Gillian Brown
Account Director at Pigeon Brands- Claim this Profile
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Bio
Amy Pigeon
Gillian is an all-star Account Director, project manager, producer, and peer - she does it all. Gillian consistently delivers above and beyond on her clients' briefs with 360 national campaigns that get results. In addition to being great at her work - she's a true team player and always finds time (despite always being a 354% capacity) to help her coworkers.
Lindsey Stewart
Gillian Brown was an amazing account executive and has shown the the ability to be an excellent account supervisor - a position she currently holds. Until just recently, I had been a co-worker of Gillian's for approximately a year or so. I found her to be consistently pleasant, tackling all assignments with dedication and a smile. Even taking on projects that were not hers and lending a hand when anyone - regardless of department required one. Besides being a joy to work with, Gillian is a take-charge person who is able to present creative ideas and communicate the benefits. She has successfully developed several marketing briefs for her clients that have resulted in some amazing creative ideas from the creative teams, both in the traditional and digital environments. Aside from being a force to reckoned with in regards to account services, Gillian was also extraordinarily helpful in other areas of the company. From planning the company Christmas party to organizing the softball and dodgeball teams, Gillian is a value to any organization.
Amy Pigeon
Gillian is an all-star Account Director, project manager, producer, and peer - she does it all. Gillian consistently delivers above and beyond on her clients' briefs with 360 national campaigns that get results. In addition to being great at her work - she's a true team player and always finds time (despite always being a 354% capacity) to help her coworkers.
Lindsey Stewart
Gillian Brown was an amazing account executive and has shown the the ability to be an excellent account supervisor - a position she currently holds. Until just recently, I had been a co-worker of Gillian's for approximately a year or so. I found her to be consistently pleasant, tackling all assignments with dedication and a smile. Even taking on projects that were not hers and lending a hand when anyone - regardless of department required one. Besides being a joy to work with, Gillian is a take-charge person who is able to present creative ideas and communicate the benefits. She has successfully developed several marketing briefs for her clients that have resulted in some amazing creative ideas from the creative teams, both in the traditional and digital environments. Aside from being a force to reckoned with in regards to account services, Gillian was also extraordinarily helpful in other areas of the company. From planning the company Christmas party to organizing the softball and dodgeball teams, Gillian is a value to any organization.
Amy Pigeon
Gillian is an all-star Account Director, project manager, producer, and peer - she does it all. Gillian consistently delivers above and beyond on her clients' briefs with 360 national campaigns that get results. In addition to being great at her work - she's a true team player and always finds time (despite always being a 354% capacity) to help her coworkers.
Lindsey Stewart
Gillian Brown was an amazing account executive and has shown the the ability to be an excellent account supervisor - a position she currently holds. Until just recently, I had been a co-worker of Gillian's for approximately a year or so. I found her to be consistently pleasant, tackling all assignments with dedication and a smile. Even taking on projects that were not hers and lending a hand when anyone - regardless of department required one. Besides being a joy to work with, Gillian is a take-charge person who is able to present creative ideas and communicate the benefits. She has successfully developed several marketing briefs for her clients that have resulted in some amazing creative ideas from the creative teams, both in the traditional and digital environments. Aside from being a force to reckoned with in regards to account services, Gillian was also extraordinarily helpful in other areas of the company. From planning the company Christmas party to organizing the softball and dodgeball teams, Gillian is a value to any organization.
Amy Pigeon
Gillian is an all-star Account Director, project manager, producer, and peer - she does it all. Gillian consistently delivers above and beyond on her clients' briefs with 360 national campaigns that get results. In addition to being great at her work - she's a true team player and always finds time (despite always being a 354% capacity) to help her coworkers.
Lindsey Stewart
Gillian Brown was an amazing account executive and has shown the the ability to be an excellent account supervisor - a position she currently holds. Until just recently, I had been a co-worker of Gillian's for approximately a year or so. I found her to be consistently pleasant, tackling all assignments with dedication and a smile. Even taking on projects that were not hers and lending a hand when anyone - regardless of department required one. Besides being a joy to work with, Gillian is a take-charge person who is able to present creative ideas and communicate the benefits. She has successfully developed several marketing briefs for her clients that have resulted in some amazing creative ideas from the creative teams, both in the traditional and digital environments. Aside from being a force to reckoned with in regards to account services, Gillian was also extraordinarily helpful in other areas of the company. From planning the company Christmas party to organizing the softball and dodgeball teams, Gillian is a value to any organization.
Experience
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Pigeon Brands
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Canada
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Design Services
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1 - 100 Employee
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Account Director
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Aug 2020 - Present
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Ready Set
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United States
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Advertising Services
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100 - 200 Employee
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Project Manager
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Jan 2020 - Aug 2020
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Reputation Director
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Jul 2013 - Sep 2019
Managed multiple client portfolios for: Harry Rosen, Jays Care Foundation, Toyota Canada, Waterloo Brewing, Fellowes Canada, Taste of Nature and New Business acquisition. • Managed Agency Daily Activities on multiple clients; strategic brand planning, creative brief development, creative resource management, workback deployment, and production execution of creative campaigns. • Lead Agency Producer on all broadcast, radio, online and print production. Management of pre-production, shoots, post production, trafficking, talent agreements and compliance approvals (ASC, ThinkTV). • Developed and Execute innovative creative strategies utilizing integrated communication channels for mass advertising and corporate messaging while ensuring clients’ execution at retail level is consistent. • Ensured Collaboration between client internal teams and partner agencies to develop efficient communications and media recommendations..• Leveraged analytical skills to develop retained fees scope and production estimates to ensure fiscally responsible practices are employed by all Account Teams.• Ensured Compliance is met for all communications and packaging that is trafficked through the agency. Adhere to LCBO and AGCO compliance for alcohol clients.
