Senior Strategy Consultant

• Apr 2022 - Present

I work with my clients to develop a robust experimentation strategy, both theoretically and practically. Practically, I aid in the generation of test ideas, creation and maintenance of a test backlog and roadmap (as well as prioritisation), creation of test plans and then oversee the development and QA of these tests. I also conduct data anlaysis before, during and after tests and provide recommendations for next steps. From the theoretical side, I work with clients to teach them these skills as well as helping to engage wider teams and empower them to take control of their own testing program.

Optimisation Analyst

• Mar 2020 - Mar 2022

Achievements include; - Within my first 6 months, overseeing the launch of a new website via daily analysis of traffic to the old and new site, against multiple domains and segmentation. Identifying areas of concern, with theories and recommendations to address them. Delivering a report, utilising mix adjustment, to confirm the results of the test, and recommended next steps. Responsibilities include; - Plan, monitor, and analyse A/B and multivariate tests - Analyse customer behaviour using qualitative and quantitative data to inform optimisation opportunities, and optimise accordingly - Answer ad hoc analysis requests for colleagues regarding site performance - Plan and monitor the release of 3DS payment providers - Support stakeholders across multiple business functions Tools used include SQL, Adobe Analytics, SessionCam, GlassBox, and Tableau

Onboarding Manager

• Sep 2018 - Mar 2020

> I manage client relationships from the start of the partnership, onboarding and upskilling them to use the platform and perform robust analyses > I prepare and deliver custom workshops, presentations and tailored analysis > I manage industry-leading clients > I use our software to deliver actional insights, using our heatmaps, UX metrics (e.g. bounce rate) and user journey analysis > I aids clients with A/B test ideas and analysis > I produce online content to aid with virtual training

Conversion consultant

• Feb 2018 - Aug 2018

Harry Potter Society Chair

• May 2017 - May 2018

In this role I chaired regular meetings, delegated responsibilities, and organised events. In this role I chaired regular meetings, delegated responsibilities, and organised events.

Intern

• Sep 2017 - Jan 2018

I am continuing to support both the customer service and sales teams, whilst also creating documents for Home and School users.

Intern

• Jun 2017 - Sep 2017

I was the customer service adviser for the company. This involved regularly answering emails from parents regarding technical enquiries, passing on sales leads to our sales team, and raising any issues I was unable to solve with our project manager. I also handled phone calls and an online chat service. These often required me to calm down angry or distressed customers, addressing their concerns and solving their issues as quickly and smoothly as possible. I also provided support for our sales team involving calling schools to verify teachers and providing admin support in the form of creating the online profiles for the schools. I also decided to analyse the school signups we received, and presented this information in graphs. These showed the methods through which teachers had found our service, what type of teacher they were (such as headmaster, subject head, or a certain year group), and whether they were based in the UK or abroad. When I presented this to the sales team and my boss, they were very appreciative, as it clearly showed areas to target. I then also formed a heat map displaying areas we were receiving sign ups from, and areas where we already had schools using the service well (which I gained through analysing the use of all our schools).During my internship I wrote a manual detailing all the aspects of my role, including answers to common queries and instructions for common tasks. I passed this onto the interns who replaced me, and used this to train them.Towards the end of my internship, I identified the way in which we could improve the process, and smooth the transition between sales, accounts, and customer service. I took this to my boss, and set up a meeting between herself, a member of the sales team, and our account manager. I explained what I though the process should be, and the responsibilities for a 'school success' role, which they are now hiring for. I am currently working on two more manuals, for teachers and parents.

Part time intern

• Feb 2017 - Jun 2017

I worked at EZ Education part time, analysing the usage rate of Schools for their app 'DoodleMaths'.

Senior Mentor

• Jul 2016 - Aug 2016

I was a Senior Mentor for Reading Wave 10 of 'The Challenge'. In this role I was responsible for a eleven 15-17 year olds, both logistically and pastorally. I mentored these young people through a week of team building exercises, a week of skill building (in which they learnt media skills such as filming and editing) and finally aided them in planning and running a campaign and social action project for a local charity. I learnt many skills from this experience, including working with young people, handling challenging behaviour and when it is appropriate to either step in, or take a step back.

Volunteer Liaison Officer

• Jun 2014 - Jun 2016

I held one of the highest positions in the SU while still taking part full time in my studies. I assisted the SU Community Officer (who takes a year out of their course), keeping him abreast of what is happening with the fundraising and Volunteering societies (RAG and V Team respectively). I also chaired the SCG (Student Community Group) and sat on the review panel for SU Officers, as well as chairing the Volunteering GM (where the officer may be held accountable) and sat on a number of other committees, such as the Disciplinary Panel and Elections Committee. My job was to ensure that the volunteer groups worked well together, helping where I was needed, and keeping the SU staff aware of what is happening. I was elected to this position by my peers.

V Team Membership Officer

• Jun 2014 - Jun 2015

As Membership Officer of V Team (the Volunteering Society), I was in charge of recruiting members and ensuring their engagement. I also ensured a good team dynamic between the committee.

Representative

• Sep 2015 - Sep 2015

Bookmaker's Assistant

• Jul 2014 - Jul 2014

Handling money, drawing in punters and checking and giving tickets Handling money, drawing in punters and checking and giving tickets