Experience

BYB Vision

• China
• Retail Apparel and Fashion
• 1 - 100 Employee

• Founder & Creative Director

  • Apr 2015 - Present

  BYB Vision is a visual merchandising consulting company which aims to support the brands operating in the fashion retail industry that want to stand out and appeal its clients with unique and relevant inspiring visual merchandising solutions. BYB Vision is a visual merchandising consulting company which aims to support the brands operating in the fashion retail industry that want to stand out and appeal its clients with unique and relevant inspiring visual merchandising solutions.



Louis Vuitton

• France
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Senior Visual Merchandising

  • Apr 1999 - Apr 2017

  Manage a group of Area/Regional VM, support the VM in 48 store in China Zone, Manage the entire window installation and local production for the China Zone Stores, Macau area and Mongolia. Provide VM Training for Area/Regional VMs, In-Store VMs, Store Manager. Support the Communication Department for events

• Paris

  • Apr 2006 - Mar 2009

  Creation and development VM guidelines such as Window Booklet, Product Guidelines for Leather Goods and Accessories. Training for Zone Visual Merchandiser Managers. Attend the major opening around the world



Zegna

• Visual Merchandising

  • Mar 1994 - Apr 1998

  Assistant Store Manager and in-store VM Assistant Store Manager and in-store VM