Gilang Rizky Pradana
Product Marketing Manager at Investly id- Claim this Profile
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Indonesian Native or bilingual proficiency
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English Professional working proficiency
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French Professional working proficiency
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Italian Elementary proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Yoshe Angela
Mas Gilang was one of my mentors at BINAR. I had the pleasure of working under Mas Gilang during my time at BINAR as an intern, and I saw him as a reliable person who continuously goes above and beyond in his work. Mas Gilang is very consistent and oriented to his goals, and he knows how to achieve them step by step. He is highly motivated and driven, very self-directed, and a good team player! His creativity inspired me, and it is something that I look up to! I learned numerous things about marketing from him, and I am very grateful to have had the chance to work with Mas Gilang! I hope we can work together again in future endeavors, mas!
Almas Safira
Gilang is a fun person to work with, we're working intensively on several projects and the result is always a satisfaction for business team. He's a good team player & keen to listen. He's a fast paced learner, and has strong growth mindset on his work!
Amhar Hadikusumo
Gilang is someone who is persistent with his goals. By applying an agile mindset at work, Gilang is able to find solutions to existing problems. Inspirational!
Yoshe Angela
Mas Gilang was one of my mentors at BINAR. I had the pleasure of working under Mas Gilang during my time at BINAR as an intern, and I saw him as a reliable person who continuously goes above and beyond in his work. Mas Gilang is very consistent and oriented to his goals, and he knows how to achieve them step by step. He is highly motivated and driven, very self-directed, and a good team player! His creativity inspired me, and it is something that I look up to! I learned numerous things about marketing from him, and I am very grateful to have had the chance to work with Mas Gilang! I hope we can work together again in future endeavors, mas!
Almas Safira
Gilang is a fun person to work with, we're working intensively on several projects and the result is always a satisfaction for business team. He's a good team player & keen to listen. He's a fast paced learner, and has strong growth mindset on his work!
Amhar Hadikusumo
Gilang is someone who is persistent with his goals. By applying an agile mindset at work, Gilang is able to find solutions to existing problems. Inspirational!
Yoshe Angela
Mas Gilang was one of my mentors at BINAR. I had the pleasure of working under Mas Gilang during my time at BINAR as an intern, and I saw him as a reliable person who continuously goes above and beyond in his work. Mas Gilang is very consistent and oriented to his goals, and he knows how to achieve them step by step. He is highly motivated and driven, very self-directed, and a good team player! His creativity inspired me, and it is something that I look up to! I learned numerous things about marketing from him, and I am very grateful to have had the chance to work with Mas Gilang! I hope we can work together again in future endeavors, mas!
Almas Safira
Gilang is a fun person to work with, we're working intensively on several projects and the result is always a satisfaction for business team. He's a good team player & keen to listen. He's a fast paced learner, and has strong growth mindset on his work!
Amhar Hadikusumo
Gilang is someone who is persistent with his goals. By applying an agile mindset at work, Gilang is able to find solutions to existing problems. Inspirational!
Yoshe Angela
Mas Gilang was one of my mentors at BINAR. I had the pleasure of working under Mas Gilang during my time at BINAR as an intern, and I saw him as a reliable person who continuously goes above and beyond in his work. Mas Gilang is very consistent and oriented to his goals, and he knows how to achieve them step by step. He is highly motivated and driven, very self-directed, and a good team player! His creativity inspired me, and it is something that I look up to! I learned numerous things about marketing from him, and I am very grateful to have had the chance to work with Mas Gilang! I hope we can work together again in future endeavors, mas!
Almas Safira
Gilang is a fun person to work with, we're working intensively on several projects and the result is always a satisfaction for business team. He's a good team player & keen to listen. He's a fast paced learner, and has strong growth mindset on his work!
Amhar Hadikusumo
Gilang is someone who is persistent with his goals. By applying an agile mindset at work, Gilang is able to find solutions to existing problems. Inspirational!
