Experience

Referro BBN The Netherlands - International B2B marketing agency

• Netherlands
• Advertising Services
• 1 - 100 Employee

• Managing Director / Agency Owner

  • Nov 2013 - Present

  “Good marketing makes the company look smart, great marketing makes the customer feel smart” – Joe Chernov Referro was established in 1991 and evolved into a B2B Marketing agency specialized in improving the effectiveness of marketing and sales processes of both local SME clients as corporate organizations with international activities. We combine brand building, marketing intelligence, online marketing, campaign management, marketing automation and telemarketing competencies in order to design or improve our clients 'marketing machine'. Because most of our specialists have a track record working at the 'client side of the business' we truly understand our clients most important challenges. Clients experience our ability to connect with their internal stakeholders in sales and accounting as an important added value. In order to achieve demand generation and lead generation goals we design tailor-made contact strategies combining online and offline tools and are always looking for the next step in B2B marketing effectiveness. How are you managing the evolving B2B buyer's journey? Which modern marketing tools can be useful taking into account the maturity phase of your marketing competencies? Today's typical sales cycle require marketers to rethink their approach at each stage of the funnel. The changing B2B buying landscape forces companies to develop new competencies and changes the way marketing and sales co-operate permanently. We love to be both your guide as your partner in execution. Together with our fellow agencies at BBN International we guarantee our customers the highest global standard in B2B Marketing with thought-leading processes and systems. Show less



BBN - The World's B2B Agency

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Board Member

  • Jul 2021 - Present

• Managing Director, Referro - BBN Netherlands

  • Oct 2013 - Present

  BBN, founded in 1987, is an international network of independent marketing agencies. Agencies that choose to work together to ensure our clients that they can benefit from both local and international expertise. Being a member for well over 20 years now, Referro is the exclusive BBN member in the Netherlands. Our membership guarantees access to thought-leading processes and systems, which have been developed exclusively for B2B marketing by the world’s industry experts. Our fellow members are spread across the globe with currently over 20 locations.Referro is a mid sized agency in the Netherlands. BBN multiplies our expertise and capacity with well over 1000 specialist covering all expertise areas of modern B2B Marketing and Communication. Show less



E.ON

• Germany
• Utilities
• 700 & Above Employee

• Manager Marketing and CRM B2B Benelux

  • Apr 2006 - Nov 2013



NRE

• Utilities
• 100 - 200 Employee

• salesmanager Zakelijke Markt (BtoB)

  • Jan 2001 - Mar 2006



Euro Partners IT solutions

• Senior account manager

  • Jan 2000 - Dec 2000



Start Uitzendbureau

• Manager

  • Jan 1996 - Dec 1999



Gemeenschappelijke Medische Dienst

• Eindhoven

• Marketing onderzoeker en adviseur

  • Jan 1994 - Dec 1995