RevOps Manager

• Aug 2022 - Present

Product Analytics

• Feb 2022 - Jun 2022

Product Manager

• Jul 2021 - Dec 2021

Digital Innovation

• Aug 2019 - Oct 2020

As Product Owner at GPI Holding, I conducted business analysis and analyzed business operations to find out areas for improvement. I also prepared reports with problem statements and solutions along with an implementation plan.• Generated 30% YoY growth in insurance premium via online sales by optimizing funnels across core KPIs.• Led team of four and developed first open sales platform on the market for $10M potential market size.• Supported the company to become the biggest insurer in the region with a $40M insurance premium over a year by managing online sales, supervising digital advertising activities, and enhancing brand awareness. Show less

Product Marketing Executive

• May 2019 - Oct 2020

As digital marketing executive at GPI Holding, I developed compelling marketing strategies for the company's various social media channels as well as Email and Mobile Marketing channels. I also partnered with other channel leaders to work collaboratively and achieve the digital marketing goals.• Conducted digital marketing strategy generating 30% increase in earned premium via online sales over course of the year.• Designed briefs for outsourcing companies and monitored the effectiveness of marketing communications, devised email & SMSmarketing plan generating almost 500,000 unique product page visits.• Created entry strategy for first open sales platform on Georgian insurance market - TvitON. Show less

Product Management

• Aug 2017 - Jun 2019

As digital marketing specialist at Tegeta Motors, I was responsible for developing web marketing strategy in order to increase web traffic. I also drove innovation across all digital and social media presences of the company, creating a brand for the company that everybody resonated with. - Developed and managed marketing campaigns that promote a company and its products and/or services - Enhanced brand awareness within the digital space: driving website traffic and acquiring leads/customers - Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Evaluated emerging technologies. Provided thought leadership and perspective for adoption where appropriate - Collaborated with internal team to create landing pages and optimize user experience - Managed E-mail and SMS marketing, evaluated effective strategies. Show less

Project Manager

• Dec 2016 - Mar 2017

As project manager at Viva Group L.T.D., I managed successful development of a specific project, Counting Logic - a customer feedback software.I also initiated marketing strategies and crafted strategic plans for project growth and success. - Planned, budgeted and executed specific ongoing projects witin the organization. - Ensured that all projects are delivered on-time, within scope and within budget As project manager at Viva Group L.T.D., I managed successful development of a specific project, Counting Logic - a customer feedback software.I also initiated marketing strategies and crafted strategic plans for project growth and success. - Planned, budgeted and executed specific ongoing projects witin the organization. - Ensured that all projects are delivered on-time, within scope and within budget