Gina Martin

Communications Specialist at Southwest Ohio Regional Transit Authority
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Contact Information
us****@****om
(386) 825-5501
Location
Cincinnati, Ohio, United States, US

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5.0

/5.0
/ Based on 13 ratings
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Ed McMasters

One of my favorite people and favorite employees I have ever worked with! Gina worked alongside me while I was the Marketing Manager at the Regional Tourism Network (RTN) - Cincinnati USA. She has the innate ability to smooth the process, make the task easier and carry the team across the finish line. Gina personifies each and every project, putting herself completely into the task at hand. While working together at the RTN, Gina was charged with collecting, introducing, scheduling and coordinating our media and public relations outreach. She worked diligently, seeking and setting up radio, TV and event interviews for me and our team to drive tourism and promote the entire Cincinnati region. The programs she created were responsible for millions of dollars of travel and tourism spent in Cincinnati, while building brand awareness across Kentucky, Indiana, Ohio, Michigan, Pennsylvania, West Virginia and Tennessee - our targeted marketing region. During our time together Gina was so in tune with me, our projects and the big picture, she could finish my sentences, knew what I was thinking and as we often joked, translated my messages for clarity and precision. Gina works unbelievably well with others as part of a team or as a leader of the team. At any opportunity to work with Gina is a true opportunity to succeed!

Larry Pauly

Gina Martin is possibly the hardest working communications professional I know. Her work with me at the Ballet Board over a ten-year period showed her tenacity and devotion to the art, and the community. She rarely said no to a request to help during special events and was always participatory in the work of the board. Gina is delightful-always. She is highly skilled in her craft, and in her ability to bridge differences of opinion with reason and purpose. As a volunteer for SPCA's Fur Ball, "Gina was hard working and precise." And that's high praise when it comes from a Fur Ball Chair who could rarely be pleased by anything or anyone at times! Graceful and crisp, Gina is a thoughtful, dedicated and prompt woman who should be considered for any role in Communications, Organizational Dynamics and especially PR/Marketing. Get to know her!

Sean Baker

Gina worked alongside my team (Superboss) to help with a large custom medical group website campaign. Her role was to be a liaison between us and the client, in addition to being tasked with copy, strategy and implementation. Although technically 200 miles away, it was almost as if Gina was an office over. Never once did we have to ask her to make a meeting or review a budget. In fact, she was the one managing most schedules—and did so effortlessly. I can’t say enough good things about Gina. She was a thoughtful part of our extended team and willingly stepped up when we needed to bridge questions and deliverables. Our project thrived as we met all deadlines and budget goals, in large part due to Gina and her role. We finished our project ahead of schedule, making it one of our most seamless launches in two years. I suspect our paths will cross again, and I’d have absolutely zero concerns using Gina for any project management jobs.

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Experience

    • United States
    • Truck Transportation
    • 1 - 100 Employee
    • Communications Specialist
      • Aug 2023 - Present

      Contractor hired as Communications Specialist in the External Affairs Department. Responsibilities include maintenance of company-wide Intranet, write and edit weekly employee newsletter in CANVA, support of external affairs management on 50th Anniversary celebratory initiatives internally and community wide. Contractor hired as Communications Specialist in the External Affairs Department. Responsibilities include maintenance of company-wide Intranet, write and edit weekly employee newsletter in CANVA, support of external affairs management on 50th Anniversary celebratory initiatives internally and community wide.

    • United States
    • 700 & Above Employee
    • Senior Communications Consultant
      • Mar 2021 - Present

      Communications Advisor & Consultant on a variety of projects including contract positions with Southwest Ohio Regional Transit Authority, Cincinnati Public Schools and L'Oreal North America Manufacturing. Advisor to various companies and non-profits on website content and development, annual reports, marketing collateral, employee engagement and more. Highly skilled in event and trade show planning and executive administration functions. Currently assisting new business, That's So Sweet, scale up their presence in regional and national markets. Responsibilities include process improvement functions, writing/editing, and special projects. Experienced writer across all platforms with a superior ability and enthusiasm to take technical and complicated subject matters and synthesize for every audience level to appreciate. Show less

    • United States
    • Primary and Secondary Education
    • 700 & Above Employee
    • Communications Consultant
      • Nov 2022 - Jan 2023

      Communications Specialist/Consultant to support functions of Cincinnati Public Schools leadership on a variety of initiatives including organization, writing new content for Talent Development Intranet Site, review and updates of Schoology Resource Portal for CPS employees, and rewrite and design of the Employee Resource Guide via InDesign. Communications Specialist/Consultant to support functions of Cincinnati Public Schools leadership on a variety of initiatives including organization, writing new content for Talent Development Intranet Site, review and updates of Schoology Resource Portal for CPS employees, and rewrite and design of the Employee Resource Guide via InDesign.

