Giedrė Kapočienė

Group Brand Manager at MV GROUP Production
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Contact Information
us****@****om
(386) 825-5501
Location
Vilniaus, Lithuania, LT

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Credentials

  • The Complete Digital Marketing Course
    Udemy
    Mar, 2020
    - Nov, 2024

Experience

    • Lithuania
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Group Brand Manager
      • Sep 2022 - Present

      Responsible for brandy & gin categories: - Manage and develop long-term brand strategies in various markets; - Create new products, strengthen brand positions and manage brandy and gin category assortment; - Plan and execute marketing budget; - Analyze market and consumer needs, evaluate sales results and look for new opportunities; - Work closely with production and other company departments, advertising and communication agencies. Responsible for brandy & gin categories: - Manage and develop long-term brand strategies in various markets; - Create new products, strengthen brand positions and manage brandy and gin category assortment; - Plan and execute marketing budget; - Analyze market and consumer needs, evaluate sales results and look for new opportunities; - Work closely with production and other company departments, advertising and communication agencies.

    • Lithuania
    • Retail
    • 1 - 100 Employee
    • Brand Manager
      • Jan 2017 - Sep 2022

      • Develop Private Label (PL) brand portfolio, including creation & implementation of new products and new brands; • Manage over 20 PL brands and over 400 SKU; • Implement PL brand strategy in Baltic countries, Poland and Bulgaria; • Monitor and analyze competitors‘ activities and market trends to provide recommendations for brand growth; • Work closely with designers and creative agencies ensuring they all are working towards the same brand vision; • Build strong and effective partnerships within own team and across other functions in the company. Show less

    • Business Owner, Project Manager
      • Apr 2013 - Dec 2016

      • Actively searching for new clients and working with existing ones; • Be responsible for managing client printing material projects and perform with critical project related tasks such as budgets tracking, invoicing, drafting proposals; • Collaborate with the client on designing printing material. • Actively searching for new clients and working with existing ones; • Be responsible for managing client printing material projects and perform with critical project related tasks such as budgets tracking, invoicing, drafting proposals; • Collaborate with the client on designing printing material.

    • Lithuania
    • Retail Office Equipment
    • 1 - 100 Employee
    • Project Manager
      • Jun 2011 - Apr 2013

    • Project Manager
      • Nov 2009 - Jun 2011

Education

  • Vytauto Didžiojo universitetas
    Bachelor's degree, Business Administration and Management
    2004 - 2008

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