Gracie Lawrence
Marketing Coordinator at D'Amelio Brands LLC- Claim this Profile
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Bio
Lexie Holt
Gracie and I are both Journalism and Media Studies majors at San Diego State University. We have collaborated on countless class projects, research papers, assignments; as well as, studied for SDSU's mandatory major entry Grammar, Spelling and Punctuation test together. I can always count on Gracie to be ahead of the game. She is attentive, dedicated and has a strong work ethic. It has been inspiring watching her succeed these past four years, and I am excited to see what the future has in store for her.
Marlia Maniatis
I have had the pleasure of being in the Journalism Media Studies major with Gracie for the past four years of college. We have worked on various projects together and she is always a consistent member of any team. I can always count on her to stay true to her word and finish her portions of the project in a timely manner. She is proactive in all of her work and very driven. It is always a great experience working with her.
Lexie Holt
Gracie and I are both Journalism and Media Studies majors at San Diego State University. We have collaborated on countless class projects, research papers, assignments; as well as, studied for SDSU's mandatory major entry Grammar, Spelling and Punctuation test together. I can always count on Gracie to be ahead of the game. She is attentive, dedicated and has a strong work ethic. It has been inspiring watching her succeed these past four years, and I am excited to see what the future has in store for her.
Marlia Maniatis
I have had the pleasure of being in the Journalism Media Studies major with Gracie for the past four years of college. We have worked on various projects together and she is always a consistent member of any team. I can always count on her to stay true to her word and finish her portions of the project in a timely manner. She is proactive in all of her work and very driven. It is always a great experience working with her.
Lexie Holt
Gracie and I are both Journalism and Media Studies majors at San Diego State University. We have collaborated on countless class projects, research papers, assignments; as well as, studied for SDSU's mandatory major entry Grammar, Spelling and Punctuation test together. I can always count on Gracie to be ahead of the game. She is attentive, dedicated and has a strong work ethic. It has been inspiring watching her succeed these past four years, and I am excited to see what the future has in store for her.
Marlia Maniatis
I have had the pleasure of being in the Journalism Media Studies major with Gracie for the past four years of college. We have worked on various projects together and she is always a consistent member of any team. I can always count on her to stay true to her word and finish her portions of the project in a timely manner. She is proactive in all of her work and very driven. It is always a great experience working with her.
Lexie Holt
Gracie and I are both Journalism and Media Studies majors at San Diego State University. We have collaborated on countless class projects, research papers, assignments; as well as, studied for SDSU's mandatory major entry Grammar, Spelling and Punctuation test together. I can always count on Gracie to be ahead of the game. She is attentive, dedicated and has a strong work ethic. It has been inspiring watching her succeed these past four years, and I am excited to see what the future has in store for her.
Marlia Maniatis
I have had the pleasure of being in the Journalism Media Studies major with Gracie for the past four years of college. We have worked on various projects together and she is always a consistent member of any team. I can always count on her to stay true to her word and finish her portions of the project in a timely manner. She is proactive in all of her work and very driven. It is always a great experience working with her.
Experience
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D'Amelio Brands LLC
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Marketing Coordinator
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Mar 2023 - Present
- Responsible for helping to develop and implement the overall content strategy to meet specific goals and objectives. - Develop and manage campaigns across paid, owned and earned channels - email, social media, paid media, SEO and traditional advertising - to ensure consistent messaging, alignment with brand's image and tone of voice, the success of campaigns. - Create all marketing strategies for each business endeavor, including copyright and graphics for socials and emails. -Build, project, deliver & optimize all Email/SMS campaigns/strategy to drive engagement, traffic, revenue, loyalty & grow our email subscriber list. -Create and manage overall marketing calendar, content strategy, planning, and budget to create cohesive storytelling across all channels Show less
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12th Tribe
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United States
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Apparel & Fashion
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1 - 100 Employee
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Marketing Coordinator
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Aug 2022 - Mar 2023
Manage 12th Tribe's online social presence to increase brand awareness and customer engagement. - Build out monthly marketing calendar by developing social media strategies and curating content to continuously drive customer activity and purchasing.- Grow all marketing channels including: Email Marketing, Instagram, TikTok, Google Ads, Facebook/Instagram Ads, Pinterest, YouTube, and Facebook. - Drove a 236% increase in revenue for email marketing. Create email briefs and manage the design process from start to finish.- Analyzing ROI, Engagement, and Impressions.- Develop promotional strategies to increase sales and engagement. - Quickly act on upcoming fashion trends and target audience behavior.- Design graphics for Ads, Emails, Website, Instagram Stories, Postcards, Store-front Decals, etc.- Oversee brand aesthetic in marketing and internal departments. - Conceptualize drop campaigns (concept, product placement, teaser marketing strategy, etc.)- Assist in influencer and brand ambassador outreach.- Manage 12th Tribe's ongoing blog on our website. Show less
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Social Media Assistant
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Jul 2021 - Aug 2022
- Assist in managing and designing all content for email, Instagram, and ads (Google, Facebook, Instagram & Pinterest).- Create, design, and implement marketing campaigns to promote collections and sales.- Manage the brand marketing aesthetic across social and departments.- Analyze daily to yearly sale trends and campaign performance to suggest improvements.
