Experience

PHOENIX Pharma Switzerland AG

• Switzerland
• Health and Human Services
• 1 - 100 Employee

• Online Marketing & Events

  • Apr 2020 - Present

  Build strong and innovative digital marketing strategy to drive traffic and saleso Develop and implement online content for increased searchability and search engine optimization(SEO)o Manage brand presence and engagement on social media platforms on targeted audienceo Plan and manage end-to-end email campaigns to engage customerso Manage and assess performances of our partner agencieso Measure and report performance of all digital marketing campaignso Participation in E-commerce projectso Lead the day-to-day customer service activitieso Management of the logistics processes with a third-party provider



KOALA.CH

• Switzerland
• Retail
• 1 - 100 Employee

• Online Marketing Manager

  • Mar 2017 - Mar 2020

  Acquisition, activation and clients’ retention to grow the businesso Performance-based customer acquisition on a daily management basedo Plan, implement and deliver CRM campaigns and automated email programs with a data driven approach to enhance customers engagement and loyaltyo Manage brand presence and engagement on social media platforms on targeted audienceo Measure and improve online marketing efforts using web analytics toolso Digital budget management to optimize return on investmento Lead the marketing and design team

• Online Marketing Analyst

  • Apr 2016 - Mar 2017

  Management and optimization of digital marketing campaignsIdentifying and implementing new strategies of acquisitionMonitoring and reporting results of campaigns performances



Swatch Group Les Boutiques

• Switzerland
• Retail
• 1 - 100 Employee

• Marketing Assistant

  • Dec 2013 - Feb 2015

  Support to the Area Manager in the management of retail networkso Lead the jewelry product portfolio across 18 stores in Europeo Monthly and bi-annual sales reports of stores, retail staffs and productso Elaborate and deploy action plans to boost activity in boutiqueso Implement, ensure and monitor that compliance processes are understood by all the team members across the siteo On-site support on administrative tasks Support to the Area Manager in the management of retail networkso Lead the jewelry product portfolio across 18 stores in Europeo Monthly and bi-annual sales reports of stores, retail staffs and productso Elaborate and deploy action plans to boost activity in boutiqueso Implement, ensure and monitor that compliance processes are understood by all the team members across the siteo On-site support on administrative tasks



Cartier

• Canada
• Advertising Services
• 1 - 100 Employee

• Marketing Intern

  • Mar 2013 - Aug 2013

  Operational support to the Product Marketing Team and CRM and Merchandising departments:o Analysis of sales performances, results’ presentationo Preparation and distribution of sales communication toolso Elaboration of internal communication toolso Update of SAP and Marketing procedureso CRM: inventorying and tracking CRM tools, updating customer databaseo Merchandising: managing employees’ orders Operational support to the Product Marketing Team and CRM and Merchandising departments:o Analysis of sales performances, results’ presentationo Preparation and distribution of sales communication toolso Elaboration of internal communication toolso Update of SAP and Marketing procedureso CRM: inventorying and tracking CRM tools, updating customer databaseo Merchandising: managing employees’ orders



Manor SA

• United States

• Student job in Jewelry store (on Saturdays)

  • May 2007 - Mar 2013

  Managed the custom and silver jewelry department: advised and guided customers in the purchase of jewelry products, ensured client satisfaction, efficient and accurate operation of a cash register. Managed the custom and silver jewelry department: advised and guided customers in the purchase of jewelry products, ensured client satisfaction, efficient and accurate operation of a cash register.



Losinger

• Construction

• Marketing Trainee

  • Mar 2012 - Jul 2012

  Lead a marketing research on site selection criteria of shop retailerso Interviews of large shop retailers from the Canton de Vaud Marketo Qualitative data analysis and presentation of key factorso Tool development to support the marketing team in the elaboration of marketing strategies Lead a marketing research on site selection criteria of shop retailerso Interviews of large shop retailers from the Canton de Vaud Marketo Qualitative data analysis and presentation of key factorso Tool development to support the marketing team in the elaboration of marketing strategies



Context Content & Copywriting

• Israel
• Writing and Editing
• 1 - 100 Employee

• Marketing Trainee

  • Mar 2012 - Mar 2012

  Developed a marketing database and placed calls with potential clients to explain the company’s services. Developed a marketing database and placed calls with potential clients to explain the company’s services.



UBS Wealth Management

• Banking
• 1 - 100 Employee

• Risk Management Assistant

  • Feb 2005 - Jan 2006

  In charge of risk management: monthly reporting, investigating and eliminating risks. Participation in the elaboration of a commercial campaign.

• Allround Internship

  • Sep 2003 - Feb 2005

  18-months Internship in the Rhône Branch Office, Wealth Management International, Human Resources and Investment Bank departments