Gergana Yanakieva
Marketing Operations Specialist at Software AG- Claim this Profile
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Experience
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Software AG
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Germany
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Software Development
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700 & Above Employee
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Marketing Operations Specialist
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Oct 2019 - Present
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Credissimo
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Malta
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Financial Services
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1 - 100 Employee
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Project Manager
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Oct 2018 - May 2019
Planning, scheduling and executing all e-mail and SMS campaigns for all products of Credissimo on 4 different markets (Bulgaria, Poland, Colombia, Macedonia); Compelling copywriting for e-mail and SMS campaigns, Web Push Notifications, Facebook posts, slogans, other different types of digital content; proofreading; Creating Facebook posting plans and Content plans Planning, scheduling and executing all e-mail and SMS campaigns for all products of Credissimo on 4 different markets (Bulgaria, Poland, Colombia, Macedonia); Compelling copywriting for e-mail and SMS campaigns, Web Push Notifications, Facebook posts, slogans, other different types of digital content; proofreading; Creating Facebook posting plans and Content plans
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Studio Moderna
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Switzerland
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Retail
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700 & Above Employee
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E-mail Marketing Specialist
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Jul 2012 - Sep 2018
As an E-mail Marketing Specialist I'm in charge of the whole e-mail marketing process for every brand of Studio Moderna Bulgaria - such as copywriting, html editing, content marketing, database segmentation, result and performance analysis. As an E-mail Marketing Specialist I'm in charge of the whole e-mail marketing process for every brand of Studio Moderna Bulgaria - such as copywriting, html editing, content marketing, database segmentation, result and performance analysis.
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Copywriter
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Oct 2011 - Mar 2012
copywriting, editing, covering PR events, writing common articles, uploading content on the company website, managing Facebook profiles, e-mail communication in English/Bulgarian copywriting, editing, covering PR events, writing common articles, uploading content on the company website, managing Facebook profiles, e-mail communication in English/Bulgarian
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Intern
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Nov 2010 - Dec 2010
e-mail and phone communication with clients/media, compiling databases, administrative activities, organizing events e-mail and phone communication with clients/media, compiling databases, administrative activities, organizing events
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Online Journalist
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May 2010 - Jul 2010
news/articles writing, uploading content on the websites (working with publishing software), translating texts from English to Bulgarian, working with news agencies news/articles writing, uploading content on the websites (working with publishing software), translating texts from English to Bulgarian, working with news agencies
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Paraleli Magazine
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Spain
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Entertainment Providers
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Journalist/ Reporter
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Jun 2009 - Jul 2009
taking interviews, writing and editing texts/articles, contacting PR agents, translating from English to Bulgarian taking interviews, writing and editing texts/articles, contacting PR agents, translating from English to Bulgarian
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EGO Magazine
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Book and Periodical Publishing
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1 - 100 Employee
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Intern
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Feb 2008 - Mar 2008
editing texts/ articles, gathering photos, writing features editing texts/ articles, gathering photos, writing features
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Education
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Sofia University St. Kliment Ohridski
Bachelor's degree, Journalism -
Foreign Language School Ekzarch Josiff I
High School Diploma, German language, English language, Literature