Business Unit Manager - Differentials

• Oct 2022 - Present

Business Development Coordinator

• Jul 2018 - Mar 2022

BUSINESS DEVELOPMENT/SALES Employed to create and implement a strategic sales and marketing plan that would increase both prospective and long-term partnerships and revenue. A sales effort was launched on the power electric side with the most need. Upon leaving, the company was in a strong position to be sold to EN Engineering. * Contributed to year over year sales revenue results of 34% (2019-2020) and 14% (2020-2021). * Initiated prospective clients and cultivated long-term partnerships. MARKETING * Led all marketing efforts (i.e. created brochures, advertisements, service line card, end-of-project summaries, client testimonials, and website content). * Expanded into and organized additional strategic industry trade show/conferences and associations. * Conducted research, developed a plan, and led a team to implement new company website. Show less

Director of Sales

• Jun 2014 - Sep 2017

Brought in to build a sales department from the ground up of the valued former G.E. small DC motors and tachometers. Customers were lost after the sale and revenue was on a rapid decline. Upon leaving, I had positioned the division to be the most profitable of 3 at the company. SALES AND CUSTOMER RELATIONS * Initiated and implemented the company’s first sales and marketing plan. * Achieved an average 11% revenue increase year over year. * As single point-of-contact, won back previously lost customers impacted by the sale of the business (only 4 existed at Excellon Technologies, and my efforts realized 330 new and revitalized customers). * Created and implemented a new price structure with higher internal margins. * Worked with the team to reintroduce 205 obsolete models (a $614K+ value). * Created and implemented non-existent T’s & C’s, warranty guidelines, returns program, and distributor agreements. MARKETING, PUBLIC RELATIONS * Initiated and organized trade show participation and led marketing campaigns. * Created press releases, new catalog, brochures, brand logo, photos, and website content. Show less

Inside Account Manager

• Aug 1998 - Jun 2014

Over the years, took on progressive roles from customer service to inside sales. At one point, I joined a dedicated team to serve top distributors. When I left, I was working hand in hand with 3 district sales managers in a large Distribution territory. Over the years, took on progressive roles from customer service to inside sales. At one point, I joined a dedicated team to serve top distributors. When I left, I was working hand in hand with 3 district sales managers in a large Distribution territory.