Georgianna George
Account Lead at Proposition- Claim this Profile
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Bio
Experience
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Proposition
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New Zealand
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Marketing Services
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1 - 100 Employee
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Account Lead
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Ağu 2022 - - Halen
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Fortinet
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United States
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Computer and Network Security
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700 & Above Employee
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Marketing Manager - Sponsorships & Customer Marketing (ANZ)
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Mar 2022 - Tem 2022
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Field Marketing Specialist (NZ)
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Oca 2020 - Mar 2022
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FlexiGroup Limited (FXL)
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Australia
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Financial Services
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1 - 100 Employee
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Marketing Manager
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Eyl 2017 - Kas 2019
Responsible for:- Developing, Implementing and executing strategic marketing and digital plans for the commercial division- Managing 9 brands across all sectors- Managing Key Supplier and channel partner relationships- Work closely with Sales Management and Senior Executives to produce results in line with overall strategy- Overseeing Commercial Marketing budget- Manage a full marketing program for both customers and merchants- Oversight of the company Net Promoter Score Program- Actively contribute to leadership meetings in order to improve overall product, processes and systems
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Product Manager
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Eyl 2016 - Eyl 2017
Responsibilities included:- Preparing product marketing plans including management and execution- Contributing to sales targets by executing on marketing activity that provided quality leads to sales teams- Help set up Digital Customer Lifecycle Program for Retail and SME sectors within Marketing automation platform- Continued to nurture Channel Partner and supplier relationships - Worked alongside Digital / IT to enact product systems and process change and enhancement- Contributed to the wider Product Strategy by actively participating in Management meetings
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Marketing Executive
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Eyl 2014 - Ağu 2016
Responsibilities included:- Executing on effective marketing campaigns according to overall plan- Managing key supplier and partner relationships- Writing copy for all marketing collateral, including brochures, letters, emails and websites- Understanding the customer profile and writing buyer persona specs for each- Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur- Producing an accurate summary of total spend at the end of a marketing campaign- Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
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Marketing Coordinator
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Oca 2012 - Eyl 2014
Responsibilities include:- Product management- Resource and inventory planning- Managing and planning online activity - Creating Customer EDMs on Mailchimp- Executing on Customer and Merchant promotions- Reporting and analyzing sales performance Responsibilities include:- Product management- Resource and inventory planning- Managing and planning online activity - Creating Customer EDMs on Mailchimp- Executing on Customer and Merchant promotions- Reporting and analyzing sales performance
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Kiwibank
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New Zealand
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Banking
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700 & Above Employee
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Customer Service Officer & Frontline staff Trainer
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Oca 2006 - Nis 2012
My responsibilities included servicing transactional needs for both New Zealand Post and Kiwibank customers. Over the years this job evolved into a staff training manager role where it was my responsibility to train staff on how to have effective and productive conversations with their customers. The training I did with staff members accelerated to a marginal increase in banking acquisitions within the branch. My responsibilities included servicing transactional needs for both New Zealand Post and Kiwibank customers. Over the years this job evolved into a staff training manager role where it was my responsibility to train staff on how to have effective and productive conversations with their customers. The training I did with staff members accelerated to a marginal increase in banking acquisitions within the branch.
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Douglas Pharmaceuticals
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New Zealand
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Pharmaceutical Manufacturing
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400 - 500 Employee
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Marketing Assistant (Internship)
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Ağu 2011 - Eki 2011
I was able to complete a two month internship under some of the best professionals in the marketing industry. I was given the opportunity to communicate with dermatologists around New Zealand. I worked on various different projects that I thouroughly enjoyed. I was able to complete a two month internship under some of the best professionals in the marketing industry. I was given the opportunity to communicate with dermatologists around New Zealand. I worked on various different projects that I thouroughly enjoyed.
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Education
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Auckland University of Technology
Bachelor of Business, Marketing and Management -
Avondale College, Auckland