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NBC Sports
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United States
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Broadcast Media Production and Distribution
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700 & Above Employee
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Production Assistant
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Jun 2021 - Aug 2021
- Tokyo 2020 Olympics: Production Assistant for the Swing team - Responsible for supporting 12 production teams and talent. - Manage VO booths and be responsible for notifying each team of last-minute changes to the live schedule. - Manage daily production schedule. - Tokyo 2020 Olympics: Production Assistant for the Swing team - Responsible for supporting 12 production teams and talent. - Manage VO booths and be responsible for notifying each team of last-minute changes to the live schedule. - Manage daily production schedule.
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Havas Street
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United States
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Advertising Services
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1 - 100 Employee
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Brand Ambassador
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Jun 2021 - Jul 2021
- Brand Ambassador for Jim Beam Portfolio - Direct to consumer marketing sampling at local businesses to the community. - Brand Ambassador for Jim Beam Portfolio - Direct to consumer marketing sampling at local businesses to the community.
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Bang Energy
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Food and Beverage Services
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400 - 500 Employee
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Marketing Fuel Team
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Sep 2020 - Jul 2021
- Direct to consumer marketing distribution to local businesses, events, retail store and college campuses. - Creating and executing brand content on Instagram and TikTok. - Direct to consumer marketing distribution to local businesses, events, retail store and college campuses. - Creating and executing brand content on Instagram and TikTok.
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MRB Productions
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United States
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Movies, Videos, and Sound
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1 - 100 Employee
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Marketing Intern
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Aug 2020 - Nov 2020
- Curated local leads in major U.S. cities to market the premiere of the movie "Escape from Extinction" - Curated local leads in major U.S. cities to market the premiere of the movie "Escape from Extinction"
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AbroadFest Music Festival
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Barcelona, Catalonia, Spain
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Social Media Consultant
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Jan 2020 - Mar 2020
- Managed, created and scheduled content for company's Instagram page @AbroadFest - Increased follower engagement by 10% from the student abroad community - Managed, created and scheduled content for company's Instagram page @AbroadFest - Increased follower engagement by 10% from the student abroad community
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Eureka
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United Kingdom
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Industrial Machinery Manufacturing
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200 - 300 Employee
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Hostess
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Jul 2019 - Dec 2019
- Greeted people with an upbeat and friendly attitude to create a welcoming environment - Multitasked by turning tables, phone orders, assigning servers to tables and assigning guests to tables - Greeted people with an upbeat and friendly attitude to create a welcoming environment - Multitasked by turning tables, phone orders, assigning servers to tables and assigning guests to tables
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EQ Studios
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United States
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Media Production
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1 - 100 Employee
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Production Assistant Intern
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May 2019 - Aug 2019
- Production Manager of local television show "The Block, San Diego" - Responsible for booking talent, weekly production schedule & location scouting - Created behind the scenes footage and other content for Instagram and Facebook - Production Manager of local television show "The Block, San Diego" - Responsible for booking talent, weekly production schedule & location scouting - Created behind the scenes footage and other content for Instagram and Facebook
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ESPN
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United States
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Broadcast Media Production and Distribution
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700 & Above Employee
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Production Runner
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Jul 2019 - Jul 2019
- Organized backstage equipment and assisted production crew for ESPY Awards - Production assistant for red carpet interviews - Organized backstage equipment and assisted production crew for ESPY Awards - Production assistant for red carpet interviews
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Model
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Dec 2016 - Jan 2018
- IT Model Management - IT Model Management
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Production Assistant
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Jun 2015 - Jun 2017
- Wardrobe, talent and media management, and crowd control - Wardrobe, talent and media management, and crowd control
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Education
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2017 - 2021
San Diego State University
Bachelor of Arts - BA, Journalism and Media Studies, International Studies minor -
Universitat Autònoma de Barcelona
Study Abroad Semester Spring 2020, International Studies Minor
Community
