Experience

Systems & Software

• United States
• Software Development
• 1 - 100 Employee

• Senior Account Manager

  • Jan 2023 - Present

• Customer Success Manager

  • Feb 2020 - Present

  #WeAreHarris



Varsity Hockey Schools Inc.

• Brampton, ON.

• Sr. Instructor/Marketing & Sales

  • Jun 2002 - Present

  • Created innovative targeted marketing campaigns to promote new programs & services (ATL & BTL) • Developed experiential campaigns and community sponsorship opportunities on a seasonal basis (Field Marketing) • Created a new loyalty program to increase return business and repeat customers • Generated 15-20% increase in sales & sales leads via email marketing campaign to both new & existing customer base over 4wk period • Created successful ATL & BTL campaigns in new markets to drive awareness of camps & programs - yielded an 18-20% increase in registrations for summer programs (weekly camps) • Redeveloped online marketing campaign driving awareness of leagues and pre-tryout camps – registrations increased by 15% YoY • Coordinated inaugural “Varsity Coaches Corner” hosting minor hockey coaches in an open assembly discussing the current state of minor hockey in the GTA. Growing interest has led to similar programs with varying themes • Create partnership campaign with NHLPA, Tim Horton’s (Timbit Hockey) & Scotiabank for introduction to hockey programs targeting newly landed immigrants to Canada – Increased enrollment by 12% and brand awareness for local hockey organizations • Manage all elements of social media & online brand presence (Instagram, Facebook, Twitter) • Partnered with Varsity Promotions Team to revitalize regional marketing campaigns with local organization



Rogers Communications

• Canada
• Telecommunications
• 700 & Above Employee

• Project Manager Real Estate, Network Implementation

  • Mar 2015 - Sep 2019

  • Introduced streamlined work order process – allowed contractors a simple, consistent view of all work orders on a National level (saves time & reduces revenue loss, duplication of WO’s, and contractor confusion) • Managed; Project: ShareSpace ($7B) – A National workplace transformation program for employees as part of an office revitalization program. Managed all aspects and accountabilities for over 85 employees who were impacted by the move • Developed an integrated communications plan for Project: ShareSpace - currently adopted by RCI as a standard practice for effectively communicating with future teams and employees • Accountable for managing a regional portfolio of over 120 real estate agreements, leases and licenses • Executed Rogers first primary In Building Agreement in the GTA (CN Tower) • Executed Rogers first Small Cell Wireless Agreement to support Collision 2019 (Enercare Bldg.) • Established and introduced a third party sub metering company (Wyse Meter) to RCI in an effort to reduce reconciliation of hydro accounts and inaccuracies with meter reads on a monthly basis. Saved approx. $3-$5K monthly • Created a simplified Access Network Training and on-boarding manual for new hire’s into the Real Estate Team



SOTI

• Canada
• Software Development
• 700 & Above Employee

• Field Marketing Manager, North America

  • Feb 2014 - May 2014

  • Accountable for managing over 300 indirect resellers in channel, and 80 partner resellers across North America • Partnered with LATAM & EMEA Team to streamline processes, brand messaging and product messaging • Planned & executed Inaugural SOTI Partner Showcase trade show • Created quarterly channel newsletter, in partnership with The Channel News (National Dist. Partner) • Introduced streamlined process for trade show asset management – reduced shipping costs, and increased asset awareness in channel • Introduced online training programs and brand messaging kit to be included in White Paper kit for vendors and channel partners • Managed and partnered with Social Media Team to ensure clean brand messaging for planned channel events and tradeshows



The Zone Training Inc.

• Canada
• Recreational Facilities
• 1 - 100 Employee

• General Manager/Sr. Instructor

  • Jan 2009 - Mar 2014

  • Enhanced, managed and maintained corporate website and social media platforms on a daily & monthly basis generating brand awareness across Wellington County • Assisted in securing exclusive Guelph Minor Hockey contract which offered specialized training programs for a number of GMHA teams • Partnered with Listowel Minor Hockey to implement an 8wk. Learn To Play program, catering to specific development needs • Accountable for hiring and training staff to support on & off ice programs • Introduced new streamlined social media strategy using Hootsuite & Act as Brand Ambassador for The Zone • Created Ad Mailer for Guelph area, announcing opening of new facility and camps and programs (5400 pcs) • Created custom skating treadmill programs for multiple teams & athletes. Trained staff on safety and use of skating treadmill (BladeMill)



