Giedrė Kapočienė
Group Brand Manager at MV GROUP Production- Claim this Profile
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Bio
Credentials
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The Complete Digital Marketing Course
UdemyMar, 2020- Nov, 2024
Experience
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MV GROUP Production
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Lithuania
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Beverage Manufacturing
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1 - 100 Employee
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Group Brand Manager
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Sep 2022 - Present
Responsible for brandy & gin categories: - Manage and develop long-term brand strategies in various markets; - Create new products, strengthen brand positions and manage brandy and gin category assortment; - Plan and execute marketing budget; - Analyze market and consumer needs, evaluate sales results and look for new opportunities; - Work closely with production and other company departments, advertising and communication agencies. Responsible for brandy & gin categories: - Manage and develop long-term brand strategies in various markets; - Create new products, strengthen brand positions and manage brandy and gin category assortment; - Plan and execute marketing budget; - Analyze market and consumer needs, evaluate sales results and look for new opportunities; - Work closely with production and other company departments, advertising and communication agencies.
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Maxima International Sourcing
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Lithuania
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Retail
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1 - 100 Employee
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Brand Manager
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Jan 2017 - Sep 2022
• Develop Private Label (PL) brand portfolio, including creation & implementation of new products and new brands; • Manage over 20 PL brands and over 400 SKU; • Implement PL brand strategy in Baltic countries, Poland and Bulgaria; • Monitor and analyze competitors‘ activities and market trends to provide recommendations for brand growth; • Work closely with designers and creative agencies ensuring they all are working towards the same brand vision; • Build strong and effective partnerships within own team and across other functions in the company. Show less
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Business Owner, Project Manager
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Apr 2013 - Dec 2016
• Actively searching for new clients and working with existing ones; • Be responsible for managing client printing material projects and perform with critical project related tasks such as budgets tracking, invoicing, drafting proposals; • Collaborate with the client on designing printing material. • Actively searching for new clients and working with existing ones; • Be responsible for managing client printing material projects and perform with critical project related tasks such as budgets tracking, invoicing, drafting proposals; • Collaborate with the client on designing printing material.
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GSP supply
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Lithuania
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Retail Office Equipment
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1 - 100 Employee
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Project Manager
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Jun 2011 - Apr 2013
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Project Manager
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Nov 2009 - Jun 2011
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Education
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Vytauto Didžiojo universitetas
Bachelor's degree, Business Administration and Management