Giorgos Grigoriadis

Brand Manager at Asset Office Interiors
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Contact Information
us****@****om
(386) 825-5501
Location
Agia Varvara, Attiki, Greece, GR
Languages
  • English Native or bilingual proficiency
  • Greek Native or bilingual proficiency
  • German Elementary proficiency

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Bio

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Credentials

  • Τhe ReGeneration Initiative: Upskilling Greek Youth for the Digital Era powered by Microsoft
    Code.Hub
    Jan, 2022
    - Nov, 2024
  • What is Social?
    Coursera
    Nov, 2020
    - Nov, 2024
  • Creating Your Strategic Marketing Plan
    LinkedIn
    Dec, 2019
    - Nov, 2024
  • Succeeding in a New Job
    LinkedIn
    Nov, 2019
    - Nov, 2024

Experience

    • Greece
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • Brand Manager
      • Jan 2021 - Present

      As a Brand Manager, my goal is to shape the perception of a company's products / services and communicate it across all channels. My role is to create and implement innovative strategies that not only boost sales and brand recognition but also foster long-lasting customer loyalty.• Having the privilege of being part of the company's rebranding and website redesigning process, where we embrace the latest trends and adapt to the ever-changing environment. It is an inspiring experience to witness the transformation and growth of the company.• Analyzing data and providing insights for developing comprehensive business and marketing plans.• Engaging in go-to-market strategies, analyzing products and conducting comparisons to distinguish vital areas of opportunity and growth.• Overseeing 12 suppliers’ brand and their product portfolio and ensuring their needs are met, from their placement in showroom to their online presence on the website and advertising. Furthermore, I am consistently monitoring for any possible product shortcomings or gaps within the market or organization and developing appropriate remedies.• Managing the communication with our digital agency, ensuring that the expectations are met, and the results are delivered, providing feedback and insights among my team members and planning the next steps. Furthermore, monitoring the budget and reporting the performance. A remarkable increase in total leads by 35%, customer engagement by 44%, and followers by 23%.• Managing sustainability project. I am developing and implementing sustainable practices that align with the company's values and goals. My role involves conducting research and analysis to identify areas where the company can reduce its environmental impact, promote fair labor practices, and support local community. Show less

    • Junior Brand Manager
      • Dec 2019 - Dec 2020

      As a Junior Brand Manager at Asset Interiors, my primary responsibility was to manage the brand effectively and ensure that the brand message was consistent across all channels.• Conducted a thorough analysis of the company’s brand and its product portfolio and created, implemented, and supported marketing strategies and actions that were consistent with the brand's identity and business goals. • Conducted market and competition research to pinpoint new opportunities and maintain a competitive edge. This led to a remarkable 9% increase in profit and a 25% rise in customer satisfaction.• Involved in brainstorming, organizing, and allocating funds for marketing initiatives, which led to successful campaigns and a 15% rise in ROI.• Curated and produced content for online marketing and website, ensuring that they were aligned with the brand identity, and this led to an almost 50% surge in followers and engagement.• Monitored and assessed analytics data and created monthly reports to measure the effectiveness of marketing campaigns and pinpoint opportunities for improvement.• Oversaw all marketing materials related to the brand and products, ensuring their availability.• Created and delivered product and promotional presentations to various departments, which led to a boost in sales and improved brand recognition. Show less

    • Freelance Marketing Consultant
      • Dec 2018 - Nov 2019

      Provided marketing solutions to 7 local companies in food & beverages sector. Improved their business products / services and performance, ensuring that they stand out in a highly competitive market. Promoted customers on social media, leveraging the power of digital marketing to increase visibility and reach. The social media plan was designed to engage with their target audience and build brand awareness. Achieved approximately a 18% increase in customer engagement and a 29% rise of followers in online social platforms. Show less

    • Greece
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Business Development Associate
      • Jul 2018 - Oct 2018

      I identified potential partners and established contacts and built relations with key decision makers. I was promoting company's brand in order to create and build sustainable brand recall, thereby facilitating out-licensing formulation portfolio/pipeline to target clients in respective territory and manage the process from customers’ interest point until licensing and supply agreements. Furthermore, my duties were to negotiate licensing and supply agreements with clients, prepare business cases for internal approval, assist, contribute and provide inputs for market access options/possibilities, company’s strategy, commercial strategy and regulatory strategy/ plan and then take responsibility for executing the commercial/ licensing strategy for the respective territory. Finally, I participated as an exhibitor in CPhI in Madrid 2018 and I managed to strike 2 partnerships during my training period. Show less

