Experience

Keller Williams Complete Niagara Realty

• Canada
• Real Estate
• 1 - 100 Employee

• Broker of Record

  • Feb 2021 - Present

• Real Estate Broker

  • Nov 2018 - Present



Keller Williams Complete Realty Brokerage

• St. Catharines, Ontario

• Sales Representative

  • Jun 2016 - Present



Royal LePage, Niagara Real Estate Centre

• Real Estate
• 1 - 100 Employee

• Real Estate Sales Representative

  • Sep 2008 - Jun 2016

  Provide residential and commercial real estate sales, leasing and buying services to a network of clients in the Niagara Region. Evaluate residential and commercial properties and businesses Draft clauses and negotiate contracts. Analyze market data, identify current trends and create strategies to meet customer goals. Utilize marketing expertise to develop value-added services and customized customer experiences. New Software Trainer for Royal LePage and Niagara Association of Realtors (NAR). Led training sessions, prepared learning materials, offered individual classes. Sales Award winner 3 of last 4 years. President's Gold - 2011, Sales Achievement - 2013, Master Sales - 2014. Show less



Niagara Casinos

• Canada
• Gambling Facilities and Casinos
• 500 - 600 Employee

• Director of Marketing

  • Jan 2005 - May 2008

  Developed, proposed and executed yearly marketing plan for Casino Niagara including advertising,direct mail, promotions, special events, promotions.Tracked, measured and reported against set goals and milestones.Forecast and budget marketing expenditures, infrastructure, labour.Negotiate media and value add, production contracts, conduct RFPs.Liaise, collaborate and coordinate with internal departments such as IT, engineering, security, surveillance, food and beverage, operations, HR, finance, legal and external government bodies and community stakeholders.Oversee execution of advertising, media, promotions, special events, entertainment and Players Services to drive customer retention and loyalty.Direct Photography, TV, video and radio production.Manage Human Resources and employee relations for departments including development of jobdescriptions, recruiting, hiring, labour forecasts, evaluations and payroll. Show less

• Assistant Director of Marketing

  • Jan 2002 - Jan 2005

  Selected to join opening team for Fallsview Casino Resort.Development and production of all opening collateral materials and logo'd items.Assist in development, execute marketing plan for the opening of Fallsview Casino.Led the Marketing Department for Casino Niagara and the advertising and media departments for Fallsview Casino.Key team player in rebranding Casino Niagara; collaborate, lead strategy sessions, conducted market research and focus groups, analyse data, make recommendations, liaise with agency, draftmarketing planDevelop spin off plans for Promotions, Entertainment, Special Events. Tie in Advertising, Media, PR and Radio Promo Plans.Brand development with creation of Radio Broadcast Booth, Sizzle Staff, Greeters, 55+ program Silver Aces. Show less

• Advertising Manager

  • Jan 2000 - Jan 2002

  Supervise three coordinators and a graphic designer.Execute media plans, create marketing materials, collateral materials, ongoing direct mail pieces.Manage and forecast the department budget, source and negotiate print production.Coordinate with Direct Mail and Database Marketing departments for monthly mailouts of over 500,000 pieces.Coordinate on-site photography, videography.Pre production checks and press approvals.Ensure regulatory compliance and adherence to company policies and procedures and those ofexternal vendors such as Canada Post and US Postal Service.Ensure logo compliance.Manage Web Site, develop content, direct web designers and programmers. Show less

• Advertising Coordinator

  • Jun 1999 - Jan 2000

  Prepare advertising briefs, liaise with AOR and graphic designers.Project manage multiple projects simultaneously, take project through design, production anddelivery, on time and budget.Coordinate the design and production of monthly direct mail, postcards, invitations.Manage detailed production schedules to maintain deliverables.Proof read, manage approval process through various levels of management, legal and externalbodies.



Tri-Media Marketing and Publicity Inc

• Account Manager

  • Jan 1997 - Jun 1999

  Gather intelligence and analyze client marketing profiles, identify needs, develop and execute integrated marketing solutions to deliver new revenue opportunities and overcome challenges. Work with clients to build brands, launch new products, design packaging, repair negative consumerism. Gather intelligence and analyze client marketing profiles, identify needs, develop and execute integrated marketing solutions to deliver new revenue opportunities and overcome challenges. Work with clients to build brands, launch new products, design packaging, repair negative consumerism.