Experience

Adonde Media

• United States
• Media Production
• 1 - 100 Employee

• COO

  • May 2021 - Present

• Head Of Operations & Strategy

  • Jun 2019 - May 2021

• Business Manager

  • Feb 2019 - Jun 2019

• Advisor

  • Oct 2017 - Feb 2019



OpenFan (Acquired)

• United States
• Technology, Information and Internet

• Director, Account Management & Sales Operations

  • Feb 2018 - Jun 2019

  OpenFan is arming every business -- small, medium and large -- with Amazon-level customer intelligence. Our analytics platform and data feed surface powerful and actionable consumer insights based on SKU-level purchasing history at more than 1,000 retailers.

• Consultant

  • Sep 2017 - Feb 2018

  OpenFan provides business of all sizes with the same depth and breadth of intelligence that Amazon has about their customers.We've created an analytics platform built on transactional data from dozens of retailers including Amazon, eBay, iTunes and Stubhub, as well as streaming services like Spotify and Apple Music. With this data, for the first time ever, you're able to understand, visualize and target existing and prospective customers with ads based on prior spending history -- something that hasn't been historically possible as everyone in the retail game hoards their data, but we've got that part covered...We're backed by top investors, including Jason Calacanis' Launch Fund, MRG Ventures, as well as a number of prominent and strategic angels, among others. Learn more at www.openfan.com.



Songkick

• United Kingdom
• Musicians
• 1 - 100 Employee

• Senior Artist Services

  • Jun 2015 - Aug 2017

  In June 2015, Songkick, the largest concert discovery service in the world, merged with CrowdSurge, the largest artist-ticketing service in the world. As the most senior member of the Artist Services team, was responsible for executing direct artist-to-fan campaigns and managing relationships with top artist accounts including Kenny Chesney, The Rolling Stones, The Killers, J. Cole, The Lumineers, Eric Church, Keith Urban, Chris Brown, Wilco, Bonnie Raitt, Jackson Browne, Juanes, Future, and more. Oversaw the conception, execution, maintenance, and reporting for digital and social media campaigns with a focus on customer acquisition, data collection and analysis, and maximizing tour awareness and ticket sales. Managed cross-functional internal teams including creative, marketing, ticketing operations, and customer service along with external clients, including artist managers, agents, labels, promoters, and other artist stakeholders to announce global tours and ticketing campaigns resulting in over $38m in concert ticket sales. Established client retention program that resulted in a 90% success rate on targeted artist clients. Mentored junior team members on strategically positioning company products and directives that met company objectives, and on strategies to improve campaign results and client relationships. Identified opportunities, set strategic objectives, coordinated campaign set-up, oversaw marketing and implementation, and managed the day-to-day operations necessary to deliver successful ticket sales and accompanying client objectives. Fostered strong relationships with individual clients, creating excellent client retention and driving income growth, while satisfying the end customer and reflecting properly on Songkick’s brand.



CrowdSurge

• Greater New York City Area

• Client Manager

  • Apr 2014 - Jun 2015

  Responsible for managing the company’s relationships with premier incoming and existing clients (including artists, bands, promoters, and venues) while delivering our white-label e-commerce software, hardware and marketing solutions. Identify opportunities, set strategic objectives, coordinate campaign set-up, oversee marketing and implementation, and manage the day-to-day operations necessary to deliver successful ticket sales and accompanying client objectives. Foster strong relationships with individual clients, creating excellent client retention and driving income growth, while satisfying the end customer and reflecting properly on CrowdSurge’s brand. Identify and shape successful opportunities, effectively outline what’s necessary to convert opportunities into successful campaigns, and motivate and manage small teams to deliver said campaigns.



electroCore, Inc.

• United States
• Medical Equipment Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Jul 2012 - Aug 2013

  Manage marketing efforts as company progresses into commercial phase: • Developed, implemented, and managed digital media strategy including corporate website (WordPress) and social media (Facebook, Twitter, YouTube, and Radian6 Monitoring Software). • Developed and managed marketing communications plan for interfacing with direct and distributor sales networks, including white papers, monthly newsletters, and monthly webinars, in both English and Spanish. (SharePoint) • Managed B2B accounts in Spain, Italy, and Latin America, with responsibilities including developing market entrance strategies, initiatives to increase brand awareness, and forecasting and tracking key account metrics such as sales revenue, production needs, and customer activities/retention.



K2M

• United States
• Medical Equipment Manufacturing
• 100 - 200 Employee

• International Business Manager

  • Jul 2009 - Jul 2012

  Developed, implemented, and managed sales operations processes and activities related to international business and internal account manager for all international accounts:• Managed international department from its inception in 2008, achieving $30m in revenue in 2011, representing more than 300% growth from first year of international business operations.• Client services and internal account management responsibilities, spanning 15 accounts covering 20 international markets, included establishing sales budgets, meeting sales deadlines, developing pricing strategies, identifying new sales opportunities, and resolving client issues and conflicts.• Worked with external account managers to ensure sales quotas were met, to synthesize short and long term business needs of international accounts, and to ensure alignment on company objectives.• Oversaw daily purchase orders, supervised customer service and operations teams responsible for international order fulfillment activities, and resolved any issues related to order fulfillment.• Created sales and production forecasting models at SKU level, spanning 25 product lines and over 2000 SKUs.• Prepared weekly MTD actual vs. forecast sales progress reports for senior management, identifying potential risks in achieving sales targets, and developed POAs to overcome any gaps.• Developed pricing strategies for market entry as well as SPAs (Special Pricing Agreements) to drive sales.• Coordinated planning for international client events/meetings and attended events/meetings to ensure client satisfaction and retention.• Developed ad hoc reports and analytics for company executives.

• International Associate Project Manager

  • Sep 2008 - Jul 2009

  Built and managed internal operations infrastructure to allow for organization expansion into international markets:• Liaised with all internal departments, including operations, customer service, marketing, finance, legal, quality, regulatory, and compliance, to setup initial processes for international expansion including forming new customer service unit, new order fulfillment process through Oracle ERP system, customs and regulatory procedures, and corporate communications processes.• Maintained monthly and quarterly top-level production and sales forecasts.• Supervised international customer service and operations teams.

• Associate Product Manager

  • Dec 2007 - Sep 2008

  • Supported the Product Manager/Marketing VP in implementing growth plans for product lines. • Managed eight products (spanning three product lines), generating $16.2m in revenue in 2008, with collective year-over-year revenue growth of 63%.

• Marketing Assistant

  • Dec 2006 - Dec 2007

  • Supported all marketing initiatives, including development and management of marketing collateral/ material, distribution of various communications, competitive analysis, market research, industry and corporate events.