Glory Anyanwu

Senior Product Marketing Manager at Payfi
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Contact Information
us****@****om
(386) 825-5501
Location
Lagos Mainland, Lagos State, Nigeria, NG
Languages
  • English, Yoruba,Pidgin. Professional working proficiency

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Credentials

  • Chief Marketing Officer (CMO) Council - Global СМО COUNCIL Member, Sub-Saharan Africa
    CMO Council
    Jul, 2023
    - Nov, 2024
  • Digital Skills: Artificial Intelligence
    Accenture
    Jul, 2021
    - Nov, 2024
  • Digital Skills: Social Media
    Accenture
    Jun, 2021
    - Nov, 2024
  • Entrepreneurship: From Business Idea to Action
    King's College London
    Jun, 2021
    - Nov, 2024
  • CIM Affiliate Studying Member
    CIM | The Chartered Institute of Marketing
    May, 2023
    - Nov, 2024

Experience

    • Nigeria
    • Financial Services
    • 1 - 100 Employee
    • Senior Product Marketing Manager
      • Jan 2023 - Present

    • Brand, Communications and Marketing Manager
      • Jan 2022 - Dec 2022

    • Nigeria
    • Business Consulting and Services
    • 1 - 100 Employee
    • Co-Founder
      • May 2021 - Present

      MINDSPACE is a consulting firm focused on creating results for brand and businesses that deliver values through elements of systematic, Inventive and innovative thinking, actionable insights and practicality. Our specifications are; - Strategy Consultancy. - Brand Design and Identity. - Marketing and Advertising Solutions. - Digital Solutions and Communications. - Public Relations. - Event Packaging and Management. - Media Planning. - POSMs production. MINDSPACE is a consulting firm focused on creating results for brand and businesses that deliver values through elements of systematic, Inventive and innovative thinking, actionable insights and practicality. Our specifications are; - Strategy Consultancy. - Brand Design and Identity. - Marketing and Advertising Solutions. - Digital Solutions and Communications. - Public Relations. - Event Packaging and Management. - Media Planning. - POSMs production.

    • Nigeria
    • Business Consulting and Services
    • 1 - 100 Employee
    • Non Executive Director
      • Feb 2018 - Present

      PHIZ is a premium creative management company that is passionate about Africa, her art, culture, heritage, lifestyle and most importantly her creative and talent extracts, we are set to discover, develop, manage and represent the emerging, new and existing figures and personalities across all industries. Our Specifications are: • Talent and Label management. • Events, concerts, festivals and tour packaging. • Music publishing and distributions. • Marketing and Promotions. • Public relations. • Talent Bookings. Show less

    • National Youth coordinator
      • Jun 2019 - Present

      - Coaching youths who show immense interest in tourism. - Directing and coordinating social media campaigns for ‘Nigeria Travel Week’ with volunteers. - Educating volunteers on the ethics of maintaining effective communication with customer(s) prior to departure to provide updated travel information including delayed departures and earlier flight availability. - Sensitizing youth-volunteers on the ethics of investigating customer complaints with transportation accommodation and various travel and tourism-related providers. Show less

  • FINREG Learn
    • United States
    • Executive Director Marketing
      • Oct 2021 - Mar 2022

    • Nigeria
    • Investment Management
    • 1 - 100 Employee
    • Product Manager for Savi.ng
      • Jul 2020 - Jun 2021

      - Developed a product requirement document and roadmap for the build of Savi.ng with new features. - Introduced Savi.ng to the target market. - Develope sales tools and collateral for the internal team and customers. - Oversaw the marketing and public relations for the newly launched product Savi.ng - Set up, managed and oversaw the social media management for the product Savi.ng - Set up a Client Experience Desk for Savi.ng. - Deployed the website for Savi.ng. - Acquired a customer base of 10,000 active customers on Savi.ng in 3 months. - Developed and delivered second iteration of Savi.ng to the market. - Managed Savi.ng till it's acquisition by Piggyvest. Show less

    • Nigeria
    • Financial Services
    • 1 - 100 Employee
    • Executive Director VTV
      • May 2020 - Aug 2020

      - Initiated, coordinated, supervised and managed the creation and production of the Vtv shows alongside Mai Atafo.

