Experience

White Dahlia Design

• Canada
• Design
• 1 - 100 Employee

• Founder, CEO

  • Oct 2016 - Present

  Our team help home builders and brokerages convert sales, create an outstanding user experience and further build their positive reputations. With our custom 3D visual walk through designs, they are able to offer their buyers a visual beyond mere floorplans. We provide an integrated user experience from 3D designs at the point of purchase and flipping it to reality once they receive their keys, ensuring the after-sale experience is supported rather than leaving them feeling overwhelmed. For homeowners, White Dahlia Design is the affordable and stress-free way to furnish their home. Through combining tech and design, clients can see a custom 3D design of their room in just 5 days. Complete with a digital shopping list, everything in their design can be ordered to their door for a seamless efficient experience! We save them valuable time from endless furniture shopping or online scrolling and make their Pinterest worthy dream room come to life! Show less



Wilfrid Laurier University

• Canada
• Higher Education
• 700 & Above Employee

• International Student Recruitment & Admissions

  • Sep 2012 - Aug 2017

  Built strategic plans for recruitment and admissions of international students from around the globe. Key markets included Japan, Korea, China, Jamaica, Bermuda, Trinidad & Tobago, Bahamas, Ukraine, US, Vietnam, Ontario and Hong Kong. Tactics included agent training, social media engagement, individual school presentations, international student recruitment fairs and building relationships with stakeholders, which allowed us to surpass the annual target for four consecutive years. Built strategic plans for recruitment and admissions of international students from around the globe. Key markets included Japan, Korea, China, Jamaica, Bermuda, Trinidad & Tobago, Bahamas, Ukraine, US, Vietnam, Ontario and Hong Kong. Tactics included agent training, social media engagement, individual school presentations, international student recruitment fairs and building relationships with stakeholders, which allowed us to surpass the annual target for four consecutive years.



Center for International Governance Innovation

• Philippines
• Think Tanks
• 1 - 100 Employee

• Events & Public Outreach

  • Aug 2011 - Sep 2012

  Worked alongside the Public Affairs team in formulating social media, public outreach, digital media and communication plans for increasing CIGI’s reputation and brand awareness. Worked alongside the Public Affairs team in formulating social media, public outreach, digital media and communication plans for increasing CIGI’s reputation and brand awareness.

• Domestic Student Recruitment

  • Jun 2010 - Jul 2011

  Generated innovative ideas and content to reach the University’s target market in a relatable way that conveyed Laurier's value and story. Generated innovative ideas and content to reach the University’s target market in a relatable way that conveyed Laurier's value and story.