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Account Director
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May 2012 - Apr 2013
Managed multiple Automotive Manufacturing client portfolios: strategizing, developing and executing both events, online and social communications. Responsible for supporting agency account teams with traditional (broadcast, radio and print) campaigns as required. Recognized for development and acquisition of incremental business on Automotive accounts. Accountable for agency and client financials ($2.3M) and ensuring consistent profit for agency on all projects.• Client portfolio includes: Mercedes-Benz & smart Canada, PokerStars.com, and Thomas Cook Kids First• Managed relations with Canadian partner agencies to ensure brand messaging consistency across all media platforms, communication strategies and brand initiatives.• Strategized, developed and executed unique brand activations nation wide for smart Canada with integration of all communication platforms (above and below the line media with social media integration).• Executed development of corporate communications for smart Canada use at Global international competitive pitch. Pitch was successful in awarding incremental brand and tactical budget for use in Toronto and naming Toronto as one of ten ‘smart cities’.• Collaborated with media companies to develop effective media recommendations• Responsible for delivering campaign post-mortems with KPI tracking reports.• Managed delivery of 20 broadcast TVC’s and online videos for PokerStars.com and Thomas Cook (English only).
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J. Walter Thompson Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Account Supervisor
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Sep 2010 - Sep 2011
Managed multiple tier one CPG client portfolios, internal creative and production teams and exceeded client expectations. Accountable for agency and client financials ($5.0M) ensuring all programs operated profitability and aligned with company fiscal targets. • Client portfolio included Diageo, Nestle, ParticipACTION, HighLiner, Canada Bread and Nokia• Managed global Brand and creative strategies and led integrated external cross-promotional agencies • Managed global partner relations with clients’ global agencies (brand and integrated teams)• Executed pre-testing with research facilitators for campaigns, to ensure alignment with creative brief, followed by in-market tracking to guarantee effective messaging which ignited targeted consumers • Developed and executed creative and innovative strategies to meet client objectives integrating traditional advertising with digital presence• Managed delivery of 27 bilingual TV commercials for various clients during 2010-2011 within an eight month time period • Executed national integrated campaigns for ParticipACTION, Diageo and Nestle ice cream & confectionery; TV (30s, 15s and short form), digital (brand websites and Facebook), online banners & website skins, online pre-roll, promotional events, radio and print (OOH, magazine and transit).• Involved in preliminary research to develop ownable brand ideas that aligned campaign strategies to elevate brand and consumer persuasion• Collaborated with media companies to develop effective media recommendations• Created and present competitive quarterly reviews for corporate marketing teams. Recognized consistently for exceptional work and leadership by clients in global AOR surveys (quarterly reviews)
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TBWA\Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Account Executive
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Apr 2010 - Oct 2010
Account Executive working on VISA Account Executive working on VISA
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Account Executive
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2008 - 2010
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Event Supervisor
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Sep 2007 - Jan 2008
Organized experiential events for tier one and retail packaged goods. Managed four team representatives.Clients: MSN/Sympatico, SILK Soy and Samsung Responsible for event execution; team scheduling, product distribution, venue contracts, partner relations and daily event reportingDeveloped and executed product training with corporate clients Organized experiential events for tier one and retail packaged goods. Managed four team representatives.Clients: MSN/Sympatico, SILK Soy and Samsung Responsible for event execution; team scheduling, product distribution, venue contracts, partner relations and daily event reportingDeveloped and executed product training with corporate clients
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Customer Service Representative
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Aug 2007 - Nov 2007
Organized experiential events for tier one client. Client: Smirnoff IceResponsible for event execution, product distribution, partner relations and daily event reporting Organized experiential events for tier one client. Client: Smirnoff IceResponsible for event execution, product distribution, partner relations and daily event reporting
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MacLaren MOMENTUM
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May 2006 - Aug 2007
Managed mall tours and liased with the clientExecuted various events around Ontario and the GTAAssisted with event preparation and Product Specialist coordinationManaged the preparation and logistics for the 2007 Auto Show season training of General Motor's National Product Specialist programAnalyzed budget reviews from 2006 Auto Show season which resulted in budget savings ($200,000) for 2007 Managed mall tours and liased with the clientExecuted various events around Ontario and the GTAAssisted with event preparation and Product Specialist coordinationManaged the preparation and logistics for the 2007 Auto Show season training of General Motor's National Product Specialist programAnalyzed budget reviews from 2006 Auto Show season which resulted in budget savings ($200,000) for 2007
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Customer Service Representative
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Jan 2006 - Mar 2006
Assisted auto show patrons on a daily basis with KIA product information and costumer serviceTrained intensively to learn Kia product, culture and corporate backgroundAutomobile Journalist Association of Canada October 2005 Assisted auto show patrons on a daily basis with KIA product information and costumer serviceTrained intensively to learn Kia product, culture and corporate backgroundAutomobile Journalist Association of Canada October 2005
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Education
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2011 - 2012
George Brown College
Culinary Arts Chef Training -
2004 - 2007
Georgian College
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Nipissing University
General Arts and Science -
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Georgian College
Automotive Marketing
Community
