize procurement and fulfillment Managed the POS design and production and POS materials purchasing for the US rollout of Krombacher Beer; supervised POS fulfillment, shipping and inventory control Interfaced with client's corporate internal shopper marketing, field sales and legal teams to execute timely, effective and impactful programs within defined budget expectations Show less



MarkeTeam, Inc

• Advertising Services
• 1 - 100 Employee

• Premier Accounts Manager

  • Mar 2008 - Sep 2010

  MarkeTeam, Inc. was selected by Cheers Magazine as the 2009 Agency of the Year. Coordinated the development and execution of national beverage marketing initiatives, regional beverage promotions and employee incentive programs for clients including Chili's, On The Border, Dave & Buster's, Omni Hotels and Pappas Restaurants Directed the agency design team and print vendors on the creation, production and distribution of brand-specific dining menus, feature cards, beverage… Show more MarkeTeam, Inc. was selected by Cheers Magazine as the 2009 Agency of the Year. Coordinated the development and execution of national beverage marketing initiatives, regional beverage promotions and employee incentive programs for clients including Chili's, On The Border, Dave & Buster's, Omni Hotels and Pappas Restaurants Directed the agency design team and print vendors on the creation, production and distribution of brand-specific dining menus, feature cards, beverage menus, promotional inserts and beverage training materials Managed complex vendor/distributor relationships to insure appropriate product inventory, new product integration and on-going program support Executed drink development and new drink testing, marketing and formal rollout Coordinated all aspects of extensive, detailed beverage photo shoots including interfacing with studio managers, photographers, clients and creative team Participated with account and creative teams in broad-based program idea generation for a diverse portfolio of restaurant, bar, hotel and cruise ship clients Show less



Brinker International

• United States
• Restaurants
• 700 & Above Employee

• Beverage Project Manager / Senior Marketing Specialist / Marketing Manager

  • Aug 2002 - Feb 2008

  Chili's was selected by Nightclub & Bar Magazine as the 2006 Five Star Award winner for Best Casual Dining Restaurant Beverage Program. Coordinated the development and execution of all beverage marketing initiatives including regional programs, national promotions and incentive contests Served as the communication liaison between the corporate office, restaurant/field managers and vendor/distributor contacts Directed the design agency and print vendors on the… Show more Chili's was selected by Nightclub & Bar Magazine as the 2006 Five Star Award winner for Best Casual Dining Restaurant Beverage Program. Coordinated the development and execution of all beverage marketing initiatives including regional programs, national promotions and incentive contests Served as the communication liaison between the corporate office, restaurant/field managers and vendor/distributor contacts Directed the design agency and print vendors on the creation, production and distribution of brand-specific dining menus, feature cards, beverage menus, promotional inserts and beverage training materials Managed complex vendor/distributor relationships to insure appropriate product inventory, new product integration and on-going program support Developed and executed new beverage test programs, including the completion of consumer taste panels, web-based surveys and guest survey data collection Leveraged collaborative relationships with corporate office partners including Culinary, Operations, Marketing, Training, Purchasing and Legal departments to ensure successful beverage programs Created and managed annual departmental budget and invoicing Show less



Target, Inc

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Executive Team Leader

  • Aug 2000 - Aug 2002

  Supervised inventory replenishment systems, sales floor operations and customer service personnel in a $45 Million annual retail business Executed in-store marketing programs for seasonal product sets and weekly advertised items



Barnes & Noble

• United States
• Retail
• 1 - 100 Employee

• Development Manager and Regional Café Training Manager

  • Mar 1996 - Aug 2000

  Directed the opening of 45 new Barnes & Noble Starbucks Cafés Implemented on-going staff and management training and development programs at new and existing bookstores Managed the operational, staffing and financial components in 65 cafés in 10 states Created and implemented new beverage product and equipment rollouts Ensured implementation of monthly marketing programs and materials