Credentials
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Product Management Bootcamp Wave 17
Binar AcademySep, 2022- Nov, 2024 -
Product Masterclass: How to Build Digital Products
Product SchoolMay, 2022- Nov, 2024 -
Content Marketing Certification
eMarketing InstituteJan, 2022- Nov, 2024 -
Fundamental of Digital Marketing
Google Digital GarageJan, 2022- Nov, 2024 -
Online Marketing Fundamentals Certification
eMarketing InstituteJan, 2022- Nov, 2024 -
Social Media Marketing Certification
eMarketing InstituteJan, 2022- Nov, 2024 -
Digital Marketing & SEO
SanberCodeJul, 2021- Nov, 2024 -
Content Marketing: Blogs
LinkedInJul, 2020- Nov, 2024 -
Humanitarian Operations Programme
Humanitarian Leadership AcademyJul, 2020- Nov, 2024 -
Italian Language Fluency: Beginner
DuolingoJul, 2020- Nov, 2024 -
Spanish Language Fluency: Beginner
DuolingoMar, 2020- Nov, 2024 -
Le Diplôme d'Études en Langue Française (DELF) B1
Institut Français IndonesiaDec, 2019- Nov, 2024 -
Microsoft Office Specialist Master Certification (MOS) (Score: 71 / Gold)
Trust Training PartnersOct, 2019- Nov, 2024 -
Duolingo French Language Proficiency: Intermediate
DuolingoJan, 2019- Nov, 2024 -
TOEFL ITP (Score: 477)
ETSMar, 2020- Nov, 2024
Experience
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Investly id
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Indonesia
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Financial Services
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1 - 100 Employee
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Product Marketing Manager
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May 2023 - Present
Investly is social investing App with the main goals to connect, learn, and make people invest easier. As a Product Marketing Manager, my responsibilities are: - Develop and execute product marketing strategies that align with business goals and drive product growth. - Conduct market research and competitive analysis to identify target audiences and inform product development. - Define messaging and positioning that effectively communicates the value proposition of our products to customers and internal stakeholders. - Develop and execute integrated marketing campaigns across various channels, such as email, social media, and events. - Collaborate with cross-functional teams to develop product roadmaps and go-to-market plans. - Analyze and interpret data to measure the success of marketing initiatives and make data-driven decisions. - Manage multiple projects and priorities to meet project deadlines. - Stay up-to-date with industry trends and best practices in product marketing and financial services Show less
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Binar Academy
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Indonesia
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IT Services and IT Consulting
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400 - 500 Employee
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Product Marketing Associate
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Jan 2022 - May 2023
Binar Academy is an Indonesian Educational Technology Platform who provides Digital Bootcamps for all Indonesians, such as IT, Business, Product, Data, and Marketing.Current Achievement:1. Acquired 2500+ audiences in Open House New Bootcamps project2. Contribute to more than 80% discount strategies in Bootcamp3. Deliver 11 GTM Strategies for 11 new course (Business Intelligence Analysis, Business Intelligence Engineering, Digital Marketing [Facebook & Instagram Ads], Back End Engineering, Front End Engineering, Data Science, Quality Assurance, DevOps Engineering, Digital Marketing [Strategic SEO], Business Development [Strategic], and Flutter Engineering).4. Contribute the "All Time Sales Achievement for New Course" for Data Science Bootcamp with 96 students in the first launching phase.Contribute the "All Time Sales Achievement" for all courses with 431 students in 1 month.6. Contribute to Affiliate - Referral Program with 50+ leads, 5+ affiliators, and 5 transactions in the first project.7. Contribute to be the Digital Marketing facilitators / mentors for +-70 small business owners in Lombok, IndonesiaResponsibilities:1. Conduct research of edtech market & size, including audience research, conversion driver research, and develop the most impactful solution to sharpen the marketing strategy.2. Analyze and track audience/users behavior in apps through clevertap, branch.io, metabase, and salesforce.3. Create a GTM strategy for B2C products, especially new courses (bootcamps)4. Create Product Marketing Brief quarterly and deliver it to Social Media and Content Creative Team.5. In charge Bootcamp & In-App Activation Campaign with Product Marketing Manager, Business Owner, Business Development Lead.6. Reporting the Product Marketing's initiatives to Product Marketing Manager, Head of Marketing, and Chief Executive Officer.7. Work closely with Performance Marketing Agency & App Optimization Agency to boost number of Binar Academy's app download. Show less
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Content Specialist
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Aug 2021 - Jan 2022
Responsibilities:1. Responsible in end-to-end marketing content management (plan, ideate, strategize, execute, analyse, and report) for Binar Bootcamp and campaign activation & Binar Academy's social media.2. Create contextual, creative, clear, and concise copies for various contents in various channels & forms; Instagram (Organic, Paid Ads, and Reels), LinkedIn, Twitter, TikTok, weekly newsletter (Mailchimp), push notification (Clevertap), WhatsApp/Telegram blast, Website / Landing Page, in-app banner & content.3. Manage, operate, & supervise the day-to-day campaign (promo, timeline, landing page, deliverables, CTA, etc). Make sure everything is on track and running well.4. Work closely with Product Marketing Manager & Product Owner to determine the most suitable product marketing communications & campaign.5. Work closely with Product Owner & IT Team regarding to marketing campaign needs & Bootcamp operations. Show less
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Kelola Media Usaha
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Indonesia
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Business Consulting and Services
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1 - 100 Employee
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Social Media Lead
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Nov 2022 - Jan 2023
Kelola Media Usaha is a business consulting who provides the growth of clients's business with a great yet valuable campaign with creative and cheerful marketing strategies. Responsibilities: - Developing social media content plans that are consistent with the company’s brand identity - Lead the team including designer, content writer, video creator, etc, in order to achieve the client goals - Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns. - Manage all social media accounts (Tiktok & Instagram) according to the audience profile of each channel and increase engagement; - Analyze, evaluate, and provide reactions / insights to market trends with a communication strategy and planning that develops in accordance with current conditions Current clients: - Posy - POS Startup Business in Indonesia - Klikoo - PPOB-based Business in Indonesia Show less
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Kapital Boost Indonesia
