Grace Karsten

Director of Communications at Princess Promise
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Location
Waco, Texas, United States, US

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Kelly Coles

Grace is a tremendous asset to our PR team. She dives straight into projects with an eagerness to learn and with a demonstrated skill in public relations. Her adaptability across many skills, from social media to photography to event planning to general communication, make her a perfect addition to our small team. Grace is smart, dependable, independent, and knows how to ask for help when she needs it. She brings creativity and positivity to everything she does, and she demonstrates great leadership potential. She is a wonderful teammate, and I highly recommend her!

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Credentials

  • Social Media
    HubSpot
    Mar, 2020
    - Sep, 2024

Experience

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Communications
      • Apr 2021 - Present
    • Owner
      • Jan 2020 - Present
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Development Coordinator
      • Jul 2020 - Apr 2021
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Public Relations Intern
      • Jan 2020 - May 2020

      • Created and implemented social media strategy for fundraising • Managed Amplify Austin 2020 campaign, fundraised $10,000 in one day • Designed and refreshed website • Managed media to increase following and engagement • Organized media outlet lists through Cision • Created and implemented social media strategy for fundraising • Managed Amplify Austin 2020 campaign, fundraised $10,000 in one day • Designed and refreshed website • Managed media to increase following and engagement • Organized media outlet lists through Cision

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • Public Relations Chairman
      • Jan 2019 - Jan 2020

      • Oversaw media and alumni relations within the chapter and delegate PR work to several assistants • Created newsletters and updates for alumni and nationals • Grew Baylor Kappa's social media presence • Oversaw media and alumni relations within the chapter and delegate PR work to several assistants • Created newsletters and updates for alumni and nationals • Grew Baylor Kappa's social media presence

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Public Relations Intern
      • Aug 2019 - Dec 2019

      • Semester-long internship • Part of a team that produced marketing strategies, content marketing, graphic design, web development and media production to businesses • Composed newsletters, long-form blogs and press releases for clients • Examined social media analytics and compiled reports displaying ROI • Semester-long internship • Part of a team that produced marketing strategies, content marketing, graphic design, web development and media production to businesses • Composed newsletters, long-form blogs and press releases for clients • Examined social media analytics and compiled reports displaying ROI

    • United States
    • Philanthropy
    • 1 - 100 Employee
    • 2019 Team Member
      • Oct 2018 - Jul 2019

      • Worked with a team of 10 college-aged women to fundraise over $250,000 for The Refuge for Domestic Minor Sex Trafficking • Responsible for all PR, social media and fundraising outreach •Diligently prepared to cycle 1,700 miles while enabling community members to become advocates against sex trafficking • Worked with a team of 10 college-aged women to fundraise over $250,000 for The Refuge for Domestic Minor Sex Trafficking • Responsible for all PR, social media and fundraising outreach •Diligently prepared to cycle 1,700 miles while enabling community members to become advocates against sex trafficking

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Athletic Communications Student Worker
      • Jan 2018 - Dec 2018

      • Photographed various sporting events and organized photos for marketing needs • Produced social media content during sporting events • Managed statistics for media use • Transcribed quotes from coaches and players in post-game interviews • Photographed various sporting events and organized photos for marketing needs • Produced social media content during sporting events • Managed statistics for media use • Transcribed quotes from coaches and players in post-game interviews

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Communications Intern
      • May 2018 - Aug 2018

      • Interviewed and wrote stories about participants of summer programs • Photographed events for marketing purposes • Composed press and media releases for events such as NCAA Final Four location announcement and local sporting events • Ran social media platforms and provided analyses on the effectiveness of each platform • Introduced the social media concept of "Faces of Fit Family Challenge" to be used in the summers to come • Interviewed and wrote stories about participants of summer programs • Photographed events for marketing purposes • Composed press and media releases for events such as NCAA Final Four location announcement and local sporting events • Ran social media platforms and provided analyses on the effectiveness of each platform • Introduced the social media concept of "Faces of Fit Family Challenge" to be used in the summers to come

    • United States
    • Writing and Editing
    • Multimedia Editor
      • May 2018 - Jun 2018

      • Provided media content and wrote blogs for online magazine during Hungarian study abroad program for Baylor University’s The Bundle Magazine. • Provided media content and wrote blogs for online magazine during Hungarian study abroad program for Baylor University’s The Bundle Magazine.

    • United States
    • Writing and Editing
    • 1 - 100 Employee
    • Photographer
      • Jan 2018 - Jun 2018

      • Provided visuals for stories produced weekly for fashion and lifestyle blog created and run by Baylor Students. • Provided visuals for stories produced weekly for fashion and lifestyle blog created and run by Baylor Students.

    • Creative Intern
      • Sep 2017 - Jan 2018

      • Promoted The Modernwell Boutique on all social media platforms while posting frequently • Created content for social media through visuals • Worked pop-up shops around Texas, managing money and clothing for sale • Promoted The Modernwell Boutique on all social media platforms while posting frequently • Created content for social media through visuals • Worked pop-up shops around Texas, managing money and clothing for sale

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Employee
      • Jun 2017 - Dec 2017

      • Worked on facial recognition correction during start-up stages of the company • Gathered and presented research about target audiences for future marketing endeavors • Worked on facial recognition correction during start-up stages of the company • Gathered and presented research about target audiences for future marketing endeavors

    • Media Intern
      • Jun 2017 - Jul 2017

      • Worked on all social media platforms by producing content to promote daily summer events, camps, and speakers • Hired by the City of Boerne • Worked on all social media platforms by producing content to promote daily summer events, camps, and speakers • Hired by the City of Boerne

    • United States
    • Higher Education
    • 700 & Above Employee
    • Freshman Leadership Organization
      • Aug 2016 - May 2017

      • Selected out of hundreds of applicants to lead freshman class in social activities • Hosted freshman Halloween event for students to meet one another • Selected out of hundreds of applicants to lead freshman class in social activities • Hosted freshman Halloween event for students to meet one another

    • United States
    • Wellness and Fitness Services
    • Receptionist
      • Jan 2014 - Aug 2016
    • Counselor
      • Jun 2016 - Jul 2016

Education

  • Baylor University
    Bachelor of Arts - BA, Public Relations
    2016 - 2020
  • Corvinus University of Budapest
    Study Abroad, Journalism
    2018 - 2018

Community

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