    • Marketing Assistant
      • May 2017 - May 2018

      I compiled and distributed financial and statistical information such as budget spreadsheets, write reports, company brochures and similar documents, organized and hosted presentations and customer visits, assisted with promotional and advertising activities, from building corporate identity to after-sales services and assisted to organize market research. Finally, I accomplished to surpass the monthly targets (January - May) of deal-making by 40%-50%. I compiled and distributed financial and statistical information such as budget spreadsheets, write reports, company brochures and similar documents, organized and hosted presentations and customer visits, assisted with promotional and advertising activities, from building corporate identity to after-sales services and assisted to organize market research. Finally, I accomplished to surpass the monthly targets (January - May) of deal-making by 40%-50%.

    • Spain
    • Retail
    • 700 & Above Employee
    • Customer Service Sales Support
      • Dec 2016 - Apr 2017

      I was welcoming customers and offering them assistance by providing advice and information on products. Additionally, I was responsible for building customer confidence, boosting customer loyalty, keeping clientele informed by notifying them of preferred customer sales and future merchandise of potential interest. Finally, I was using RFID system in cooperation with the storekeepers and I was part of a team in which I contributed to team effort by accomplishing related results as needed . I was welcoming customers and offering them assistance by providing advice and information on products. Additionally, I was responsible for building customer confidence, boosting customer loyalty, keeping clientele informed by notifying them of preferred customer sales and future merchandise of potential interest. Finally, I was using RFID system in cooperation with the storekeepers and I was part of a team in which I contributed to team effort by accomplishing related results as needed .

    • Hungary
    • Food & Beverages
    • 400 - 500 Employee
    • Door to Door Salesperson
      • Jul 2016 - Nov 2016

      I was traveling to targeted areas, identifying potential company-clients, demonstrating product features, negotiating prices and making deals. Moreover, my duties were to build strong relations with the clients by assisting on maximizing their profits, offering marketing services, managing customer complaints, distributing the ordered stock and managing invoices. Finally, I was providing after-sales services. I was traveling to targeted areas, identifying potential company-clients, demonstrating product features, negotiating prices and making deals. Moreover, my duties were to build strong relations with the clients by assisting on maximizing their profits, offering marketing services, managing customer complaints, distributing the ordered stock and managing invoices. Finally, I was providing after-sales services.

    • Office Administrator
      • Jul 2016 - Nov 2016

      I was responsible for coordinating office activities and operations in order to secure efficiency and compliance to company policies. My duties were to create and update financial data (for the company as well as for the clients) every month, support budgeting and bookkeeping procedures, manage and organize agendas and appointments for the upper management, track stocks and place orders and perform customer relationship management (CRM). I was responsible for coordinating office activities and operations in order to secure efficiency and compliance to company policies. My duties were to create and update financial data (for the company as well as for the clients) every month, support budgeting and bookkeeping procedures, manage and organize agendas and appointments for the upper management, track stocks and place orders and perform customer relationship management (CRM).

    • Government Administration
    • 700 & Above Employee
    • Financial Assistant
      • Mar 2016 - Jul 2016

    • Store Manager
      • Feb 2010 - Dec 2015

      I was responsible for recruiting, training, supervising employees. Furthermore, my duty was to monitoring and regulating processes, work, employees etc. Additionally, I was treasurer and responsible for checking and ordering supplies. I was responsible for recruiting, training, supervising employees. Furthermore, my duty was to monitoring and regulating processes, work, employees etc. Additionally, I was treasurer and responsible for checking and ordering supplies.

  • Mystique
    • Koridallos, Athens
    • Customer Service
      • Jul 2009 - Feb 2010

      I worked as a waiter at a cafe - restaurant. I developed skills such as communication, responsibility, discipline, efficiency under pressure, computing skill, managing customer complaints. Every day I was dealing with customers and I had to be helpful, cheerful, willing to provide the best service that I could no matter what. I worked as a waiter at a cafe - restaurant. I developed skills such as communication, responsibility, discipline, efficiency under pressure, computing skill, managing customer complaints. Every day I was dealing with customers and I had to be helpful, cheerful, willing to provide the best service that I could no matter what.

Education

  • Athens University of Economics and Business
    Bachelor of Business Administration (BBA), Business, Management, Marketing, and Related Support Services
    2009 - 2015
  • IÉSEG School of Management
    Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
    2013 - 2014
  • 2 lykeio Agias Varvaras
    High School, General Studies, 18.7/20
    2006 - 2009
  • 2 gimnasio Agias Varvaras
    High School, General Studies, 19.3/20
    2003 - 2006

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