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Indonesia
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Financial Services
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1 - 100 Employee
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Content Specialist
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Dec 2020 - Aug 2021
Kapital Boost Indonesia is a P2P (peer to peer) Sharia-based financing platform that brings together SMEs and lenders throughout Indonesia.As a Content Specialist, I:1. Discuss creative and innovative ideas with the Marketing Manager and Social Media Specialist to bring the current trends in Social Media Platforms into Kapital Boost Indonesia's value.2. Develop, write, planning content for a variety of social media channels such as Company Blog, Instagram, Email Marketing, Press Release, LinkedIn, both Indonesian and Singapore.3. Create End-to-End Process Videos (Brief Ideas, Scriptwriting, Pre-Production, Production, After Production, Editing, and Publishing) for TikTok and YouTube's Channel.4. Analyze the Content's progress through Google Search Console and Google Analytics.5. MC and Moderator for the Kapital Boost Indonesia's Webinar Event. Show less
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Content Writer
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Sep 2020 - Dec 2020
Kapital Boost Indonesia is a P2P (peer to peer) Sharia-based financing platform that brings together SMEs and lenders throughout Indonesia.As a Content Writer Intern, I:1. Create all content effectively, accurately, and creatively through all channels2. Develop, write, and create script videos for a variety of social media channels such as Corporate Communications and YouTube3. Create Email Marketing and Courses for Corporate Communication4. Being a Moderator for Kapital Boost Indonesia's Event Marketing Show less
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Lyfe With Less Community Indonesia
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Indonesia
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Content Creative
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Dec 2020 - May 2021
Lyfe with Less is a minimalist lifestyle community that focuses on the socialization of the importance of a minimalist life in Indonesia. This community create contents in Instagram, Telegram, Podcast, and his own website www.lyfewithless.com In this community, I: 1. Write blogs about minimalism lifestyle 2. Create content for Instagram purposes 3. Speaker of Minimalism's film review "Minimalism: Less is Now" Lyfe with Less is a minimalist lifestyle community that focuses on the socialization of the importance of a minimalist life in Indonesia. This community create contents in Instagram, Telegram, Podcast, and his own website www.lyfewithless.com In this community, I: 1. Write blogs about minimalism lifestyle 2. Create content for Instagram purposes 3. Speaker of Minimalism's film review "Minimalism: Less is Now"
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Noto Rakyat
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Malang, East Java, Indonesia
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Copywriter
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Apr 2020 - Jul 2020
Noto Rakyat is a community engaged in the social field. This community aims to help Malang residents affected by COVID-19 in the social and economic fields. Noto Rakyat is a community engaged in the social field. This community aims to help Malang residents affected by COVID-19 in the social and economic fields.
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Mayantara School
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Malang, East Java, Indonesia
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French Teacher
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Jan 2020 - Jul 2020
Mayantara School is an educational institution that is engaged in languages and computers. The school provides language learning guidance, including English, French, German, Mandarin, Japanese, Arabic, and Dutch. In addition, this school also provides a homeschool program for elementary to high school levels Mayantara School is an educational institution that is engaged in languages and computers. The school provides language learning guidance, including English, French, German, Mandarin, Japanese, Arabic, and Dutch. In addition, this school also provides a homeschool program for elementary to high school levels
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Ministry of Foreign Affairs of the Republic of Indonesia
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700 & Above Employee
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Student Intern
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Jun 2019 - Aug 2019
• Assigned in Directory General of Asia-Africa Affairs (Particularly in Directory of Africa) • Responsible in translating diplomatic notes (French to Indonesian) • Conduct research news about african countries and its international communities. • Participated at Indonesia-Africa Infrastructure Dialogue 2019. • Assigned in Directory General of Asia-Africa Affairs (Particularly in Directory of Africa) • Responsible in translating diplomatic notes (French to Indonesian) • Conduct research news about african countries and its international communities. • Participated at Indonesia-Africa Infrastructure Dialogue 2019.
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Intuisi Creative
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Malang, East Java, Indonesia
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Founder
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Jan 2019 - May 2019
Intuisi Creative is a digital literacy platform delivered in written form and short films about a specific situation. This platform aims to explore the inspiration and creativity of literature lovers and is packaged in a more modern and up-to-date form. Intuisi Creative is a digital literacy platform delivered in written form and short films about a specific situation. This platform aims to explore the inspiration and creativity of literature lovers and is packaged in a more modern and up-to-date form.
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Paris International Model United Nations (PIMUN)
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International Affairs
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1 - 100 Employee
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Delegate
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May 2018 - May 2018
• The only delegate from South East Asia in African Union Council • Research related to the assigned country and topic for position paper and conference, assigned as the delegate of Kenya in African Union Council with the topic of Boko Haram Conflict • Practiced the skill of public speaking, negotiation, political diplomacy, writing in French • The only delegate from South East Asia in African Union Council • Research related to the assigned country and topic for position paper and conference, assigned as the delegate of Kenya in African Union Council with the topic of Boko Haram Conflict • Practiced the skill of public speaking, negotiation, political diplomacy, writing in French
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Education
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2016 - 2020
Universitas Brawijaya
Bachelor's degree, French Studies
Community
