Experience

HAILSTORM
• United States
• Advertising Services
• 1 - 100 Employee
• Business Affairs Manager

  • Apr 2022 - Present


BBH USA

• United States
• Advertising Services
• 100 - 200 Employee

• Associate Business Affairs Manager

  • Aug 2021 - Apr 2022

  • Manage all business-related workflows across multiple clients, with respect to compliance & risk, production & project management, talent & music negotiation and management, and general client services • Act as a liaison between the agency, clients, vendors, and SAG/AFTRA to ensure each production is complete and within union standards • Clients include: Brighthouse Financial, Mattel, Ad Council, Netflix, Pacaso, and LinkedIn • Manage all business-related workflows across multiple clients, with respect to compliance & risk, production & project management, talent & music negotiation and management, and general client services • Act as a liaison between the agency, clients, vendors, and SAG/AFTRA to ensure each production is complete and within union standards • Clients include: Brighthouse Financial, Mattel, Ad Council, Netflix, Pacaso, and LinkedIn



Wieden + Kennedy

• United States
• Advertising Services
• 700 & Above Employee

• Talent Payment Manager

  • Nov 2020 - Aug 2021

  • Collaborated with Business Affairs, Account, Traffic, and Creative teams to oversee all talent workflows within McDonald’s campaigns • Prepared all contracts for McDonald’s commercial shoots and certified that all contractual obligations per SAG/AFTRA are met • Processed all Session reports, Completion reports, and reuse for Talent in all McDonald’s commercial spots, ensuring payments are made in a timely manner • Acted as a backup for all other talent needs within the Wieden +… Show more • Collaborated with Business Affairs, Account, Traffic, and Creative teams to oversee all talent workflows within McDonald’s campaigns • Prepared all contracts for McDonald’s commercial shoots and certified that all contractual obligations per SAG/AFTRA are met • Processed all Session reports, Completion reports, and reuse for Talent in all McDonald’s commercial spots, ensuring payments are made in a timely manner • Acted as a backup for all other talent needs within the Wieden + Kennedy New York client portfolio Client: McDonald's

• Traffic Manager

  • Dec 2019 - Nov 2020

  • Managed the creation, distribution, and reconciliation of all National TV, OLV, and Radio traffic instructions for McDonald’s • Oversaw and worked with partner agencies as the point person for the National Creative Asset Grid for McDonald’s • Executed all uploads to Burgey media manager, provided documentation and training to teammates, and became the primary subject matter expert for the system within Wieden + Kennedy • Supported the Business Affairs managers by coordinating all… Show more • Managed the creation, distribution, and reconciliation of all National TV, OLV, and Radio traffic instructions for McDonald’s • Oversaw and worked with partner agencies as the point person for the National Creative Asset Grid for McDonald’s • Executed all uploads to Burgey media manager, provided documentation and training to teammates, and became the primary subject matter expert for the system within Wieden + Kennedy • Supported the Business Affairs managers by coordinating all submissions to the McDonald’s GRC system for legal review Client: McDonald's



ESPN

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Senior Scheduling & Sponsorship Ad Manager

  • Aug 2015 - Dec 2019

  • Schedule daily domestic logs in the ESPN Network, including programming airing on ABC broadcast network • Gather and input broadcast traffic to all ESPN on ABC programming • Coordinate with ESPN and ABC Production and Marketing teams to execute billboard feature elements and custom executions within all ESPN on ABC programming, including the NBA Finals, the ESPY's, and College Football • Design and implement new processes to maximize efficiency and mitigate potential losses •… Show more • Schedule daily domestic logs in the ESPN Network, including programming airing on ABC broadcast network • Gather and input broadcast traffic to all ESPN on ABC programming • Coordinate with ESPN and ABC Production and Marketing teams to execute billboard feature elements and custom executions within all ESPN on ABC programming, including the NBA Finals, the ESPY's, and College Football • Design and implement new processes to maximize efficiency and mitigate potential losses • Oversee and execute solutions regarding overbooking and conflicting commercial elements across all networks • Act as a liaison to ABC Ingest and Operations, ABC Standards & Practices, and ABC Production to ensure proper airing of all weekend logs, remaining on call each weekend • Monitor and clear all ESPN domestic commercial logs daily

• Sport Planner

  • May 2014 - Aug 2015

  • Managed commercial inventory, financial goals, and sponsorship activity for individual sport assignments across the ESPN national television networks • Provided direction to a group of Associate Sport Planners assigned to my individual sports that assist with daily operations • Served as a liaison to Sports Management, Programming, Commercial Operations, and Business Operations to coordinate program schedule changes and provide updates to Asset Management and Sales •… Show more • Managed commercial inventory, financial goals, and sponsorship activity for individual sport assignments across the ESPN national television networks • Provided direction to a group of Associate Sport Planners assigned to my individual sports that assist with daily operations • Served as a liaison to Sports Management, Programming, Commercial Operations, and Business Operations to coordinate program schedule changes and provide updates to Asset Management and Sales • Coordinated with the Business Analyst team to design and implement make-good strategies that alleviate company liability



KDKA-TV

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Account Executive, WPCW

  • May 2013 - Jul 2013

  • Created new business for all digital and linear products offered by CBS Pittsburgh • Grew existing advertisers' business on KDKA, CBSPittsburgh.com and CWPittsburgh.com • Created individualized marketing and advertising campaigns for CBS advertisers • Increased KDKA's market share by acquiring new business and developing existing business • Assisted the Digital Sales Manager and Account Executives with order entry and creative submissions

• Digital Account Executive

  • May 2012 - Jul 2013

  • Created new business for all digital products offered by CBSPittsburgh.com and CWPittsburgh.com • Grew existing advertisers' business on CBSPittsburgh.com and CWPittsburgh.com • Created individualized marketing and advertising campaigns for CBS advertisers • Increased KDKA's market share by acquiring new business and developing existing business • Assisted the Digital Sales Manager and Account Executives with order entry and creative submissions

• Digital Sales Coordinator

  • Aug 2011 - Jun 2012

  -Provide direct support to all Account Executives with online orders and creative submission. -Place orders for creative and help revise to meet client's needs. -Creation of in-banner video advertisements. -Traffic all internet orders for CBSPittsburgh.com. -Traffic, monitor, and assist all clients with CBS Local Offers. -Create all reports for each individual active internet campaign. -Coordinate with corporate to reduce and prevent underdelivery of advertisements. -Help… Show more -Provide direct support to all Account Executives with online orders and creative submission. -Place orders for creative and help revise to meet client's needs. -Creation of in-banner video advertisements. -Traffic all internet orders for CBSPittsburgh.com. -Traffic, monitor, and assist all clients with CBS Local Offers. -Create all reports for each individual active internet campaign. -Coordinate with corporate to reduce and prevent underdelivery of advertisements. -Help develop and design digital advertising packages to use with local and national clients.



Mid Atlantic Concrete Equipment, Inc.

• United States
• Construction
• 1 - 100 Employee

• Writer

  • May 2011 - Sep 2011

  -Compose and edit website content for www.MAConcrete.com. -Compose press releases. -Work with the office team to develop marketing strategies. -Assist with daily website updates and content changes.

• Intern

  • Feb 2011 - May 2011

  -Compose and edit website content for www.MAConcrete.com. -Compose press releases. -Work with the office team to develop marketing strategies. -Assist with daily website updates and content changes.