Grace Tooher
Chief Operating Officer at Rural Wifi- Claim this Profile
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English Native or bilingual proficiency
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Irish Elementary proficiency
Topline Score
Bio
Credentials
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The Fundamentals of Digital Marketing
Google Digital GarageJun, 2020- Nov, 2024 -
BIM Level 2 Essentials
BREApr, 2019- Nov, 2024 -
Google Analytics for Beginners
Google Analytics AcademyNov, 2019- Nov, 2024 -
Google Ads Display Certification
GoogleFeb, 2020- Nov, 2024 -
Google My Business Basics Certification
GoogleJan, 2020- Nov, 2024 -
ECDL
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First AID
Order of Malta
Experience
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Rural Wifi
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Ireland
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Telecommunications
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1 - 100 Employee
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Chief Operating Officer
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Aug 2021 - Present
Grace originally joined Rural WiFi as the Group Marketing Director for the entire ComsConsult Technologies umbrella; Rural WiFi, FleetConnect and LetsConnect. She quickly forged a path as the head of Rural WiFi after only 3 months at the company. She saw a gap in the company and with her background, the CEO was confident in her abilities to take over as the head of Rural WiFi as Chief Operating Officer.
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Group Marketing Director
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May 2021 - Jul 2021
Group Marketing Director for: Rural Wifi - Connecting rural Ireland.Fleet Connect - Supporting the largest Transport WiFi network in Ireland.Let's Connect - Transforming guest WiFi into an invaluable Social WiFi for the hospitality and retail industries.Satellite Wifi - Connecting rural Britain.Group Marketing function ensuring that all marketing channels, resource allocation, project management and reporting processes are set up to deliver the insight necessary to optimise activity and achieve commercial objectives.Key Tasks and Responsibilities• Annual Strategy• Lead generation• Audit• SEO strategy (onsite/ offsite)• User journey Optimisation (UX)• Web Content strategy• Data analytics, planning and ROI• Digital best practice (continuous improvement)• Project management• Budgeting and financial analysis• Digital Brand transition strategy• Affiliate Marketing• Reporting/ dashboards• Working with the CEO to ensure tracking, budgeting and reporting metrics and KPI’s are in place.• New market entry (strategy/ support/competitor analysis)• Website enhancements/ fixes• Streamline new systems and processes• Manage team Show less
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Graceless_Music
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Ireland
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Musician
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Jan 2005 - Present
Irish singer-songwriter based in Dublin. This is a link to my original music portfolio, containing creative endeavours with other artists and uploads of my own original work. Here you can watch and listen to a mix of my original music & some of my favourite covers. Previously frontwoman of Staring at Lakes for nearly 10 years in Dublin. Having played Other Voices, the festival scene, recorded a studio album and two EP's. Other bands/projects include: Act Of Piracy, Raffiki, Erra Project. Show less
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mac-group.com
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Ireland
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Construction
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1 - 100 Employee
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Digital Marketing Manager
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Sep 2020 - May 2021
mac-group is a main contractor specialising in construction, refurbishment, M&E upgrade and fit out of commercial spaces. Building excellent teams and intelligent planning are key strengths that mac bring to our clients. We have offices in Birmingham, Dublin, London, Manchester, and Newry.• Build and maintain social media presence across all digital channels.• Plan digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.• Develop, implement, track and optimise digital marketing campaigns across all digital channels.• Lead integrated digital marketing campaigns from concept to execution.• Measure and report on the performance of all digital marketing campaigns• Identify trends and insights and optimise spend and performance based on the insights.• Brainstorm new and creative growth strategies.• Collaborate with internal teams to create landing pages and optimise user experience.• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.• Instrument conversion points and optimise user funnels.• Identify and evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.• Use web analytics tools to measure site traffic to better optimise marketing campaigns, email marketing, social media and display and search advertising.• Drive results through collaboration.• Extract value from reporting tools Show less
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Marketing and Communication Manager
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Oct 2018 - Sep 2020
