Experience

Minimal Gear

• United States
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Founder

  • Oct 2016 - Present

  Started my own company to make gear that I think is missing from the market, solving problems that every hiker has. What started as a single brand, Cnoc Outdoors, making trekking poles and hydration gear, so now slowly growing with the introduction of our next great brand: Diorite Gear. Started my own company to make gear that I think is missing from the market, solving problems that every hiker has. What started as a single brand, Cnoc Outdoors, making trekking poles and hydration gear, so now slowly growing with the introduction of our next great brand: Diorite Gear.



OutdoorsFather.com

• Writer

  • Oct 2014 - Jun 2017

  Started a website dedicated to staying active in the outdoors even when you have a family. Being a father doesn’t mean you have to stop being an outdoors guy, but it also doesn’t mean leaving your family every weekend and running to the mountains. Being an Outdoors Father is about balance, enjoying both loves – your family and the great outdoors. That is what I do - for me and for others, mixing outdoors and fatherhood with the right skills, gear and mind set. As part of running my own site and community I developed many new skills, most completely self taught, such as: - Established business and brand presence - Created engaging content and social media marketing material in the form of blog posts, Twitter and Facebook activity - Self-published a guide on the Cape Wrath Trail that is selling on Amazon and Gumroad - Built and maintained the website, including a subscriber list (using Mailchimp and LeadPages) and regular communication with readers Show less



SportPursuit

• United Kingdom
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Lead Merchandiser

  • Apr 2013 - Jan 2016

  At Sport Pursuit I took exciting brands with great products, and found the way to make a sale that benefits the brand, SportPursuit, and most of all - the customers!This involved:- Manage a merchandising team to achieve flash sales targets- Analyze, process and predict sales- Pricing architecture and range selection- Merchandise Tier 1 and big account flash sales- Build brand stories and presentation- Relationship development and maintenance with some of the biggest outdoor brands in the world Show less

• Junior Buyer

  • Nov 2012 - Apr 2013

  Supporting the buying team and sourcing brands to join the SportPursuit offer, focusing on Outdoor and Climbing.



Ellis Brigham Mountain Sports

• United Kingdom
• Retail
• 1 - 100 Employee

• Assistant Store Manager

  • Sep 2012 - Nov 2012

  Work with the store manager to operate the biggest outdoor store in London: from staff, to paperwork, inventory, and a full new training program which includes technical knowledge and customer service.

• Clothing Department Manager

  • Mar 2012 - Sep 2012

  Manage the biggest department in the company; ensure staff maximizes sales and build a new training program.

• Clothing Department Assistant Manager

  • Jul 2011 - Mar 2012

  Being part of the management team and help train staff, manage the floor, and sell even better gear.

• Sales Assistant

  • Mar 2011 - Jul 2011

  Sell great gear to people that like going out to use it.


Mishkenot Shaananim Guesthouse
• Front Desk Management

  • Jul 2009 - Oct 2010

The North Face
• Retail
• 1 - 100 Employee
• Store Manager

  • Jul 2008 - May 2009

Rikushet Outdoor Gear
• Area Manager

  • Feb 2006 - Jan 2007

Mitsubishi Afula Motors
• Warehouse Manager

  • Nov 2004 - Jul 2005

Israel Defense Forces
• Israel
• Armed Forces
• 700 & Above Employee
• First Sergeant, Tank Corps Battalion

  • Nov 2001 - Nov 2004