Experience

Grey México

• Mexico
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Apr 2022 - Present

  In my first months I managed to win three pitches in a row, in addition to leading campaigns in multiple formats for Fifco, Seagrams Hard Seltzer, Bamboo, Unefon, General Mills, Volvo, in addition to having 3 ideas approved in the top 10 of council Latam and 1 in the top 3 of global council. In my first months I managed to win three pitches in a row, in addition to leading campaigns in multiple formats for Fifco, Seagrams Hard Seltzer, Bamboo, Unefon, General Mills, Volvo, in addition to having 3 ideas approved in the top 10 of council Latam and 1 in the top 3 of global council.



ONLY IF · The How Company

• Mexico
• Advertising Services
• 1 - 100 Employee

• Creative Director

  • Dec 2020 - Jun 2022

  I have the opportunity to work and lead projects for big brands such as Sidral Mundet, Barcel, I also collaborated in the team that won the pitch for Danup, and in the campaigns of technology companies including the fintech Tribal and the programming school : Byju´s Future School. I have the opportunity to work and lead projects for big brands such as Sidral Mundet, Barcel, I also collaborated in the team that won the pitch for Danup, and in the campaigns of technology companies including the fintech Tribal and the programming school : Byju´s Future School.



Archer Troy Publicidad S.A. de C.V.

• Creative Director

  • Jul 2019 - Nov 2020

  I lead my first creative team, an even in the pandemic we won several pitches for projects with national and international brands: a brand experience for Paramount Pictures, a branding campaign for Amazon Prime Video, the campaign of the pandemic season of Grey´s Anatomy in México and Brazil for Sony Pictures, and a Cineminuto for La Moderna. Also work with brands like Multimedios, Lego, Amazon Prime Video Series, Afore Coppel, 100 años La Moderna, and Marie Stopes. I lead my first creative team, an even in the pandemic we won several pitches for projects with national and international brands: a brand experience for Paramount Pictures, a branding campaign for Amazon Prime Video, the campaign of the pandemic season of Grey´s Anatomy in México and Brazil for Sony Pictures, and a Cineminuto for La Moderna. Also work with brands like Multimedios, Lego, Amazon Prime Video Series, Afore Coppel, 100 años La Moderna, and Marie Stopes.



Ogilvy & Mather México

• Associate Creative Director

  • Sep 2017 - Jul 2019

  I work with top brands such as Delta Air Lines, Assist Card, AB InBev (Cerveza Victoria, Pacifico, Bud Light), and Aeromexico. I work with top brands such as Delta Air Lines, Assist Card, AB InBev (Cerveza Victoria, Pacifico, Bud Light), and Aeromexico.



Publicis

• United States
• Advertising Services
• 700 & Above Employee

• Copywriter Senior

  • Oct 2015 - Sep 2017

  I worked with top brands like Heineken with which created the transmedia campaign "The Freelancer", Mini Cooper, Citibanamex and Barcel with which we won an Effie Award with the campaign "Intensidad Real". Always doing the best work. I worked with top brands like Heineken with which created the transmedia campaign "The Freelancer", Mini Cooper, Citibanamex and Barcel with which we won an Effie Award with the campaign "Intensidad Real". Always doing the best work.



Proximity BBDO

• Mexico
• Advertising Services
• 1 - 100 Employee

• Integrated Copywriter Senior

  • Sep 2013 - Sep 2015

  Cuentas: Visa, Whiskas, Duracell, Tequila Cazadores, Scotiabank, Gillette, participé en la creación y generación de la idea con la que se ganó la cuenta de Wrangler y Lee Jeans. En esta agencia me especialicé en la generación de ideas Transmedia que pudieran vivir tanto en ATL, BTL y Digital, prueba de ello fueron las campañas de Visa para patrocinar la NFL que vivió en ATL y Digital y la campaña de patrocinio de Visa para el Mundial de la FIFA 2014 "A Brasil con John y Visa" la cuál se desarrolló con publirreportajes, menciones en programas deportivos y también con contenido digital en tiempo real, esta campaña sería premiada con el EFFIE de Bronce. Show less



Publicidad Ferrer

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Copywriter Junior

  • Apr 2013 - Sep 2013

  Agencia de publicidad. Cuentas: Toyota, Estudios Churubusco, SEP, Chili´s, además de participar en el área de shooper marketing que por primera vez se abría en la agencia. Agencia de publicidad. Cuentas: Toyota, Estudios Churubusco, SEP, Chili´s, además de participar en el área de shooper marketing que por primera vez se abría en la agencia.



Havas Worldwide Vale

• Copywriter Junior

  • Jun 2012 - Mar 2013

  Agencia de Publicidad transnacional. Cuentas: Telmex masivo, Telmex empresarial, Claro Video, Principal Financial Group, Afore Principal, Orange (Pitch´s BTL), fue en esta agencia donde tuve la experiencia de hacer equipo para ganar el pitch de Continental con la idea que posteriormente ganaría un Effie de Plata en el 2014. Agencia de Publicidad transnacional. Cuentas: Telmex masivo, Telmex empresarial, Claro Video, Principal Financial Group, Afore Principal, Orange (Pitch´s BTL), fue en esta agencia donde tuve la experiencia de hacer equipo para ganar el pitch de Continental con la idea que posteriormente ganaría un Effie de Plata en el 2014.