• Manage the company’s Social Media Accounts. • Content Generation for online and offline platforms. • Assist with tender returns, presentations and documentation. • Event Management. • Design & Print co-ordination. • Maintenance and updating of CRM. • Internal marketing and company events. • Marketing/Digital Marketing. • Website content generation. • Analytics. • Wordpress. • Inbound Marketing. • Content Creation. • Web development - having built 3 websites so far and an internal company intranet. • Graphic Design. • Video Production and Editing. • Business Development/Strategy. • Analytical Reporting. • Lead Generation. Show less
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Freelance Marketing and Creative Services
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Marketing Services
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700 & Above Employee
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Digital Marketing Manager
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Oct 2017 - May 2021
Outsourced by several companies for digital marketing, graphic design and web development. Spanning a wide range of different industries, I have developed over 10 websites since 2017 and delivered a number of digital strategies and brand development. Focusing on content-driven SEO, email marketing and AdWords campaigns largely for small to medium-sized companies. Digital Marketing, Brand Design, Social Media Campaign Management, Content Creation, Graphic Design. Clients Include: The Pantry Café • Manage all community communications. • Brand & Web Development - Cleaning up and organising the website front and backend - WordPress Theme. • Content Creation - Creating content across all social media outlets including images and the audio and visual recording and editing of video content. • Graphic design - Re-design of logo and brand, menus, website, business cards etc. • Growing and engaging community members across all social media platforms. • Developing and implementing social media strategies across all channels. • SEO, Analytics, Adwords, Keywords, On-Page Optimisation. • Social Media account manager. Dublin Vinyl | Loves Vinyl • Digital and social media audit for 2020 • Digital Marketing Strategy for 2021. Other clients include: No Entry Alarms, Solemates Shoe Shop, John Tooher Mediation, Patrician Primary School Newbridge, Cu Chulainn Veterinary Clinic Kerry, Esters Beauty Clinic, We've Got Talent Music Camp. Show less
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JamForest
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Ireland
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Musicians
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Founder / CMO / CTO
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May 2015 - Oct 2018
JamForest - Grow your music network. A global music platform for musicians to meet, collaborate and grow their music network. Whether you want to find someone to jam with or find musicians to create a band or fill a band position, JamForest can help. With a search preference similar to Tinder all you need to do is enter your credentials, set your search preference and choose a profile that stands out to you. Find musicians to form your band or organise a jam: guitarists, vocalists, bassists, drummers, and much more. Post your musician profile and connect with other musicians, no matter where you are. FEATURES • Explore profiles of other musicians • Create your musician profile and highlight your skills, instruments, influences and interests. • Invite and connect with other musicians and share personal information. || Chief Technical Officer - having built the website, iOS platform and updates to the Android platform. || || Chief Marketing Officer - Overseeing all marketing and social media operations. || Responsibilities include: • Technical build, Business Operations and Commercial Strategies. • Social Media Management. • Digital Marketing. • Content Creation - Images, audio and visual recording and editing of video content. • Market Research. • Branding. • Funding - €78,500 raised in total. (Enterprise Ireland, New Frontiers, Local Enterprise Office.) • Event Management - 3 Successful live music events in Cork, Dublin and Tipperary. Driving traffic and growth. • PR - Significant press coverage see links below. Awarded a place on New Frontiers phase 2 Entrepreneur Development Programme. Awarded investment from Enterprise Ireland Competitive Start Fund. 2018 County winner for "Best Business Idea" at Ireland's Best Young Entrepreneur. National Enterprise Awards 2018 County final winner of ‘Best New Business’ Show less
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We've Got Talent Music Camp
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Ireland
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Founder & Music Teacher
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Apr 2016 - Sep 2018
Running a Music Camp for children. Teaching singing, guitar, drums, and dance. Social Media - Create/Update/Design social media accounts for We've Got Talent Music Camp. (Facebook only) Content Creation - Creating content for Facebook including images, videos, online application forms, leaflets and posters for primary schools, Camp Concert Video shoot and edit. Graphic Design - Design of logo and brand, posters, fliers etc. Running a Music Camp for children. Teaching singing, guitar, drums, and dance. Social Media - Create/Update/Design social media accounts for We've Got Talent Music Camp. (Facebook only) Content Creation - Creating content for Facebook including images, videos, online application forms, leaflets and posters for primary schools, Camp Concert Video shoot and edit. Graphic Design - Design of logo and brand, posters, fliers etc.
