Giulia Vaini
Senior strategist & UX at PLAYGROUND | digital agency- Claim this Profile
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Italiano Native or bilingual proficiency
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Inglese Professional working proficiency
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Spagnolo Limited working proficiency
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Francese Limited working proficiency
Topline Score
Bio
Credentials
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Brand and Marketing Integration
LinkedInNov, 2019- Nov, 2024 -
Strategic Thinking
LinkedInNov, 2019- Nov, 2024 -
Create A Brand Strategy
LinkedInJul, 2019- Nov, 2024 -
Creative Thinking
LinkedInJul, 2019- Nov, 2024 -
Running a Design Business: Creative Briefs
LinkedInJul, 2019- Nov, 2024 -
Negotiation Skills
Lynda.comDec, 2018- Nov, 2024 -
Design Thinking: Customer Experience
Lynda.comOct, 2017- Nov, 2024 -
Critical Thinking
Lynda.comSep, 2017- Nov, 2024
Experience
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PLAYGROUND | digital agency
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Italy
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Technology, Information and Internet
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1 - 100 Employee
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Senior strategist & UX
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Mar 2023 - Present
In my role as a senior strategist, I take charge of guiding cross-functional teams, offering expert leadership and counsel to clients, while overseeing the entire strategy lifecycle, from initial insight to the successful execution of client projects. My objective is to assist clients with a proven methodology to deconstruct complex business issues. I aim to infuse creativity and design methodologies into the process, fostering the development of imaginative and innovative solutions that encompass services, brands, and broader market strategies. At Playground I am also responsible for the User Experience area, working hand in hand with the creative team to produce solutions that are both efficient and visually appealing. Show less
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Cheil Italia Srl
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Italy
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Advertising Services
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1 - 100 Employee
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Strategist
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May 2021 - Feb 2023
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AKQA
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United States
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Design
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700 & Above Employee
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Strategist
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Jan 2019 - Apr 2021
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Digital Analyst & Consumer Insight Specialist
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May 2017 - Dec 2018
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H-ART
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Italy
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Advertising Services
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200 - 300 Employee
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Digital analyst & Consumer Insight Specialist
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Nov 2016 - Apr 2017
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Stage Consumer and Insight Department
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May 2016 - Oct 2016
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Duepuntozero Research
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Italy
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Market Research
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1 - 100 Employee
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Social Media Analyst
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Oct 2015 - Apr 2016
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Duepuntozero Research
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Italy
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Market Research
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1 - 100 Employee
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Social Media Analyst
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Jan 2015 - Feb 2015
Stage presso Duepuntozero Research, affiancamento per analisi di web monitoring utilizzando il software TRACX. Rilevazione delle conversazioni attinenti, analisi e codifica del contenuto, valutazione del sentiment, generazione di reportistica quali-quantitativa. Analisi semantica del conversato online con TLab. Stage presso Duepuntozero Research, affiancamento per analisi di web monitoring utilizzando il software TRACX. Rilevazione delle conversazioni attinenti, analisi e codifica del contenuto, valutazione del sentiment, generazione di reportistica quali-quantitativa. Analisi semantica del conversato online con TLab.
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Education
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Università degli Studi di Trento
Laurea Magistrale LM, Sociologia e Ricerca Sociale -
Università degli Studi di Milano
Laurea triennale, Scienze politiche e governo