Giannis Karavelis
Digital Marketing Officer at THE ANTIAGERS- Claim this Profile
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Bio
Experience
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THE ANTIAGERS
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Greece
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Medical Practices
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1 - 100 Employee
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Digital Marketing Officer
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Jun 2023 - Present
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CHARAMI S.A.
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France
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Motor Vehicle Manufacturing
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Digital Account Manager
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Nov 2020 - Jun 2023
o Planning, executing and monitoring digital marketing campaigns for Greek and Multinational pharmaceuticals; Measuring and report performance, assess results against goals o Managing the Social Media department; Track and evaluation of insights, recommending actions for improvements o Designing, implementing and measuring digital marketing campaigns for in-house projects o Planning, executing and monitoring digital marketing campaigns for Greek and Multinational pharmaceuticals; Measuring and report performance, assess results against goals o Managing the Social Media department; Track and evaluation of insights, recommending actions for improvements o Designing, implementing and measuring digital marketing campaigns for in-house projects
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Freelance, self-employed
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Animation and Post-production
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1 - 100 Employee
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Marketing And Advertising Consultant
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Jun 2014 - 2020
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Laserline Clinics
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Greece
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Personal Care Product Manufacturing
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Group Brand Manager
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Apr 2008 - Jul 2012
o Designing and implementing marketing campaigns across various channels ( ATL,BTL, and DIGITAL) o Strategic planning for two categories: (a) Hair Transplantation, (b) Epilation, reporting to the Managing Director o Budget control & allocation in line with strategy and ensure that monthly spend is on target (over 2 mils. € per year) o Measure and report performance of all marketing campaigns, assess results against goals o Monitoring and analyzing costumer data for further evaluation and key actions implementation o Monitor market share and competition, cooperating with the Sales department to suggest corrective measures. Show less
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READY ADVERTISING
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United Kingdom
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Movies, Videos, and Sound
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Group Account Director
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May 2003 - Apr 2008
o Developing brand communication strategies for entire clientele o New business strategy planning to enhance and increase company’s turn over o Supervision of designing and implementing ATL/BTL campaigns o Development and implementation of creative briefs and copy strategy o Sales Forecasting; Annual agreements with customers. Major client: ▸ Power Health (TV spots, print ads, branding, packaging, BTL promotional campaigns, advertorials ) o Developing brand communication strategies for entire clientele o New business strategy planning to enhance and increase company’s turn over o Supervision of designing and implementing ATL/BTL campaigns o Development and implementation of creative briefs and copy strategy o Sales Forecasting; Annual agreements with customers. Major client: ▸ Power Health (TV spots, print ads, branding, packaging, BTL promotional campaigns, advertorials )
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VITAMIN
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Ireland
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Graphic Design
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1 - 100 Employee
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Account Director
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Mar 2000 - May 2003
o Setting creative and strategic goals in line with clients guidelines o Development and implementation of creative briefs and copy strategy o Coordinate and implement ATL/BTL campaigns for the accounts o Creative direction propositions for the campaigns in all channels (ATL/BTL) o Developing and implementing brand communication strategies for the accounts. Major clients: ▸ Power Health (TV spots, branding, packaging, BTL promotional campaigns) ▸ New Day (TV spots, Jingle, print ads) Show less
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TOP AD
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Oman
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Advertising Services
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Account Executive
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Jul 1997 - Nov 1999
o Day to day and overall handling of the accounts o Creative & production brief writing o Team coordination (creative, production, media and other disciplines) o Administration of all projects & creative deliverables o Strong contribution to strategic communication & creative strategy for the accounts. Major clients: ▸ Power Health ▸ Lipogen o Day to day and overall handling of the accounts o Creative & production brief writing o Team coordination (creative, production, media and other disciplines) o Administration of all projects & creative deliverables o Strong contribution to strategic communication & creative strategy for the accounts. Major clients: ▸ Power Health ▸ Lipogen
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Education
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Nottingham Trent University
Postgraduate Degree - DBA, Business Administration and Management, General -
Ethnikon kai Kapodistriakon Panepistimion Athinon
Postgraduate Degree - PgDip in Strategic Marketing -
Technological Institute
Department of Agricultural Technologies