Rogers Communications

• Canada
• Telecommunications
• 700 & Above Employee

• Program Manager, Sales & Revenue

  • Oct 2012 - Jan 2014

  • Managed a National Opex budget of over 25M & leading a Revenue Support & Business Analyst Team • Supported over 700 Business Care Consultants nationwide, with a strategic focus and emphasis on revenue protection and revenue generation • Accountable for building revenue generating programs & training three tiers of Business Care (SMB, Commercial & Enterprise) • Responsible to ensure all executed programs mitigate against revenue melt/loss, and enact contingencies immediately in order to protect revenue • Analyzed current processes and implement policy improvements for Business Care Team • Partnered with cross functional Marketing & Sales teams, creating sound communication strategy and to ensure program effectiveness • Generated & socialized multiple reports to provide line of sight for executives on program status’ and successes • Implemented new usage & roaming policy target to save the company approx. 7-10M/Annually in adjustments • Built quarterly strategic plans that will assist the lines of business within Bus. Care on achieving set targets & maintaining budget • Created a new Revenue Support Model (Balanced Approach) that spanned across all regions & lines of business supporting a new/refreshed approach to increase value & customer experience & mitigate against revenue loss • Posted, interviewed and hired a Business Analyst Support Team to assist and support with revenue audits/programs and analysis



BlackBerry

• Canada
• Software Development
• 700 & Above Employee

• Learning Program Manager - PlayBook

  • Feb 2011 - Aug 2012

  • Managed & developed training initiatives specific to PlayBook & PlayBook Operating System, BlackBerry Provisioning & BlackBerry Internet Services Globally• Engaged with cross functional teams internally, supporting Global Carriers & Enterprise Customers with relevant, effective and supportive training programs • Partnered with Instructional Design Team to build training blue prints & and deployment of communication strategy • Use of multiple training & social mediums; instructor led, webbed based, virtual sessions and use of push cast technology to deploy training content, and utilize “Event Based” training to increase participation and attendance• Developed & execute multiple projects simultaneously and tracked project success to set objectives

• Channel Marketing Mgr - Indirect Partners

  • Nov 2008 - Feb 2011

  • Accountable for strategizing, coordinating, executing & launching Marketing programs for over 1400 retail partners, and 17K points of distribution while supporting 7 major North American Carriers • Worked with several marketing agencies, third party vendors, social media & business units across North America to create new online Marketing Campaigns • Successfully managed & met a quarterly budget of over 3M• Reporting results & analysis for recommendations for future programs and presented findings to key Sr. Executives • Partnered with multi cross functional teams internally, as well as external agencies and partners to build and support marketing programs• Responsible for Western & Central US markets by building a creative marketing solutions using different market mediums (Direct, Experiential, Event, Social, Product) to drive consumer behavior and create awareness of multiple campaigns across different sales channels (retail & online)• Supported a National Sales Team of 17 members & ensured programs were created, executed & implemented in order to meet and often exceed quarterly sales targets (partnering closely with Field Marketing & Field Training)



Bell

• Canada
• Telecommunications
• 700 & Above Employee

• Channel Execution & Events Mgr.

  • Jan 2008 - Nov 2008

  • Accountable for coordinating, executing & launching experiential marketing campaigns for Grand Opening Ceremonies for Bell retail stores adhering to brand strategies with new brand launch for Bell • Aligned with VANOC & Bell Corp Events to coordinate celebrity guest appearances for stores in Vancouver area• Managed quarterly budget of 2.5M while partnering with key stakeholders & agencies (Vibrant Marketing, Cossette) to ensure experiential marketing initiatives were adhered to and executed to timelines and within budget • Researched, solicited & negotiated contracts with various promotional vendors (Leeds, Varsity Promotions, Resource Integrated) to support special events with premium items to create brand awareness in channel• Approved event branding on distribution pieces for mass market drops. Conceptualized creative approach to drive hype & awareness to ensure successful events in market (ATL & BTL events, Direct mailers, Store offers etc.)

• National Retail Training Desing Mgr.

  • Aug 2006 - Jan 2008

  • Team Lead for 5 Training & Design Managers across Canada supporting Bell’s National Retail Channel• Accountable for the design, delivery & implementation of National retail Training content for all lines of business within BCE (Mobility, ExpressVu, Sympatico & Wi-MAX)• Successfully facilitated training curriculum to over 700 sales reps Nationwide, with an engagement rate of over 90% and knowledge transfer rate of 93%

• Marketing Manager

  • Apr 2006 - Aug 2006

  • Partnered with internal marketing teams to build engagement & strategy model for execution of Portable Wireless Internet solution for mobile professionals• Worked closely with external Marketing/Brand agencies (Cossette) to bring campaigns to market with National presence• Partnered with portals team, to ensure digital brand presence and awareness on Sympatico landing page as well as brand presence during the 2006 Calgary Stampede

• Client Relationship Manager

  • Jun 2001 - Mar 2006