    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Communications Specialist
      • Jun 2022 - Oct 2022

      I am excited to announce as of June 1, I accepted a contract position of Communications Specialist with L’Oreal in their Northern, Kentucky manufacturing location to lead efforts in internal communications and employee engagement working with Brett Westerfield, Senior Manager of Human Resources and North America Corporate Communications based in Hudson Yards, New York. L’Oreal is the world’s #1 cosmetics company with 36 brands and 88,000 employees in 150 countries. Beauty is our DNA. From the very first hair dye L’Oréal produced in 1909 to our innovative Beauty Tech products and services today, our company has been a pure player and leader in the beauty sector worldwide for decades. We believe that beauty, the quest for beauty, unites us all. It is a fundamental need that goes beyond mere “appearance” and taps deep into human aspirations: a sense of belonging, self-realization, self-confidence. Our people. Our purpose. Show less

    • United States
    • Medical Equipment Manufacturing
    • 400 - 500 Employee
    • Marketing Communications Coordinator
      • Oct 2018 - Feb 2021

      Collaborated with product managers and sales teams to determine scope and trade show goals to achieve success. Coordinated and managed planning for trade shows to expand company reputation and position Meridian as a leader in the manufacturing and sale of diagnostic platforms and products. Researched and implemented customized Meridian “swag” store for special events, new hire onboarding and trade shows. Maintained global trade show & conference calendar and served as liaison to all trade show associations, vendors, and service providers. Collaborated with national sales account executives to provide appropriate marketing collateral, including customized promise campaigns for point-of-care locations and Integrated Delivery Networks. Coordinated and managed national sales meeting with senior marketing and executive teams. This included site research and selection, property, F&B and AV contractual agreements, company planning and implementation. Provided sales support for U.S. based account executives. Show less

  • Kreller Companies
    • Cincinnati, OH
    • Marketing & Communications Director
      • Jun 2014 - Mar 2018

      Responsible for development and implementation of the first firm-wide marketing and communications program for the Kreller Companies: Kreller Group, Kreller Credit, Kreller Consulting. Established comprehensive plan inclusive of brand asset creation; public relations; print; SEO tactical and strategic management, development of corporate/industry partnerships, internal company relations. Wrote, edited and co-designed first cohesive and branded marketing and sales collateral for each of the Kreller Companies; developed community relations initiative with Legal Aid Society of Cincinnati resulting in resolution of cases utilizing Kreller's investigative resources pro bono. Show less

    • Director of Media Relations
      • Jun 2011 - Jun 2014

      Media relations project manager for companies, non-profits and national events. Partial client list: Cincinnati USA Regional Tourism Network/Cincinnati Reds, Cincinnati USA Regional Chamber (Oktoberfest Zinzinnati, Taste of Cincinnati), Cincinnati Ballet, Stagnaro Distributors for Oskar Blues Brewery of Longmont, Colorado. Developed and implemented public, media and community relations plans; Pitched and secured print, online and electronic coverage locally, regionally, nationally; cultivated and maintained media partnerships; researched, wrote and maintained story catalogs and pitches for specific clients, served as spokesperson representing clients on media tours, television and radio interviews (local, regional, national). Show less

    • Poland
    • Technology, Information and Internet
    • Communications Consultant/Owner
      • Dec 1996 - Jun 2011

      Provide counsel and developed and executed public, media and community relations strategies for corporate and non-profit clients. Partial client list and major event activation included: GoVibrant; Cincinnati USA Regional Tourism Network; Retail Packaging Association; Bicentennial Bell Castings/Verdin Bell Company & State of Ohio; Historic Southwest Ohio; Thompson Hine & Flory Law Firm; Kohnen, Todd, Kite and Stanford Law Firm; Madcap Productions Puppet Theatre; Post Production Services; Cincinnati Parks & Krohn Conservatory; Downtown Cincinnati, Inc. Show less

    • United States
    • Law Practice
    • 700 & Above Employee
    • Marketing Manager
      • Jan 1994 - Aug 1996

      Partnered and supported the development of communications and individual marketing plans for 150 attorneys across multiple cities. Developed public relations campaigns that positioned partners as subject matter experts resulting in unprecedented media coverage. Cincinnati office was voted Law Firm of the Year by the Cincinnati Bar Association during my tenure. Created and planned all continuing legal education, community, and sponsorship events. Partnered and supported the development of communications and individual marketing plans for 150 attorneys across multiple cities. Developed public relations campaigns that positioned partners as subject matter experts resulting in unprecedented media coverage. Cincinnati office was voted Law Firm of the Year by the Cincinnati Bar Association during my tenure. Created and planned all continuing legal education, community, and sponsorship events.

Education

  • University of Cincinnati College of Arts and Sciences
    Bachelor of Arts - B.A., Communications

Community

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