Experience

Bankers Equipment Service

• United States
• Banking
• 1 - 100 Employee

• Director, Client Development

  • Jun 2022 - Present

  Excited to take on this new role as our business and technologies expand. We are bringing in a new wave of Self-Service Automation and offering technologies that are innovative to Community Banking. We are showing Financial Institutions how to improve the user experience & their efficiency ratios. Heads-UP to a new way of Banking. Reach out and find out more.

• Client Development Executive

  • Nov 2020 - Oct 2022

  I am excited to join Bankers Equipment Service and start the new year with a new outlook. I will be working with Banks and Credit Unions throughout Minnesota to help them modernize their branches. Banker’s Equipment Service has been working with the Financial, Casino and Commercial markets for over 85 years. We work with our clients to increase efficiencies, profitability and to improve the customer experience. We take pride in our long term relationships, where we have consistently demonstrated superior value. Bankers Equipment strives to provide the highest quality service and support by having the most experienced and well trained service techs in industry. Let us put our experience to work for you! Show less



Consulting & Change Agent / GLF Advisors- Greg LaFrance

• Greater Minneapolis-St. Paul Area

• Business Development Professional

  • 2007 - Present

  Business Development, Leadership and Sales Strategy company focused on building larger profits for middle market companies. Strong in Go-to-Market Strategies, Recruiting, Solutions for change and Sales Training and Development. Business Development, Leadership and Sales Strategy company focused on building larger profits for middle market companies. Strong in Go-to-Market Strategies, Recruiting, Solutions for change and Sales Training and Development.



HTG Architects

• United States
• Architecture and Planning
• 1 - 100 Employee

• Vice President, Development

  • 2017 - 2020

  At HTG Architects I worked with CEO's & CFO's to improve their work spaces, build better cultures and increase their profits. Our building design process was focused on knowing our customers business, understanding how they operate and creating efficient spaces with an emphasis on providing high-value. We were successful in obtaining a number of high profile and award winning projects that have beautiful design elements and will be a source of pride in the communities for many years to come. During my time at HTG I am proud of the relationships created and the wonderful people I met. I especially enjoyed working with the Community Banks and Credit Unions through out the Midwest. We were also very successful in expanding our Recreation and Ice Arena business throughout the US. Show less



Express Employment Professionals - Rochester, Troy & Clinton Twp.

• United States
• Staffing and Recruiting
• 1 - 100 Employee

• Executive Business Consultant

  • 2016 - 2017

  Business Development, growth strategies, recruiting, sales talent development, on-boarding and training. Work with Franchise owners and their management teams to increase client count and gross profits. Business Development, growth strategies, recruiting, sales talent development, on-boarding and training. Work with Franchise owners and their management teams to increase client count and gross profits.



Master Coating Technologies

• United States
• Building Materials
• 1 - 100 Employee

• Channel Development & Market Strategy Consultant

  • 2014 - 2016

  Focused on Go-To Market Strategies, Recruiting and identifying new sales channels, partnering with strategic partners, Contractors, Architects/Designers and End-users. Created Business Plan and processes to find, hire and motivate new Sales Agents. Recruited 35 new channel partners considered to be the top tier multi-line reps in their area. Focused on Go-To Market Strategies, Recruiting and identifying new sales channels, partnering with strategic partners, Contractors, Architects/Designers and End-users. Created Business Plan and processes to find, hire and motivate new Sales Agents. Recruited 35 new channel partners considered to be the top tier multi-line reps in their area.



Cambek

• United States
• Manufacturing
• 1 - 100 Employee

• Vice President -Sales, Marketing & Customer Experience

  • 2012 - 2014

  Led the organization in a turnaround focused on growth, profitability and restructuring. Created and implemented a new marketing strategy that focused on developing new channels and improving the customer experience. Recruited top sales talent and dozens of new channel agents. Repaired dealer relationships and developed successful loyalty programs. Helped facilitate ownership transfer. Drove up the sales back-log with new web-site, collateral materials and incentive plans. Led the organization in a turnaround focused on growth, profitability and restructuring. Created and implemented a new marketing strategy that focused on developing new channels and improving the customer experience. Recruited top sales talent and dozens of new channel agents. Repaired dealer relationships and developed successful loyalty programs. Helped facilitate ownership transfer. Drove up the sales back-log with new web-site, collateral materials and incentive plans.



Railway Equipment Company

• United States
• Railroad Equipment Manufacturing
• 1 - 100 Employee

• Directing Business Development and Marketing, North America

  • 2010 - 2012

  Served as a multi-dimensional leader of sales and marketing team, as well as direct account management for Class 1 Railroads. Led record revenue growth for two consecutive years and doubled the business. Produced record sales backlog by forming strategic partnerships with contractors/integrators. Had total responsibility for all North American rail business. Orchestrated new Long-Term contracts with Major Railroads and Transit Authorities. Served as a multi-dimensional leader of sales and marketing team, as well as direct account management for Class 1 Railroads. Led record revenue growth for two consecutive years and doubled the business. Produced record sales backlog by forming strategic partnerships with contractors/integrators. Had total responsibility for all North American rail business. Orchestrated new Long-Term contracts with Major Railroads and Transit Authorities.



Aspen Equipment LLC

• United States
• Machinery Manufacturing
• 1 - 100 Employee

• Executive Management

  • 2007 - 2009

  As member of Executive management team responsible for nationwide sales and marketing of new capital equipment to railroad, utilities, forestry, mining, government/municipal agencies, DOT/DOE, commercial & general construction markets, including rentals, service, used equipment & parts. Drove record sales growth back-to-back yrs, increased market share when the industry was down 60%. Built a record sales backlog and revenue in depressed market conditions. Pioneered and secured 3 new multi- million $ product lines and managed 70+ product categories. Reorganized a national sales/marketing team with new comp plans, accountability and pipeline mgmt. Show less



Johnson Truck Bodies

• United States
• Truck Transportation
• 1 - 100 Employee

• Director of Sales and Marketing

  • 2002 - 2007

  A member of the executive committee and chief adviser to the President. Responsible for the direction and management of marketing programs and international sales force for refrigerated transportation. Supplied products to food producers, grocery and beverage distributors, leasing companies, truck dealers and distributor channels. Opened new channels and drove new product development resulting in record profitability and the doubling of revenue in a two-year period to $60M. Re-branding, advertising campaigns, strategic partnerships, and new labor contracts that catapulted the company from a regional player to the national stage . Show less



Joseph Builders and Associates

• Greater Minneapolis-St. Paul Area

• Principal and General Manager

  • 1997 - 2002

  Owner and marketer of high quality building and remodeling products. Managed business development, independent rep product lines, marketing, project management, and completion of over 100+ construction projects. Owner and marketer of high quality building and remodeling products. Managed business development, independent rep product lines, marketing, project management, and completion of over 100+ construction projects.



PPG

• United States
• Paint, Coating, and Adhesive Manufacturing
• 700 & Above Employee

• Market Manager

  • 1990 - 1997

  An extensive career working in various capacities. Started in an Industrial Technical Sales role and was put on the fast track, which leads to National Sales Mgr, to Product Mgr, to Market Manager and later as a consultant. Managed and grew a $28M business to record levels. An extensive career working in various capacities. Started in an Industrial Technical Sales role and was put on the fast track, which leads to National Sales Mgr, to Product Mgr, to Market Manager and later as a consultant. Managed and grew a $28M business to record levels.