Gerry Kennedy

Copywriter at Bloom Advertising Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Ireland, IE

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Credentials

  • Advertising on Facebook
    LinkedIn
    May, 2020
    - Nov, 2024
  • SEO: Keyword Strategy
    LinkedIn
    May, 2020
    - Nov, 2024
  • Content Marketing: Social Media
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Content Marketing: Staying Relevant
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Marketing on Instagram
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Social Media Marketing Foundations
    LinkedIn
    Apr, 2020
    - Nov, 2024

Experience

    • Ireland
    • Advertising Services
    • 1 - 100 Employee
    • Copywriter
      • May 2015 - Present

      Have had a ball thus far. Have had a ball thus far.

    • Co Founder and brand creator of Lefevre Cidre
      • May 2014 - Present

      After three years of tough work and planing, Lefevre Cidre was launched in May 2014 in Chez Max Baggot Steet. Lefevre is now available in 150 outlets across Ireland - and growing. We are a small team with a great brand and a beautiful product, from the borders of Normandy and Picardy in the North west of France. I am Director of Communications. After three years of tough work and planing, Lefevre Cidre was launched in May 2014 in Chez Max Baggot Steet. Lefevre is now available in 150 outlets across Ireland - and growing. We are a small team with a great brand and a beautiful product, from the borders of Normandy and Picardy in the North west of France. I am Director of Communications.

    • Co-Founder of "What's The Big Idea" Creative Workshop for TY Students
      • Sep 2011 - Present

      What’s it all about? What's The Big Idea is a creative workshop for Transition Year students. It is about enabling TY students to think inventively. Emphasizing how thinking in groups can lead to original thoughts. Enabling students to communicate ideas (audio or visual) in a clear, simple and effective way. I run the workshop with musician Paul Murphy. The two-day workshop is now part of the TY curriculum in a number of schools, including Alexanda College, Dublin and Clongowes Wood College, Co Kildare.

    • Director
      • Jan 2007 - Present

      Director of Kinsale Shark Awards. Helped create the brand of what is now one of the great international advertising festivals and together with my art director partner, Paul Barass, produced the Shark Award, voted recently by Paris.com’ as the world’s number one advertising trophy calling it “A perfect design, and efficient cutting éfillée that will fit any interior” Director of Kinsale Shark Awards. Helped create the brand of what is now one of the great international advertising festivals and together with my art director partner, Paul Barass, produced the Shark Award, voted recently by Paris.com’ as the world’s number one advertising trophy calling it “A perfect design, and efficient cutting éfillée that will fit any interior”

    • Ireland
    • Education Management
    • 700 & Above Employee
    • Lecturer - MSc in Advertising
      • Jan 2001 - Present

      This course focuses on the acquisition of knowledge and the development of skills in the field of advertising. Students are exposed to a range of relevant marketing communications topics. The masters is designed to equip students for a career in advertising in general, and in advertising agencies in particular. This course focuses on the acquisition of knowledge and the development of skills in the field of advertising. Students are exposed to a range of relevant marketing communications topics. The masters is designed to equip students for a career in advertising in general, and in advertising agencies in particular.

    • Freelance Writer
      • Jan 2008 - Mar 2015

      Since going freelance I have pitched for and won SKY TV for DDFH&B Advertising, Irish Daily Mail and Halifax (creative) for KDNine. Worked on pitches for Superquinn, Xtra-vision, Batchelors [the latter for Bloom Advertising]. Oh, and also helped Beggars Bush launch their very own brand of whiskey. Since going freelance I have pitched for and won SKY TV for DDFH&B Advertising, Irish Daily Mail and Halifax (creative) for KDNine. Worked on pitches for Superquinn, Xtra-vision, Batchelors [the latter for Bloom Advertising]. Oh, and also helped Beggars Bush launch their very own brand of whiskey.

    • Ireland
    • Advertising Services
    • 1 - 100 Employee
    • Copywriter | Creative Director
      • May 1983 - Jan 2008

      Joined in May 1983 as a junior copywriter and luckily as the agencies reputation grew so did mine. Had the good fortune to work with some really amazingly talented people. Went on to become creative director of the agency in 1999.Accounts I worked on include:Allied Irish Banks (‘Anything is Possible’ campaign)Smithwicks (Locals campaign, e.g. ‘Toto Schillaci’ Tv commercial) The Irish Times (Tv, Radio & Print)National Lottery (‘It Could Be You’ campaign)Kellogg’s Ireland (Print & Radio)Bupa Ireland (Launch of brand in Ireland)IDL Powers Whiskey (Tv & Print)BMW (Ireland) Brand, Used Cars, Motorbikes.Medium sized accountsPaddy Power (Poster Campaign)USIT Travel (Print & Radio)

    • Stand-up
      • Oct 1988 - Mar 1992

      Did some Stand-up moonlighting in The Cellar with some who are still bringing much needed mirth to the nation including Dermot Carmody, Barry Murphy, Ardal O'Hanlon and Kevin Gildea. Was aided and abetting by Alex Lyons. Saw a very young comic do a few open mic spots there - Dylan Moran. Often wonder what became of him Did some Stand-up moonlighting in The Cellar with some who are still bringing much needed mirth to the nation including Dermot Carmody, Barry Murphy, Ardal O'Hanlon and Kevin Gildea. Was aided and abetting by Alex Lyons. Saw a very young comic do a few open mic spots there - Dylan Moran. Often wonder what became of him

Education

  • University College Dublin
    Hi Dip in Education
    1978 - 1979
  • University College Dublin
    Bachelor of Arts (BA), Honours
    1974 - 1979

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