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Freelance Web Developer / Designer
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Design Services
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400 - 500 Employee
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Web Developer
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Sep 2017 - Aug 2018
Designing, coding and modifying websites, from layout to function and according to a client's specifications. Creating visually appealing sites that feature user-friendly design and clear navigation. Websites Include: • JamForest - www.jamforest.tech - Wordpress Theme, GoDaddy Hosting, CP Panel. • No Entry Alarms - www.noentryalarms.ie - Wordpress Theme, Blacknight Hosting. • The Pantry Café - www.thepantrycafe.ie - Wordpress Theme, Cleaning up, organising and improving the website front and backend. • John Tooher Mediation - www.johntoohermediation.com - Wordpress Theme. Show less
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Paddy Stapleton's Summer Experience
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Thurles, Tipperary
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Computer Teacher
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Jul 2016 - Jul 2016
Teaching computer coding to a number of children aged 5-12. Teaching them the hour of code, scratch and the basics behind HTML. https://www.facebook.com/pg/kidssummerexperience/ Teaching computer coding to a number of children aged 5-12. Teaching them the hour of code, scratch and the basics behind HTML. https://www.facebook.com/pg/kidssummerexperience/
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Rasoi Indian To Go Ranelagh
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Dublin
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Social Media Manager
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Mar 2015 - Jun 2016
Running the social media accounts for Rasoi. Running the social media accounts for Rasoi.
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Erra Project
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Ireland
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Professional Singer
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Apr 2016 - Apr 2016
Lending her vocals to Erra Project EP ‘Hotel Rooms’ Lending her vocals to Erra Project EP ‘Hotel Rooms’
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BoyleSports
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Ireland
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Gambling Facilities and Casinos
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500 - 600 Employee
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Manager
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Mar 2012 - Sep 2015
Deputy manager at Boylesports in a number of different shops across the Dublin city area and South Dublin area. Deputy manager at Boylesports in a number of different shops across the Dublin city area and South Dublin area.
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Red Apples
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Dublin
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Game Developer
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Nov 2014 - Jan 2015
Designed and developed a mobile game for iOS and Android. Free to download on both app stores. iOS: https://itunes.apple.com/nz/app/hootie-puff/id941148283?mt=8 Android: https://play.google.com/store/apps/details?id=com.redapples.hootiepuff Designed and developed a mobile game for iOS and Android. Free to download on both app stores. iOS: https://itunes.apple.com/nz/app/hootie-puff/id941148283?mt=8 Android: https://play.google.com/store/apps/details?id=com.redapples.hootiepuff
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Staring at Lakes
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Dublin
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Singer, Songwriter, Front woman for Staring at Lakes.
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May 2010 - Jan 2015
With over 10 years experience as lead singer of a successful Dublin band, appearing on the RTE television show Other Voices, Whelans Ones to Watch, regulars on Nialler9s blog a famous Irish music blogger, appearance on Balcony Tv Dublin, Radio Nova, 2FM, 2XFM and many other radio stations as well as playing a number of festivals and prestigious venues in Dublin and across Ireland. Overseeing successful social media PR, overall band management and raising €5000 on our FundIt campaign to pay for our albums creation, which can be bought on iTunes here https://itunes.apple.com/ie/album/warm-wars/id937443955 tracks in which Grace wrote and sings lead include “Cope”, “Herstory Repeats” and “Outsider”. Staring at Lakes (under the name Raffiki at the time) won our round of the internet global finals of Youbloom in which Bob Geldolf adjudicated. We also won a competition, which led us to support Irish artist Cathy Davey. Staring at Lakes (under the name Raffiki at the time) won the Hard Rock Café Irish battles and represented Ireland in the Hard Rock Rising global battles. Show less
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The Pantry Cafe
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Nenagh Tipperary
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Waitress
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May 2002 - 2012
Delicatessen Manager. Overseeing rota plans. Cash management. Closing off of the tills at night. Stock taking. Waitressing. Creating and maintaining the companies FaceBook Page. Delicatessen Manager. Overseeing rota plans. Cash management. Closing off of the tills at night. Stock taking. Waitressing. Creating and maintaining the companies FaceBook Page.
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Education
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2014 - 2016
Dublin Institute of Technology
Master's degree, Web Page, Digital/Multimedia and Information Resources Design -
2013 - 2013
IBAT College of Dublin
FETAC, Web Authoring -
2007 - 2011
University College Cork
Bachelor's degree, Social Sciences
Community