    • Marketing Executive Consultant
      • Dec 2019 - Aug 2020

      - Oversee, research and develop marketing projects/campaigns.- Conduct research and analyse data to identify and define audiences - Device and present ideas and strategies- Actively engage in the promotional activities of the Vbank brand- Write and proofread creative copies- Organize events and product exhibitions for the Vbank brand- Effectively monitor the performance of managed campaigns on social media.

    • Nigeria
    • Financial Services
    • 1 - 100 Employee
    • Campus Ambassador
      • Jul 2019 - Jan 2020

      - Marketing and promoting investment products to staff and students off and on campus. - Creating an instant rapport with clients and potential clients which enhances dialogue, trust and collaboration. - Handling all respondents on asset-related questions and suggestions. - Managing investments and tracking requests within the UNILAG academic community. - Marketing and promoting investment products to staff and students off and on campus. - Creating an instant rapport with clients and potential clients which enhances dialogue, trust and collaboration. - Handling all respondents on asset-related questions and suggestions. - Managing investments and tracking requests within the UNILAG academic community.

    • Project Manager
      • Jul 2019 - 2020

      - Overseeing the implementation of advocacy strategies of the organisation. - Providing timely training to advocates. - Planning, budgeting, overseeing and documenting all aspects of the anticipated ICT boot-camp in Lagos for the year 2020. - Improving campaign for a skill-driven society. - Improving awareness for the implication of dysfunctional education and poor skill development. - Overseeing the implementation of advocacy strategies of the organisation. - Providing timely training to advocates. - Planning, budgeting, overseeing and documenting all aspects of the anticipated ICT boot-camp in Lagos for the year 2020. - Improving campaign for a skill-driven society. - Improving awareness for the implication of dysfunctional education and poor skill development.

    • Nigeria
    • Political Organizations
    • 1 - 100 Employee
    • Director Of Volunteers
      • Nov 2018 - Feb 2019

      - Campaign Director of Volunteers, Face of Campaign - Contributed to campaign strategies with the political consultants and media consultants to set winning strategies to be executed. - Oversaw and coordinated over a thousand volunteers on and off social media for political meetings and execution of strategies. - Modeled and directed photo and video shoot sessions for the campaign. - Coordinated campaign volunteers, conducted extensive research and curated contents for social media posts, using social media to connect with various constituents all over the world. Show less

    • Campus Social Media Marketer | Social Mobilizer
      • Aug 2018 - Aug 2018

      - Coordinated about twenty campus social media influencers to advertise the event. - Planned and contributed to strategies in publicizing online and offline with organizers of the event. - Employed and coordinated mobilizers to distribute materials to the target audience at local sites. - Mobilized the transportation of a thousand students from their campuses to the venue of the event. - Coordinated about twenty campus social media influencers to advertise the event. - Planned and contributed to strategies in publicizing online and offline with organizers of the event. - Employed and coordinated mobilizers to distribute materials to the target audience at local sites. - Mobilized the transportation of a thousand students from their campuses to the venue of the event.

    • Airlines and Aviation
    • 700 & Above Employee
    • Assistant Team Lead/Team Member
      • Dec 2017 - Dec 2017

      - Spar Activation Project for Air France KLM Airlines, Lagos - Understood customer needs and handled requests and varying personalities of people. - With an exceptional knowledge of the company’s values and goal, influenced and negotiated with the target audience. - Worked with a team to meet the required target before the deadline. - Spar Activation Project for Air France KLM Airlines, Lagos - Understood customer needs and handled requests and varying personalities of people. - With an exceptional knowledge of the company’s values and goal, influenced and negotiated with the target audience. - Worked with a team to meet the required target before the deadline.

Education

  • University of Lagos
    Bachelor of Science - BS, Mathematics
  • ProductDive
    Product Management, Product management
    2022 - 2022
  • University of Lagos
    Bachelor of Education - BEd, Mathematics
    2016 - 2020

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